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Warter Jamie


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Warter Jamie

  1. 1. VoiceSMS Can you see me now? A mobile VAS success story Jamie Warter VP of Marketing – NMS Communications 19 March 2008
  2. 2. Challenges for Mobile Operators 1 billion fixed telephones in 120 years 1 billion mobile phones in 6 years! 1. Stabilize ARPU Compensate voice revenue decline with multimedia VAS expansion 2. Continue expansion 3. Improve loyalty, reduce churn Choose sticky VAS Use devices as attractions 4. Reduce deployment costs Common application deployment platform NMS CONFIDENTIAL Slide 2