Appointment setting is acentral telemarketing service for most B2B companies. Here are some b2b appointment setting tips
Be familiar with your target audience.Every successful telemarketing campaign begins with a plan, and it is important that you know who you are targeting.
Get prepared for the call. Prior to dialing up someone for the first time, a telemarketer must make sure that they’re well- prepared.
Make sure to speak to the decision maker It’s as simple as it sounds: making a sales pitch to the wrong person is a waste of everyone’s time (not just yours).
Smile when you dial the phone Smiling while talking on the phone actually serves 2 purposes: the person being called to can hear a smile and a warm sounding tone of voice. And second, it makes you—as the caller, feel better.
Listen to your customer The simple art of listening goes a long way as it builds rapport between a prospect and a telemarketer, thereby building a conversation instead of a question and answer interrogation.
Appointment setting campaigns can be quite tricky however these tips can help your campaign become a success.