Psa mc math_lecture

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Psa mc math_lecture

  1. 1. Creating Effective Public Service Announcements Mrs. McMath Media Arts Benton Middle School Visual and Performing Arts Academy
  2. 2. Definition Public Service Announcement “Defined by the Federal Communications Commission as an unpaid announcement that promotes the programs of government or voluntary agencies or that serves the public interest. PSAs can be produced for television and radio broadcast.” aba.org
  3. 3. Definition PUBLIC SERVICE ANNOUNCEMENT “Announcements that inform the public about safety and health information, community services or public affairs. Produced and programmed much like commercials, but usually not produced for profit.” PBS.org
  4. 4. PSA are great for introducing students to video production 60 seconds or 30 seconds…exactly
  5. 5. PSA Examples Critique and Analysis Target Audience Filmmaking Technique Lecture Examples
  6. 6. PSA Examples…websites Adcoucil.org PsaResearch.org AdGalleryWhitehouseDrugPolicy.org
  7. 7. PSA Topics
  8. 8. Smoking PSA Topics
  9. 9. Drug Abuse PSA Topics
  10. 10. Eating Disorders PSA Topics
  11. 11. Alcohol Abuse PSA Topics
  12. 12. Teen Drunk Driving Consequences PSA Topics
  13. 13. Pollution/Littering PSA Topics
  14. 14. Household Chemical Use PSA Topics
  15. 15. Pet Adoption PSA Topics
  16. 16. Depression PSA Topics
  17. 17. Steroid Use PSA Topics
  18. 18. Stereotypes PSA Topics
  19. 19. Stay in School PSA Topics
  20. 20. Peer Pressure PSA Topics
  21. 21. Runaway Hotline PSA Topics
  22. 22. Suicide Prevention Hotline PSA Topics
  23. 23. Skin Cancer Prevention PSA Topics
  24. 24. Online Bullying PSA Topics
  25. 25. Study Habits PSA Topics
  26. 26. Texting or Cell Phone Use While Driving PSA Topics
  27. 27. Guidelines for using 911 PSA Topics
  28. 28. Fitness PSA Topics
  29. 29. Calories of Various Foods PSA Topics
  30. 30. Healthy Eating Choices PSA Topics
  31. 31. Youth Volunteerism PSA Topics
  32. 32. Benefits of Breakfast PSA Topics
  33. 33. Safety on the Internet PSA Topics
  34. 34. Illegal File Sharing PSA Topics
  35. 35. Internet Addiction PSA Topics
  36. 36. Online Bullying PSA Topics
  37. 37. HearingProtection (Loud Music) PSA Topics
  38. 38. Goal Setting PSA Topics
  39. 39. Preproduction <ul><li>Teacher presents topics </li></ul><ul><li>Students commit to one </li></ul><ul><li>Students begin research of topic </li></ul><ul><li>Students brainstorm ideas </li></ul><ul><li>Students complete Pre-Planning Sheet </li></ul><ul><li>Students plan and create storyboard </li></ul>
  40. 40. Preproduction <ul><li>Students pitch concept to teacher </li></ul><ul><li>Students write concept/complete Pre-Planning Sheet: </li></ul><ul><li>Group Member Names and Period </li></ul><ul><li>· Topic: (selected from the list) </li></ul><ul><li>· Actors: </li></ul><ul><li>· Hook: (what is going to keep you audience from changing the channel?) </li></ul><ul><li>· Facts: (what do you want your audience to know about this issue you are presenting) </li></ul><ul><li>· Locations: (if you are shooting video) </li></ul>
  41. 42. Preproduction <ul><li>Students develop Storyboard </li></ul><ul><ul><li>Dialogue </li></ul></ul><ul><ul><li>Camera Shots </li></ul></ul><ul><ul><li>Props Needed </li></ul></ul><ul><ul><li>Roles </li></ul></ul>
  42. 44. Preproduction <ul><li>Students draw storyboards </li></ul><ul><ul><li>Students take turns drawing frames. </li></ul></ul><ul><ul><li>Each student initials the corner of the frame they drew. </li></ul></ul><ul><li>Storyboards are always done on national commercials and PSAs for client approval. </li></ul>
  43. 45. Production <ul><li>Students shoot projects </li></ul><ul><li>Locations outside of school are more interesting </li></ul><ul><li>Record narration track right into camera </li></ul>
  44. 46. Post Production <ul><li>Edit Project-iMovie </li></ul><ul><li>Retakes </li></ul><ul><li>Guidelines To Follow </li></ul><ul><li>Music </li></ul><ul><ul><li>Garage Band </li></ul></ul>

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