Cohon Gene


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Cohon Gene

  1. 1. Asterisk Solutions
  2. 2. VoodooVox Who’s Putting Media There? Where is In Call Media Heard? <ul><li>A Walt Disney Affiliate </li></ul><ul><li>Creators of In-Call Media TM </li></ul><ul><li>200 millions calls a month </li></ul>
  3. 3. ICNX <ul><li>Large, Medium and Small advertisers create audio ads which are very specifically created for the phone </li></ul><ul><li>These ads are intermixed with content such as news, sports, music and pop-culture </li></ul><ul><li>The Content/Ad, Sponsorships or other ads are targeted to specific audiences in specific locations at specific times </li></ul><ul><li>The Asterisk operator is paid for running the Ads. </li></ul>
  4. 4. A call is made into your Asterisk system and the caller is optionally greeted with a promotional message 1 While waiting on-hold for the next participant or the conference moderator, or on-hold waiting for an operator to be available - VoodooVox’s ICNX serves up dynamic news, pop-culture, or music . . . the caller hears a series of sponsored news stories or music previews 3 2 When the called party, conference or operator are available the caller is immediately removed from the ICNX content The Caller Experience
  5. 5. Asterisk Solutions <ul><li>Consumer VoIP </li></ul><ul><li>Business VoIP </li></ul><ul><li>Calling Cards </li></ul><ul><li>Conference Calling </li></ul><ul><li>Customer Service/ACD </li></ul><ul><li>Voice 2.0 </li></ul><ul><ul><li>Special Content </li></ul></ul><ul><ul><li>Web Integration </li></ul></ul><ul><ul><li>Mash-Ups </li></ul></ul>
  6. 6. How It Works – Asterisk Toolkit
  7. 7. Case Study- <ul><li>Musician Fan Lines </li></ul><ul><li>Content by Artist </li></ul><ul><li>Each Artist Different Demographics </li></ul><ul><li>Revenue Enhanced Call-in lines </li></ul><ul><li>Ads placed in the call stream, with SayNow controlling the flow </li></ul><ul><li>8M Ads/Month </li></ul>
  8. 8. Case Study <ul><li>16khz Wideband Audio Conference Bridge </li></ul><ul><li>Ideal Solution for VoIP Networks </li></ul><ul><li>Wanted an enhanced revenue model for service provider clients </li></ul><ul><li>Better Caller Experience </li></ul><ul><li>Developed a “plug-in” the gives each service provider the option to enable the VoodooVox In-Call Media network. </li></ul>
  9. 9. Open ICNX <ul><li>Asterisk End-User Clients may utilize the ICNX for their own needs to mix content and advertising into their calls - Free </li></ul><ul><li>Optionally, Asterisk users may opt-in to the ICNX network for content and advertising and receive revenue for Ads played. </li></ul>
  10. 10. Opportunity <ul><li>Earn Non-Traditional Revenue </li></ul><ul><li>Provide Better Service to Callers and Customers </li></ul><ul><li>Differentiate through value not price </li></ul><ul><li>Try it: </li></ul><ul><ul><li>866 671 9467, code 3366# </li></ul></ul><ul><ul><li>512 600 0960, code 3366# </li></ul></ul>
  11. 11. Gene Cohen CTO VoodooVox [email_address] Contact info.