Dlsu nlp in practice


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  • Dlsu nlp in practice

    1. 1. NLP in Practice 10th National Natural Language Processing Research Symposium, February 22, 2014 De La Salle University
    2. 2. About Me Allan C. Tan, PMP, SCEA Catch ‘97 CS-CT 2
    3. 3. About Me 3
    4. 4. Who is spending? 4
    5. 5. SRI International SRI International is a nonprofit, independent research and innovation center serving government and industry. 5
    6. 6. Judicata • Mapping the legal genome to help you understand the law. • Using highly specialized case law parsing and algorithmically assisted human review to turn unstructured court opinions into structured data. • Organizes and helps make sense of massive information for better decision making. • Judicata has raised $2M and $5.8M seed funding. 6
    7. 7. Siri Siri is an intelligent personal assistant and knowledge navigator; Uses NLP to answer questions, make recommendations and perform actions. Apple bought Siri, Inc. last 2010 for amount between $100M - $200M. 7
    8. 8. Siri, Inc. Origins: In 2000, DARPA asked SRI to investigate the feasibility of a “personal assistant that learns”. CALO was born. In 2006, Siri spin-off was created. Original idea is to accept as text input. In 2008, a series A funding amounting to $8.5M followed by $15M series B funding. 8
    9. 9. So, What Worked? • Initial research was government funded (DARPA). • Bayh-Dole Act of 1980 allows licensing of IP from federally funded research work. • Increased processing power on mobile phones. • Voice recognition is now more acceptable. • 3G signal allows faster network data transfer. 9
    10. 10. Summly • Summly is a news summarization app developed by Nick D’Aloisio-Montilla. • Nick developed Summly at age of 15. Youngest person to receive venture funding. He was also Time’s 100 most influential teenager. • Summly used technology from SRI International. • As for March 2013, Summly was sold to Yahoo! for reportedly $30M. 10
    11. 11. Brief History • March 2011, Nick developed Trimit application for iOS. • Li Ka-shing initially invested $300,000. • In December 2011, Nick redeveloped the app to Summly based on feedback and criticism from users. • In November 2012, Nick received $1M funding from Li KaShing. • In March 2013, Yahoo! buys Summly for $30M. • Summly is now Yahoo! News Digest 11
    12. 12. What Worked? • • – • – – Funding support from VCs. App Store for distribution. Summly was #1 in App Store under news category. Usability. Reading long news on the phone will not work. Simple interface and swipe gestures. 12
    13. 13. Company Orientation 13
    14. 14. Four Technology Megatrends Courtesy of PSIA 14
    15. 15. Social Media Trends 15
    16. 16. Mobile Trends Source: Economist 16
    17. 17. Cloud Trends Source: IBM 17
    18. 18. Big Data 18
    19. 19. My Real World Experience Virtual Extraction Engine •Developed 2008-2009 •80+% accuracy is not acceptable •Consider other external factors Lessons Learned: •Present solution accordingly •High Cost of R&D 19
    20. 20. My Real World Experience 20
    21. 21. Potential Areas of Research NLP aims to bridge the gap between human and machines. As such, NLP is applicable in areas where there is human interaction • • • • Advertising Automotive Entertainment Knowledge Base: • Legal • Medical • Human Resources • Education • Many more… • Service: • Customer Service • Translation • Virtual Assistants • Human Resources • Social Media • Telecommunications 21
    22. 22. Questions to Ask The Market: •Who is my target market? •How large is my target market? How much can they spend? Your Solution: •What is the problem I’m trying to solve? •How am I solving the problem? •Why will they use my solution? •How much are they willing to pay for my solution? Competition: •Who is doing this right now? •Why is mine better? 22
    23. 23. SRI NABC Approach 23
    24. 24. Goal “The only way to come up with something new—something world changing—is to think outside of the constraints everyone else has. You have to think outside of the artificial limits everyone else has already set.” - Steve Jobs 24
    25. 25. 2,500+ 2,500+ Mentors Mentors 200+ 200+ Partners Partners 1,000+ 1,000+ Grads Grads the network 50+ 50+ Cities Cities 25
    26. 26. PSIA Spring.ph • SPRING.ph 2014 program includes monthly meet-ups dubbed as “TechTalks” for startups, quarterly LaunchPad events, monthly coaching sessions, and a startup competition for schools. • Student Startup Competition 26
    27. 27. Thank You! Allan C. Tan, PMP, SCEA allan@ideyatech.com 27