How The Stenger Group Can Help You


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The Stenger Group can help you with all of your real estate needs. Contact us today so that we can start helping you today.

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How The Stenger Group Can Help You

  1. 1. Receptive. Responsive. Effective. 417-880-1174 (direct) 1625 E. Primrose, Springfield, MO 65804
  2. 2. Who We Are In This Section Meet Bev Stenger Meet Holly Stenger Meet Stacey Gold At Murney Associates Realtors
  3. 3. Beverly Stenger B orn and raised in Springfield, Beverly Stenger has lived and worked in the area all her life. She graduated from SMSU, now Missouri State Univer- sity. Bev helped found the Springfield Regional Ballet and started many successful small businesses, before directing her efforts to selling real estate more than 20 years ago. In her first year in real estate, Beverly’s sales ex- ceeded $1,000,000. She has been a multimillion- dollar top producer every year since. Many current clients are people she served years ago. Repeat business offers the highest testament to the quality of her service. At Murney Associates, Realtors
  4. 4. Holly Stenger H olly Stenger is happiest when she is engaging with people and getting to know them. Her love of people is built on a firm foundation that started with the warmth and closeness that only a strong family can create. Besides being close to her parents and sisters, she had a close bond to her grandmother, Maxine, who always provided a spe- cial place for her that was surrounded by acceptance and a depth of love that was unconditional. When Holly was just a child, she learned to have that same acceptance toward others. While growing up in Springfield, Missouri, Holly's family encouraged her to set goals and work hard to achieve those goals. After graduating with a master’s degree in clinical psychology from Pepperdine Uni- versity in Los Angeles, she sought out those who needed help the most. Holly counseled addicts at Sigma House in Springfield and HIV–positive clients at AIDS Project Los Angeles and worked with abused and neglected children as an employee of the Missouri division of family services, trying to positively affect their lives. Maxine always taught her no matter what the circumstances, people were doing the best they could and deserved to be treated At Murney Associates, Realtors
  5. 5. Holly Stenger (continued) with compassion and kindness. This attitude about people and life are still at work today in Holly's views in real estate. By deciding to return home to Springfield, Holly is able to work in the city and with the family she loves. Today, she finds great purpose and pleasure in helping people with their specific real estate needs. Call Holly and begin the journey of talking to someone who will listen, genuinely care about you and your family, and accompany you on those steps toward the sale or purchase of your family home. You will find in Holly a rare willingness to put your interests above the interests of everyone else, including her own. The lessons from her par- ents and grandmother still ring true in her today as she treats you fairly and compassionately. Nothing is more important to her than that. At Murney Associates, Realtors
  6. 6. Stacey Gold S tacey Gold, a licensed attorney and real estate agent, completes The Stenger Group. A native of Springfield, Stacey uses her real estate knowledge, legal expertise, and compassion to serve all of The Stenger Group’s clients. Her charity work, from the boards of the Missouri Victims Center to the Spring- field Regional Ballet, exemplifies her strong commit- ment to the city and its people. Stacey’s contributions to The Stenger Group often involve providing support and backup to the other team members. The Stenger Group firmly believes that a layered, team approach prevents the clients’ needs from falling through the cracks. This extensive coverage is just one of the many ways The Stenger Group stands out. At Murney Associates, Realtors
  7. 7. W hen you are ready to sell your home or property, you deserve to have the best consult- Services We Deliver ants on your side. The Stenger Group has been in this business for more than 20 years and consistently ranks in the top five producers within the company. The group of- fers you their broad experience in residential real estate as well as intri- cate knowledge of Springfield and In This Section the community. Let them put their expertise to work for you. Guidance and expertise Extensive advertising Personal service At Murney Associates, Realtors
  8. 8. Guidance and Expertise I n your first meeting with The Stenger Group, we will discuss what you want from the sale of your property and what you need from its sale. We will give you a comparative analysis of the closing sale prices of other, similar homes in your area. Then we will put our expertise to work for you and provide you with our opinion of the best listing price for your home. Next, we will walk you through the sale process, from getting your home ready for market to what to bring to the closing. From The Stenger Group, you can expect:  Personal, prompt service  A willingness to listen to you  Satisfied, repeat clients At Murney Associates, Realtors
