ADVANTAGES OF ONLINEADVERTISINGPresented by: Allie Ganje
INTRO Online advertising has become more and more common whether it be on your homepage or on the side your social networking pages. The Internet is used worldwide to do various things and advertising agencies have realized this and are now using the Internet to advertise for their clients. Online advertising is a great way to reach a massive amount of consumers.
WHY I SELECTED THIS TOPIC I chose this topic because I am a Mass Communication-Advertising major and I was interested in the amount of advertisements on the web and how effective they are. How do they target their audience?
WHY ONLINE ADVERTISING? Everyone is online these days. Online advertising is also the most effective way to achieve and build better relationships with their consumers. Provides much more information about consumer behavior than is available through traditional print- based media.
WHY ONLINE ADVERTISING? It can be updated very quickly. Advertisers can reach a massive amount of consumers by effectively promoting their products online to their targeted audience, while saving money. They only get charged when visitors click on the ad.
CONCLUSION Online advertising is a great way to reach a massive amount of consumers. Advertising online is easy, inexpensive, and many advertising agencies reach their intended audience.