Be glam modeling agency inc.


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BeGLAM Modeling Agency Inc. offers models and talents for high- ended and fashion to be known as supermodels, glamour models and bikini models.

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Be glam modeling agency inc.

  1. 1. BeGLAM Modeling Agency Inc.
  2. 2. *Vision* <ul><ul><li>BeGLAM Modeling Agency Inc., envisions itself to be the number one modeling agency, recognized and nurtured new talents as well as to give break for those who have talents in modeling and to help them enhance their personality that will make them famous in this profession. </li></ul></ul>
  3. 3. *MISSION* <ul><ul><ul><li>We, the BeGLAM Modeling Agency Inc., aims to create a company that will recognized the talent of those potential aspirant in terms of modeling, to help them enhance their personality and have a strong belief that they can faced all the challenges of the world. </li></ul></ul></ul>
  4. 4. *GOALS* <ul><ul><ul><li>The goal of BeGLAM Modeling Agency Inc., in the next years is to make our overwhelming impact on the modeling industry and create a large consumer demand for modeling and also to inspire the people to dream and work for it in terms of modeling. Because BeGLAM Modeling Agency Inc., believes that nothing is impossible if you work hard for it. </li></ul></ul></ul>
  5. 5. Marketing Competitors ALEO MODELLING AGENCY INC.
  6. 6. <ul><li>* Aleo Modelling Agency is a broad based company represents quality models for various modeling project requirements. Locally and Asia wide. They are also have talents for TV and event hosting their pool includes babies, kids, teens young adults. </li></ul>
  7. 7. <ul><li>*Aleo Modelling Agency has the capability to market their models effectively. This could be somehow be a threat to the market. It has the potential of competing head on with the Jose Sandels Modelling Agency. </li></ul>
  9. 9. <ul><li>*WonderKids Modelling Agency </li></ul><ul><li>represents quality models for different modeling category. In the Philippines and some of Asia nations their models are liable for magazines, TV commercial and advertising campaigns. </li></ul>
  10. 10. <ul><li>Their group of workers includes babies, kids,teens,and young adults. They have a lot of advantage which why they enjoy the leadership and dominates the market. </li></ul>
  12. 12. <ul><li>Being a new entrant and entering a saturated market which is composed of primarily and secondary competitors that greatly affects the profitability of each company. Every single strategy may lead to a success of their product of failure and suddenly may be dominated by their competitors. </li></ul>
  13. 13. <ul><li>Determining the company's strengths, weaknesses, opportunities and threats is a vital part. Starting to access the internal and external environment of the company's an important aspect because it determines your strategy towards your competitors. </li></ul>
  14. 14. <ul><li>The big idea of BeGLAM Modeling Agency is to be aggressive in communicating to their target market and positioning itself as the “Top Model and Talent Developers”. </li></ul>
  16. 16. <ul><li>Our marketing strategy is to promote the product to the market. It would be one of the most critical activities that we should undertake because our business is a new entrant in the market. So we plan to have a passion show and make a raffle draw for our beloved customer and the prize for it is we given them our EXCLUSIVE BEGLAM COLLECTION. </li></ul>
  17. 17. <ul><li>Since we are new in this kind of business we will focus more on the basic which is advertising, interactive, marketing and sales promotion. This activities is going to be presented only in mega manila first. So we will concentrate on a smaller but sure coverage of audience. </li></ul>
  18. 18. Here is the list of promotional tools that were going to use.
  19. 19. <ul><li>*SALES PROMOTION* </li></ul><ul><li>Fashion show or mall tour </li></ul><ul><li>give away of magazine and posters of BeGLAM MODELING AGENCY </li></ul><ul><li>Free picture taking with BEGLAM TALENTS/MODELS </li></ul>
  20. 20. <ul><li>*OBJECTIVES* </li></ul><ul><li>For them our (models/talent) to become popular. </li></ul>
  21. 21. *ADVERTISING* <ul><li>* TV COMMERCIAL * </li></ul><ul><li>Title: “Top Models and Talent Developers” </li></ul><ul><li>Objective: It aims to create awareness and to positioned “BeGLAM Modeling Agency” as the real top models and talent developers . </li></ul>
  22. 22. <ul><li>* PRINT ADVERTISEMENTS * </li></ul><ul><li>*Newspapers- illustrations about the campaign to be attached placed on newspapers like “Philippine star” , “Manila Bulletin”, and Philippine Daily Inquirer”. </li></ul>
  23. 23. <ul><li>* MAGAZINES * </li></ul><ul><li>Contains illustrations and tips on how to be a super model will be featured on magazines like “yes magazines”,“women health” and “yummy magazines”. </li></ul>
  24. 24. *OBJECTIVES* <ul><li>It aims to entice the target audience about top models and talent developers. It also aims to support the previous advertisements and the upcoming projects. </li></ul>
  25. 25. OUT DOOR ADVERTISEMENTS <ul><li>* TRAIN AD * </li></ul><ul><li>It contains the picture of a model of working yuppies while for “BEGLAM Modeling Agencies” together with the tagline and at lower part of the illustration/picture a statement inviting them to our official website </li></ul>
  26. 26. *OBJECTIVES* <ul><li>It aims to inform and remind the target audiences about the newest and the top models and talents developers. It also o strength the previous advertisements and the upcoming project. </li></ul>
  27. 27. 4 P’S BeGLAM MODELING AGENCY INC. <ul><li>BeGLAM Modeling Agency represents high quality models for new generations. Our talents are liable for different modeling events or projects. In the Philippines and hopefully outside the country. BeGLAM Modeling agency endorse models and talents in various projects like T.V COMMERCIALS,PRINT ADS, MAGAZINES, RAMP and EVENTS. </li></ul>
  28. 28. *PRODUCT* <ul><li>Models/Talents </li></ul><ul><li>Developing new talents scouting to serve diverse clientele. </li></ul>
  29. 29. *PRICING* <ul><li>We pay the model at quality price, we give them a better salary than our competitors. Because except for the salary, we give them a nice incentives if they doing good . </li></ul>
  30. 30. *PLACE* <ul><li>The business venue is located at #22 East Ave., Diliman Q.C near at SSS. The location site is easy to find well known and customer convenient, it is also near at two television network ABS-CBN and GMA 7. </li></ul>
  31. 31. *PROMOTION* <ul><li>Ads Philippines Star , Online Advertisement </li></ul><ul><li>Facebook Acct. </li></ul><ul><li>[email_address] </li></ul>
  32. 32. *MARKTING* -MATRIX-
  33. 33. Ad Campaigns, Fashion Shows, Event Magazines, Ad Campaigns T.V Commercials, Magazines, Print Ads PROMOTION Valencia, Quezon City San Lorenzo, Makati City San Lorenzo, Makati City PLACE 20%-Management 80%-Models 20%-Management 80%-Models 20%-Management 80%-Models PRICE Talents/Models Talents/Models Talents/Models PRODUCT Jose-Sandel Models Inc., Wonderkids Modelling Agency Inc., Aleo Modelling Agency Inc., 4 P’s