  9. 9. Online Advertising T he Stenger Group strives to market its list- ings extensively and aggressively. After sign- ing with us, your property goes into the Springfield multi-list database, the regional tool agents use to help buyers find their desired properties. Nearly simultaneously, your property goes up on REAL-, the Murney Associates Web site, and on The Stenger Group’s Web site. The Stenger Group is one of the few realtors in Springfield using the most powerful online real es- tate marketing program in America on the No. 1 real estate site, The Stenger Group has purchased four premium positions in three zip codes: 65809, 65804, and 65807. When someone searches in these zip codes on, one of our listings comes up on the search page, regardless of the search criteria the buyer has entered. This high-value, premium placement can give your home 10 times more exposure, on average.2 This additional exposure is created to increase demand and help your sell home for more. 1 Media Metrix – Number of unique users on® each month of 2007 2Based on® internal analysis for May 2007 average measure of property showings with Featured Homes versus property showings for non- Showcase Listings. At Murney Associates, Realtors
  10. 10. Internet Presence: Where the Buyers Are F eaturing your home on is just one of the key ways we are leverag- ing recent changes in home buyer behavior to get your home the maximum expo- sure it deserves. Consider these other facts:  Buyers are nearly five times more likely to find the home they purchase online than in the newspaper.1  77% of home buyers used the Internet to search for homes in 2005, up from 15% in 2004 and only 2% in 1997.1  Home buyers spend more time on than any other real estate site. 80% of the time buyers spend online searching for homes is spent on  More than 6.5 million prospective home buyers and sellers use each month.3  Home buyers say the two most important features are photos and detailed descrip- tions.2 The Stenger Group makes sure your listing has both of these features online. National Association of Realtors. Profile of home buyers and sellers 2005. 1 2 Media Metrix – Based on reporting of the time online users spent during 2005 on ® and other comparable real estate aggregation sites and excluding sites of franchisers/brokerages 3 Media Metrix – Number of unique users on® - January 2008 At Murney Associates, Realtors
  11. 11. Internet Presence: Where the Buyers Are T hrough its affiliation with Murney Associates, The Stenger Group’s listings also ap- pear on numerous other real estate Web sites., for example, con- nects home buyers, sellers, and real estate professionals at one of the most trusted source for local real estate—your newspaper's online real estate section. has combined the strength and resources of a nationally branded site with a network of more than 130 newspaper real estate sites across America, including the,, and With more than 3.2 million property listings, is able to deliver a full snapshot of the local market to home buyers and sellers, while delivering solutions to agents, brokers and builders that offer choice and results nationally and in targeted areas. More than two million people visit Home- each month. Here are other sites where potential buyers can find your home: At Murney Associates, Realtors
  12. 12. Because of this astonishing trend, we are changing our focus from display- ing your home in the newspaper to maximizing its exposure online. Buyers are not looking for homes in newspapers or homes magazines. They are looking online. You can now benefit from this enhanced presence on REAL-, where your home will stand out to more than 6.5 million indi- viduals each month. 1 1 Media Metrix – Number of unique users on—January 2008. At Murney Associates, Realtors
  13. 13. Where Buyers are Going Online At Murney Associates, Realtors
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  16. 16. Where Your Home Will Be Online We are to market your home more than 50 real estate and franchise sites, including: T he Stenger Group also par- ticipates in the Google Ad- words program. We pay for our Web site to come up more fre- quently in searches concerning real estate in Springfield. This program directs more potential buyers to the Stenger Group’s web page, on which your home will be featured. At Murney Associates, Realtors
  17. 17. Print Advertising A lthough the home buying trend is online, we still want to make sure your home reaches as many potential buyers as possible. Print advertising is another part of our marketing plan. We advertise in the Springfield News-Leader at least five days a week, including Saturday’s and Sun- day’s editions. The Sunday’s real estate section of the Springfield News-Leader is read by nearly 40,000 people each week, making it the most- read print media source for real estate in southwest Missouri. The Saturday Springfield News-Leader is read by more than 80,000 people each week Of Saturday’s read- ership, 44% of the households have incomes of $75,000 or more. At Murney Associates, Realtors
