Social media at the irving k. barber learning centre (may 18, 2010)

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Social media at the irving k. barber learning centre (may 18, 2010)

  1. 1. Social Media at the Irving K. Barber Learning Centre BY ALLAN CHO PROGRAM SERVICES LIBRARIAN IRVING K. BARBER LEARNING CENTRE, UBC LIBRARYBritish Columbia Institute of Technology (BCIT) LibraryBurnaby, British Columbia, May 18, 2010
  2. 2. Agenda in 30 Minutes1. Target Audience & Community at IKBLC2. What works, What doesn’t?3. IKBLC Initiatives in Social Media4. Opportunities & Challenges5. LIBR 559L
  3. 3. Irving K. Barber Learning CentreMain audience: students, faculty & communityCore collection - Programs & ServicesDigital Collection
  4. 4. IKBLC Units Rare Books & Special Collections University Archives Arts One & Science One Chapman Learning Commons School of Library, Archival, and Info Studies (SLAIS) Office of Learning Technology Science & Engineering Library Division Art, Architecture, and Planning Library Division IKBLC Art Gallery
  5. 5. Target Audience @IKBLCMillennials or “Generation Y” studentsFaculty & ResearchersCommunity members
  6. 6. Popular Social Media Tools For College Students (1) Youtube (2) World of Warcraft (3) Facebook
  7. 7. Informal vs. Formal MediaRate My Professor.com vs. UBC evaluationsXanga/CyWorld vs. UBC WordpressFacebook vs. Email
  8. 8. Digital Outreach ToolsIKBLC BlogTwitterFacebookFlickr / Google PicasaYoutube PartnersRSSDrupal (CMS)
  9. 9. Case Study: What didn’t work? iTunes UMac vs. PC dilemmaWeb as a platform (i.e. UBC library stations do not have iTunes installed)Slow to downloadClunky interface
  10. 10. Youtube as a Digital CollectionContentFunctionalityUserArchitecturePolicyQuality
  11. 11. Intellectual Property & CopyrightWho owns what?Policies and consent forms for webcasts
  12. 12. (New Course) LIBR 559M at SLAISLIBR 559M (3 cr.)Social Media for Information ProfessionalsThis course examines social media (i.e. blogs, bookmarking, mashups, wikis, and social networking sites), its concomitant trends (i.e. web 2.0, library 2.0) and how web 2.0 principles can be applied to the delivery of information services in the digital age.
  13. 13. LIBR 559MSocial Media for Information Professionals HTTP://WWW.SLIDESHARE.NET/GIUSTINID/LIBR559-M- SYLLABUSSUMMER
  14. 14. FrameworkTheoretical and practical –  Affordance  Participation  Collaboration  Creation  Aggregation and  Immersion
  15. 15. HighlightsEvery student had established a blog with the expectation of an entry at least once a week and comments on classmates postsEvery student established a Twitter account with the expectation of activity
  16. 16. Highlights, cont.Group projects with online peers require participation, collaboration and creation and the affordances of the 2.0 tools become apparentExamples of group projects from fall semester:  http://www.netvibes.com/librarysocialmediatutorial#Introduction_to_this_site  http://www.slideshare.net/giustinid/prototypical-academic-library-pal-social-media- training-presentation  http://wiki.ubc.ca/Libr559m02
  17. 17. Most important things Deirdre learned:Twitter is extremely valuable even if you don’t post – it’s a great current awareness tool, for example Dummies contest, The Book EndsScreenr – now in use herePersonal aggregators can make it all manageable, i.e. iGoogle  http://www.google.com/ig
  18. 18. Worth mentioning... Article published by Allan Cho, Dean Giustini & Daniel Hooker, Social Cataloguing for Health Librarians  http://www.slideshare.net/giustinid/social-cataloguing-an-introduction
  19. 19. Simon Fraser University & Web 2.0The Librarys most recent 3-year plan named the integration of appropriate Web 2.0 features into the library website as a priority. The Web Ideas Working Group (WIWG) tasked with making improvements to the librarys public web pages. Goals are to:(1) Examine and integrate current and emerging web technologies, including Web 2.0 features, in the Librarys web site(2) Elicit ideas for new web initiatives from staff and end users(3) Provide training and information to staff and end users on new web technologies." Email correspondence: Dean Giustini, 2009.
  20. 20. Questions & Feedback? Allan ChoProgram Services Librarian allan.cho@ubc.ca www.allanslibrary.com Twitter: @allancho

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