IT C Limited
BIET MBA programme,
Traded as BSE-ITC.NS
Founded August 24,1910
Key people Yogesh Chandra Deveshwar
Revenue US$7 billion
CEO,Yogesh Chander Deveshwar
List of products of ITC limited
Cigarettes: Gold flake, Navy cut, Indian kings
Foods: Minto, Sunfeast, Bingo,Yippee etc..
Apparel:Wills Lifestyle and John players
Personal care:Vivel, Hair care and skincare
Stationery: Classmate and Paperkraft
Safety matches and Agarbattis: Mangaldeep
SWOT analyses ITC Ltd
Market leadership is the one of the biggest strength of
ITC leveraged it traditional businesses to develop new
brands for new segments.
Even today, ITC depend on the tobacco business
Cigarettes account for 49% of company`s turnover
and responsible for 82% of revenues.
FMCG product like Aashirvaad, Bingo, and Sun feast
has the increasing growth in the market.This can be
good opportunities for the future of ITC.
ITC is moving into new and emerging sectors including
IT with supporting business solutions.
Firstly threat is the competition in domestic as well as
So dynamic government policies is also a biggest
threat for the ITC
PLC Analysis Of ITC Cigarettes
After analyzing the ITC cigarettes in India it was
found that cigarettes are in the maturity stage. of
This is because of the reason that most of the
attributes shown by the cigarettes in India are similar
to the attributes of a product in maturity stage.
Factory plant of ITC
Bangalore - 562157
Karnataka – India
Cigarette Factory, Sardar Patel Marg
Saharanpur - 247001
Uttar Pradesh – India
East Godavari Distri - 533342
Andhra Pradesh – India
Currently, ITC has over 39 warehouses in India and uses close to
500-800 trucks per day for shipment
Corporate strategy of ITC
Create multiple drivers of growth by developing a
portfolio of world class businesses that best
matches organisational capability with
opportunities in domestic and export markets.
Continue to focus on the chosen portfolio of
FMCG, Hotels, Paper, Paperboards &
Packaging, Agri Business and Information
Benchmark the health of each business
comprehensively across the criteria of Market
Standing, Profitability and InternalVitality.
Ensure that each of its businesses is world class and