Makin' It Real: Creating Authentic Learner Experiences

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  • Lisa – How hard can this be?
  • General Problem – Every 3 hours…it was just 4 years ago that this statistic was every 90 minutes.
  • Why professional drivers?
  • As a non-profit with limited resources, like many of you, we tryi to focus our educational projects to very specific audiences and problems.What makes train-truck collisions so devastating is:Heavier trucks, like cement trucks and garbage trucks, can derail trains If a truck is carrying explosive materials, other people at the crossing can be killed by the explosion. If there is a hazardous material being carried by the truck, entire communities may have to be evacuated, a town’s water table may be affected, etc.However, there are 3 specific things that will affect the trucking and the railroad industry when any incident happens: (3)Lost Time /Money – Even small incidents, like a truck getting hung up at a crossing can cost tens of thousands of dollars for freight companies and passenger /freight – town itself if a crossing is blocked for awhile – emergency vehicles, businesses, 3-hours typical delay – very least PR nightmareLost Lives – The worst outcome Tragically, the train usually wins – and we hung our hat on that very fact when trying to make headway with the trucking industry.
  • Peers – We all have stakeholders issues – but Trucking Companies/Professional Drivers and Railroads are not only competitors, but at times…enemies all the way to Capital Hill with their lobbyist.
  • Hung our hat on the awful statistic that the train usually wins against vehicles and people to try and start the bridge-building with the trucking industry.Successful trucking companies depend on well-trained, safe drivers to move good safely to their destination. So, we made sure that our most important members of the original design team were SMEs from the trucking industry. We made sure we have Million Mile Safe drivers (explain) and new drivers on the design team from the very beginning from the trucking industry to help lead us to problems they face around tracks and trains that railroad engineers and personnel would not be aware of.Railroads strive for no incidents along their tracks. They are not only concerned for their employees safety, the safety of the professional driver, but also the safety of entire communities – additionally, no incidents is much better PR in those local communities.
  • Trucking Companies and Railroad Companies do not see themselves as partners, but rather opponents. At times, (many times) this was a painful part of the process – bringing these two competitive industry giants together in one project. To do this, we focused on the saving of lost time, lost money, but mostly on lost lives. If there was anything the two industries could agree on, it was safety.We focused on explaining how the e-Leaning program’s simulated driving environment would allow drivers to work independently and expose them to worst-case scenarios that require quick thinking and critical decision-making . However, they gain this safety experience without incurring injuries, fatalities, or fleet damage.It was an on-going process., and Lisa and the Studio I was working with at Allen Interactions joined us at several key meetings throughout this process, which was so beneficial. Maybe some of you have the same problem I have, after hearing me explain WHY we should be doing things in a certain way when it comes to learning and training, after awhile when I talk, I’m sure they start hearing “blah, blah” from me. Having members of AI there, added another layer of credibility. They were they talking the same talk adding their expertise and solid reasoning's as to why effective e-learning looks different, feels different, IS different – but the outcome is so much better. Helen – “It’s not what you KNOW, it’s what you DO”Another audience it helped having AI at a few key meetings were for some of our “silent” Stakeholder – Our State Coordinators - each independent chaptersSaw this new product as a threat to what their program was currently doing with professional drivers -
  • I run the latest data on Friday – WendeOur latest data shows that 95% would recommend this to another driver96% said they learned something about rail safety94% said correct terms and familiar language/wording was usedCurrently, &*(78-0 have logged in to “Take the Challenge”
  • I run the latest data on Friday – WendeOur latest data shows that 95% would recommend this to another driver96% said they learned something about rail safety94% said correct terms and familiar language/wording was usedCurrently, &*(78-0 have logged in to “Take the Challenge”
  • I run the latest data on Friday – WendeOur latest data shows that 95% would recommend this to another driver96% said they learned something about rail safety94% said correct terms and familiar language/wording was usedCurrently, &*(78-0 have logged in to “Take the Challenge”
  • Lisa starts - In-Kind – Weigh Stations – Flying J (Raise of Hands)
  • Makin' It Real: Creating Authentic Learner Experiences

    1. 1. @olinational@customelearning#REALLEARNING
    2. 2. Promo Video #REALLEARNING
    3. 3. #REALLEARNING
    4. 4. • Problem & Desired Outcome• Stakeholders• Design Process• Results• Demo• Market It! #REALLEARNING
    5. 5. Fun to Make Is Fun to TakeOn-Track Tip #REALLEARNING
    6. 6. #REALLEARNING
    7. 7. #REALLEARNING
    8. 8. #REALLEARNING
    9. 9. #REALLEARNING
    10. 10. Lost TimeLost MoneyLOST LIVES #REALLEARNING
    11. 11. Lost TimeLost MoneyLOST LIVES #REALLEARNING
    12. 12. Invite the Right People From the Start On-Track Tip #REALLEARNING
    13. 13. #REALLEARNING
    14. 14. #REALLEARNING
    15. 15. Railroad Trucking #REALLEARNING
    16. 16. SAFETY #REALLEARNING
    17. 17. Change Management #REALLEARNING
    18. 18. It’s Not About You! On-Track Tip #REALLEARNING
    19. 19. If the Answer is No… Let It Go. On-Track Tip #REALLEARNING
    20. 20. #REALLEARNING
    21. 21. #REALLEARNING
    22. 22. #REALLEARNING
    23. 23. #REALLEARNING
    24. 24. It’s Not What You Know, It’s What You Do On-Track Tip #REALLEARNING
    25. 25. #REALLEARNING
    26. 26. #REALLEARNING
    27. 27. #REALLEARNING
    28. 28. 3 Different Trips3 Different Crossings #REALLEARNING
    29. 29. #REALLEARNING
    30. 30. Use Immediate andDelayed Feedback On-Track Tip #REALLEARNING
    31. 31. Immediate Delayed Feedback Feedback #REALLEARNING
    32. 32. #REALLEARNING
    33. 33. #REALLEARNING
    34. 34. 95% of driverswho took thecourse wouldrecommend it to another driver #REALLEARNING
    35. 35. 96% of drivers said they learned somethingabout rail safety #REALLEARNING
    36. 36. SIX AWARDS! #REALLEARNING
    37. 37. #REALLEARNING
    38. 38. #REALLEARNING
    39. 39. #REALLEARNING
    40. 40. #REALLEARNING
    41. 41. #REALLEARNING
    42. 42. #REALLEARNING
    43. 43. More Than Ever… Market It!On-Track Tip #REALLEARNING
    44. 44. #REALLEARNING
    45. 45. #REALLEARNING
    46. 46. #REALLEARNING
    47. 47. #REALLEARNING
    48. 48. oli.orgalleninteractions.com #REALLEARNING
    49. 49. Operation LifesaverCase Study
    50. 50. CCAF White Paper
    51. 51. ReleasesWednesday,September 26th
    52. 52. Based on your feedback, we will:• Respond to questions• Take ideas into consideration• Schedule future webinars
    53. 53. ALLEN INTERACTIONSlstortz@alleni.com | 651.203.3705 | @SMARTE_PANTS

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