The rise,
history and future
of microblogging
Alvin Woon
Design lead, co-founder of Plurk.com
Micro-what?
Your pee-ing experience in 140 characters

                                       ?
Alvin Woon
Design lead, co...
First they ignore you,
then they laugh at you,
then they fight you,
then...
...
...
...
then you win.
When the barrier of entry to have conversation is so low,
                               interesting things happen.
How long does it take for you to compose a
blog post? to edit a video? to record a
podcast?

How about a 140 chars story?
High frequency




                                        Public
Private (1 to 1)
                                    (ma...
High frequency




                   IM



                        SMS                               Public
Private (1 to...
High frequency




                   IM
                                               Microblogging



                 ...
We are talking about a whole new medium of
information delivery here! ^_____^
QQ
Plurk is a little bit different than other microblogs...
Plurk is a little bit different than other microblogs...
Plurk is a little bit different than other microblogs...
Plurk is a little bit different than other microblogs...
Plurk is a little bit different than other microblogs...
Brand Management
Covering Events
-earthquake
-blood donation drive
-missing child search
effort
Product Support
other corporate use:

- policy advocacy
- promotion. Discount/
offers
- internal comm bet ween
employee
Instant feedback
Mobile

         -geolocation
         -GPS
         -more mobile than pc
Real Time Feedbacks

                      music store (what people
                      are saying about this
          ...
Real Time Feedbacks
Real Time Search

                   -what is happening right
                   now?!
                   -even google can...
The Rise, History And Future Of Microblogging
The Rise, History And Future Of Microblogging
The Rise, History And Future Of Microblogging
The Rise, History And Future Of Microblogging
The Rise, History And Future Of Microblogging
The Rise, History And Future Of Microblogging
The Rise, History And Future Of Microblogging
The Rise, History And Future Of Microblogging
The Rise, History And Future Of Microblogging
The Rise, History And Future Of Microblogging
The Rise, History And Future Of Microblogging
The Rise, History And Future Of Microblogging
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The Rise, History And Future Of Microblogging

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The Rise, History And Future Of Microblogging

  1. The rise, history and future of microblogging Alvin Woon Design lead, co-founder of Plurk.com
  2. Micro-what? Your pee-ing experience in 140 characters ? Alvin Woon Design lead, co-founder of plurk.com
  3. First they ignore you, then they laugh at you, then they fight you, then...
  4. ...
  5. ...
  6. ...
  7. then you win.
  8. When the barrier of entry to have conversation is so low, interesting things happen.
  9. How long does it take for you to compose a blog post? to edit a video? to record a podcast? How about a 140 chars story?
  10. High frequency Public Private (1 to 1) (many to many) Low frequency
  11. High frequency IM SMS Public Private (1 to 1) (many to many) Blog Email Low frequency
  12. High frequency IM Microblogging SMS Public Private (1 to 1) (many to many) Blog Email Low frequency
  13. We are talking about a whole new medium of information delivery here! ^_____^
  14. QQ
  15. Plurk is a little bit different than other microblogs...
  16. Plurk is a little bit different than other microblogs...
  17. Plurk is a little bit different than other microblogs...
  18. Plurk is a little bit different than other microblogs...
  19. Plurk is a little bit different than other microblogs...
  20. Brand Management
  21. Covering Events
  22. -earthquake -blood donation drive -missing child search effort
  23. Product Support
  24. other corporate use: - policy advocacy - promotion. Discount/ offers - internal comm bet ween employee
  25. Instant feedback
  26. Mobile -geolocation -GPS -more mobile than pc
  27. Real Time Feedbacks music store (what people are saying about this song) movie review site events
  28. Real Time Feedbacks
  29. Real Time Search -what is happening right now?! -even google cant do this well -what matter is now

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