NFCemerging and promising technology WELCOME           Amer Enaya       fb.com/amer.enaya
Nowadays you can use your mobile toexchange data via :WiFi WiMax                        3GZigBee                Bluetooth ...
Nothing New ?
The new is :    A combination of two not new technologies       RFID + Mobile devices
The new technology is called           NFC       Near Field Communication
In NFC,the communication occurs when two NFCcompatible devices are brought togetherless than four centimeters, or simply b...
In an NFC model             2     devices   are involved in the communication,      initiator and target
NFC Initiator and TargetInitiator :•   an active NFC device•   responsible for starting the    communication•   it has an ...
NFC only exists in Mobile       devices ?         No    There are two types  Active & Passive devices
Passive contains information that otherdevices can read but does not read      any information itself.
Active can read the information, but the  sign itself does nothing except  transmit the info to authorized               d...
How to write data on NFCchip?
Shapes of NFC tags• Stickers                 • Key chains• Business Cards           • … etc.• Toys• Inlays• Mouse pads• Si...
Key Milestones for NFC2002   Sony and Philips co-invent NFC       NFC Forum established by Nokia Philips2004   and Sony200...
NFC Forum   140 members  from all areas of NFC Ecosystem
How does NFC Work ?          Three operating modesCard Emulation Mode                 Peer-to-Peer Mode                  R...
Card Emulation• NFC phone behaves as a  secure card( Payment Card, Loyalty Card,Access Control Card, Hotel RoomCard )
Discovery (Read / Write)• NFC phone behaves as card  reader• Smart Poster contain NFC Tag.• NFC Tag contain URL• Phone aut...
Peer-to-Peer Communication• NFC phone acts as a reader talks to each  other• Exchange or share apps, music, cards, and  se...
NFC leveraging Contactless      Infrastructure       How ?
PaymentMobile phone = credit card
Access ControlMobile phone = key
Micro PaymentMobile phone = cash
Public TransportMobile phone = transport card
What’s Next - beyondpayments• Social networkingSharing contacts, updating social networking profiles, automated location c...
And the more WOWMobile Payment &   Marketing
Using mobile phonefor payment soundslike the future, Right?       It’s not !
It is already happeningmany parts of the world
NFC is driving this revolutionIt makes the paying for things easier and more secure than          ever before
iPhone 5 does not support NFCMobile payment is going to happen with         or without iPhone 5        Nokia + Android = 6...
Google Wallet plays avital role in NFC mobilepayment
NFC PaymentMarks the beginning of a complete marketing      ecosystem
Location-based offers
Customerscan see an ad, download a coupon and  redeem it.     Anywhere                  Anytime
And many many applications,Tap to check-in, tap to attend an    event, tap to know moreinformation about the movie, ….Tap ...
ReadyTo Use NFC ?
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Nfc

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Nfc

  1. 1. NFCemerging and promising technology WELCOME Amer Enaya fb.com/amer.enaya
  2. 2. Nowadays you can use your mobile toexchange data via :WiFi WiMax 3GZigBee Bluetooth Wireless USB
  3. 3. Nothing New ?
  4. 4. The new is : A combination of two not new technologies RFID + Mobile devices
  5. 5. The new technology is called NFC Near Field Communication
  6. 6. In NFC,the communication occurs when two NFCcompatible devices are brought togetherless than four centimeters, or simply bytouching themselves.It operates at 13.56 MHz and can transferdata up to 424 Kbits/sec
  7. 7. In an NFC model 2 devices are involved in the communication, initiator and target
  8. 8. NFC Initiator and TargetInitiator :• an active NFC device• responsible for starting the communication• it has an embedded energy componentTarget:• can be either a tag,• RFID card or an NFC device• responses the initiator’s requests .
  9. 9. NFC only exists in Mobile devices ? No There are two types Active & Passive devices
  10. 10. Passive contains information that otherdevices can read but does not read any information itself.
  11. 11. Active can read the information, but the sign itself does nothing except transmit the info to authorized devices
  12. 12. How to write data on NFCchip?
  13. 13. Shapes of NFC tags• Stickers • Key chains• Business Cards • … etc.• Toys• Inlays• Mouse pads• Signs• Waterproof tokens• Buttons and label bins
  14. 14. Key Milestones for NFC2002 Sony and Philips co-invent NFC NFC Forum established by Nokia Philips2004 and Sony2006 Initial Specifications for NFC Tags2006 Initial Specifications SmartPoster2009 Peer-to-Peer standards to transfer data.2010 Launch of “N” mark for SmartPosters
  15. 15. NFC Forum 140 members from all areas of NFC Ecosystem
  16. 16. How does NFC Work ? Three operating modesCard Emulation Mode Peer-to-Peer Mode Read/Write Mode
  17. 17. Card Emulation• NFC phone behaves as a secure card( Payment Card, Loyalty Card,Access Control Card, Hotel RoomCard )
  18. 18. Discovery (Read / Write)• NFC phone behaves as card reader• Smart Poster contain NFC Tag.• NFC Tag contain URL• Phone automatically jumps to URL.• User is presented with information.
  19. 19. Peer-to-Peer Communication• NFC phone acts as a reader talks to each other• Exchange or share apps, music, cards, and services.• Touching NFC mobile to another NFC device (e.g. DVR.)
  20. 20. NFC leveraging Contactless Infrastructure How ?
  21. 21. PaymentMobile phone = credit card
  22. 22. Access ControlMobile phone = key
  23. 23. Micro PaymentMobile phone = cash
  24. 24. Public TransportMobile phone = transport card
  25. 25. What’s Next - beyondpayments• Social networkingSharing contacts, updating social networking profiles, automated location check-in, advertisement• ComputingSecure automatic log-in, easy pairing of devices, …• RetailMobile wallet -payment, loyalty, advertising, - research products• Health CareMedical records / treatments, dosage tracking/tracing, …• GovernmentDriver’s License, benefits cards, Resident/parking permit, .…• AutomotiveAccess to services/data, pairing, motor management, keys, fleet management,driver profile transfer, …
  26. 26. And the more WOWMobile Payment & Marketing
  27. 27. Using mobile phonefor payment soundslike the future, Right? It’s not !
  28. 28. It is already happeningmany parts of the world
  29. 29. NFC is driving this revolutionIt makes the paying for things easier and more secure than ever before
  30. 30. iPhone 5 does not support NFCMobile payment is going to happen with or without iPhone 5 Nokia + Android = 62 % of smartphones Share And they are in
  31. 31. Google Wallet plays avital role in NFC mobilepayment
  32. 32. NFC PaymentMarks the beginning of a complete marketing ecosystem
  33. 33. Location-based offers
  34. 34. Customerscan see an ad, download a coupon and redeem it. Anywhere Anytime
  35. 35. And many many applications,Tap to check-in, tap to attend an event, tap to know moreinformation about the movie, ….Tap to make your life easier
  36. 36. ReadyTo Use NFC ?

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