  18. 18. Personal Service K eeping clients apprised of the advertising and showing activity of their homes is a top prior- ity for The Stenger Group. Every other week, clients receive an e-mail update about how often their homes were shown and where and when their homes are be- ing advertised. The Stenger Group then follows up with the agents who have shown these houses for feedback. We relay that feedback to you. Another integral part of our commitment is being ac- cessible to you. We provide direct phone numbers and personal e-mail addresses so that clients can con- tact us any time with questions or concerns. At Murney Associates, Realtors
  19. 19. Time Line of Events In This Section Here is a detailed list of the steps we take to sell your home At Murney Associates, Realtors
  20. 20. Marketing Calendar First 24 hours: Place home on the MLS and on Place home on Enhance listing on by uploading multiple pictures and expanding descriptions. Place sign in the yard. Deliver all papers to you that need to be signed. Second day: Create an attractive, color brochure of home. Create and post an open-house flier (optional). Place home on Murney Associates Realtors homes tour. Enter all pertinent information in database management system. Third day: Search database to find prospects who are looking to buy homes immediately. Discuss the listing with other realtors to find potential prospects. Send an e-mail to any clients who have expressed an interest via the Internet. The first month: Monitor all activity from showings, and provide feedback to you. Follow up with any interested parties. Advertise your home in the newspaper. The second month: Re-evaluate the price. Review marketing strategy with you. Reintroduce the property to agents via e-mail, alerting them of the price reduction. The third month: Review market conditions, and review and repeat any or all marketing strategies that have been applied during the first month. Call any agent who has shown property to re- kindle interest. At Murney Associates, Realtors
  21. 21. Getting Your Home Ready to Sell In This Section What to do before you list your home How to make your home more marketable Remodeling that pays
  22. 22. Getting Ready to Sell Ways You Can Prepare Your Home for Market  Get a pre-sale home inspection so you will be able to make repairs before buyers be- come concerned and consider canceling the contract.  For repairs you decide not to make, get estimates from reliable providers. This way, buyers will have a better sense of how much these repairs will cost if done.  Have a termite inspection to ensure the property is not infested.  Gather warranties and guaranties on items that will remain with the homes, such as appliances and the furnace.  Fill out the disclosure form The Stenger Group has provided. Take time and list all problems, however minor, to reduce liability for you after the sale. Reprinted from REALTOR Magazine Online by permission of the National Association of Realtors. Copyright 2005. All rights reserved. At Murney Associates, Realtors
  23. 23. Getting Ready to Sell Ten Ways to Make Your Home More Marketable  Get rid of clutter. Throw out or file stacks of newspapers and magazines. Pack away most of your small decorative items. Store out-of-season clothing to make closets seem roomier. Clean out the garage.  Wash your windows and screens to let more light into the interior.  Keep everything extra clean. Wash fingerprints from light-switch plates. Mop and wax the floors. Clean the stove and refrigerator. A clean house makes a better first impression and convinces buyers that the home has been well maintained.  Get rid of smells. Clean carpeting and drapes to eliminate cooking, smoke, and pet odors. Open the windows.  Put higher-wattage bulbs in light sockets to make rooms seem brighter, especially basements and other dark rooms. Replace any burned-out bulbs.  Make minor repairs that can create a bad impression. Small problems, such as sticky doors, torn screens, cracked caulking, or dripping faucets, may detract from the home’s appeal.  Tidy your yard. Cut the grass, rake the leaves, trim the bushes, and edge the walks. Put a pot or two of bright flowers near the entryway.  Patch holes in your driveway and reapply sealant, if applicable.  Clean your gutters.  Polish your front doorknob and door numbers. Reprinted from REALTOR Magazine Online by permission of the National Association of Realtors. Copyright 2005. All rights reserved. At Murney Associates, Realtors
  24. 24. Getting Ready to Sell Remodeling that Pays Upgrading your home is always appealing. But which enhancements really get you a good return on your money when it’s time to sell? The 2003 Cost vs. Value Report by Remodeling magazine and REALTOR Magazine has the answers: Room/Improvement 2003 2002 Variance Bathroom Remodel Midrange 89.3% 87.5% 1.8% Upscale 92.6% 91.0% 1.6% Bathroom Addition Midrange 95.0% 94.2% 0.08% Upscale 84.3% 81.4% 2.9% Major Kitchen Re- Midrange 74.9% 66.6% 8.3% Upscale 79.6% 79.8% -0.2% Master Suite Midrange 76.4% 75.1% 1.3% Upscale 76.9% 76.8% 0.1% Family Room Midrange 80.6% 79.5% 1.1% Continued on next page At Murney Associates, Realtors
