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crown capital eco management
The concept of ecological modernism, which sees technology as key to solving big environmental problems, is getting a lot of buzz these days
There is a new environmental agenda out there. One that is inimical to many traditional conservationists, but which is picking up kudos and converts. It calls itself environmental modernism – which for many is an oxymoron. Wasn't the environmentalism of Rachel Carson's Silent Spring, Greenpeace's warriors against industrial whaling and the nuclear industry, and efforts to preserve the world's last wild lands, meant to be the antithesis of the modern industrial world?
But the prophets of ecological modernism believe technology is the solution and not the problem. They say that harnessing innovation and entrepreneurship can save the planet and that if environmentalists won't buy into that, then their Arcadian sentiments are the problem...