  25. 25. Getting Ready to Sell Remodeling that Pays (continued) Room/Improvement 2003 2002 Variance Deck 104.2% N/A N/A Basement Remodel 29.3% 78.7% 0.6% Siding Replacement 98.1% 79.1% 19.0% Window Replacement Midrange 84.8% 73.8% 11% Upscale 87.0% 77.0% 10% Attic Bedroom 92.8% N/A N/A Reprinted from REALTOR Magazine Online by permission of the National Association of Realtors. Copyright 2005. All rights reserved. At Murney Associates, Realtors
  26. 26. The Ins and Outs of Closing In This Section Closing costs of sellers How much you will net at closing What and whom to bring to the closing
  27. 27. The Closing Costs of Sellers Here are the costs to sellers at closing:  6% real estate commission  $150 title company fee  $150 title search  Prorated taxes  Any repairs that you choose to make after the home and termite inspec- tions At Murney Associates, Realtors
  28. 28. What You Will Net To find out how much money you will net from the sale of your house, add up your closing costs and subtract them from the sale price of the house. Closing Costs for Sellers Mortgage payoff and outstanding interest Prorations for real estate taxes Prorations for utility bills, condo dues, and other items paid in arrears Closing fees charged by closing spe- cialist Title policy fees Survey charge Transfer tax or other government registration fees Brokerage commission Total Reprinted from REALTOR Magazine Online by permission of the National Association of Realtors. Copyright 2005. All rights reserved. At Murney Associates, Realtors
  29. 29. What and Whom to Bring to the Closing Who is Present Many people may attend the closing: you, a member of The Stenger Group, the buyer, the buyer’s real estate agent, the buyer’s Lending agent, and an escrow agent from the title company. During the meeting, which usually takes an hour, you and the buyer will review and sign all relevant closing papers separately. After the funds have been disbursed, the sale of the property is final. What to Bring In the rush of selling your home, don’t forget to bring the following items with you:  Photo ID  Keys and garage door openers  Torrens certificate (if you have a Torrens property)  Code compliance, if necessary  If the property has more than one owner, both owners need to attend  Cashier’s check if money is owed Copyright 2005. Carol Jones Realtors, Inc. A HomeServices of America, Inc. company. All rights reserved. At Murney Associates, Realtors
  30. 30. Moving Tips In This Section A quick to-do list When moving out of town Items to give to the new owners At Murney Associates, Realtors
  31. 31. A Quick To-Do List Here are some steps to take to make your move more smooth:  Give your forwarding address to the post office, usually two to four weeks ahead of the move.  Notify your credit card companies, magazine subscriptions, and bank of the change of address.  Develop a list of friends, relatives, and business colleagues who need to be notified of the move.  Arrange to have the utilities disconnected at your old home and connected at your new one on the day of closing.  Cancel the newspaper.  Check insurance coverage for moved items. Movers usually cover only what they pack.  Clean out appliances and prepare them for moving, if applicable.  Note the weight of the goods you will have moved because long-distance moves usu- ally are billed according to weight. Watch for movers that use excessive padding to add weight.  Check with your condo or co-op about restrictions on using the elevator or certain exits.  Have a ―first open‖ box with things you’ll need most. These could include toilet pa- per, soap, trash bags, scissors, a hammer, a screwdriver, pencils and paper, cups and plates, water, snacks, and toothpaste. Reprinted from REALTOR Magazine Online by permission of the National Association of Realtors. Copyright 2005. All rights reserved. At Murney Associates, Realtors
  32. 32. When Moving Out of Town Here are some steps to take when moving out-of-town:  Get copies of medical and dental records and prescriptions for your family and your pets.  Get copies of children’s school records for transferring.  Ask friends for introductions to anyone they know in your new neighborhood or town.  Consider special car needs for pets when traveling.  Let a friend or relative know your travel route or plans.  Carry travelers’ checks or an ATM card for ready cash until you can set up a new bank account.  Empty your safety deposit box.  Put plants in boxes with holes for air circulation if you are moving in cold weather. Reprinted from REALTOR Magazine Online by permission of the National Association of Realtors. Copyright 2005. All rights reserved . At Murney Associates, Realtors
  33. 33. Items to Give to the New Owners These items are helpful to the new owners:  Owners’ manuals for items left in the house.  Warranties for any items left in the house.  A list of local service providers, especially those who have repaired items in your home.  Garage door openers.  Extra sets of house keys. Reprinted from REALTOR Magazine Online by permission of the National Association of Realtors. Copyright 2005. All rights reserved. At Murney Associates, Realtors
  34. 34. How to Contact Us The Stenger Group 417-880-1174 1625 Primrose, Springfield, MO 65804 Fax: 417-823-9645 Beverly Stenger Direct Phone: 417-860-8948 Holly Stenger Direct Phone: 417-880-1174 Stacey Gold Direct Phone: 417-880-5876