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Web 2.0 and You : Government and the web

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Web 2.0 and You : Government and the web

  1. 1. www.involve.org.uk Online Participation
  2. 2. <ul><li>Public participation </li></ul><ul><li>Research </li></ul><ul><li>Practice </li></ul><ul><li>Cross-policy </li></ul>www.involve.org.uk
  3. 3. <ul><li>Public participation not just online </li></ul><ul><li>Not for profit </li></ul><ul><li>Non-partisan </li></ul><ul><li>Online best practice and </li></ul><ul><li>planning tool for public participation </li></ul><ul><li>www.peopleandparticipation.net </li></ul>
  4. 4. About you... <ul><li>Social networking site </li></ul><ul><li>Rated a service online </li></ul><ul><li>Read a blog </li></ul><ul><li>Commented on a blog </li></ul><ul><li>Written a blog </li></ul>
  5. 5. <ul><li>Who is online? </li></ul><ul><li>Over 60% of households (15million people) </li></ul><ul><li>Younger people...yet increasingly older people </li></ul><ul><li>Who isn’t? </li></ul><ul><li>The rest of us! </li></ul><ul><li>60 and over </li></ul><ul><li>Socially excluded groups </li></ul>But... more and more of us are going online!
  6. 6. What are they doing? <ul><li>Finding out information on goods and services (circa 80%) </li></ul><ul><li>Using email (circa 80%) </li></ul><ul><li>Using government sites </li></ul><ul><li>(circa 60% of existing users do this) </li></ul>
  7. 7. What Web 2.0 can do for you.
  8. 8. ...hang on – what’s Web 1.0? <ul><li>Information-giving </li></ul><ul><li>Limited interactivity </li></ul><ul><li>One-way flow of information </li></ul><ul><li>Top-down structure </li></ul><ul><li>Old-fashioned websites...?! </li></ul>
  9. 9. Web 2.0 is . . . Jargon? <ul><li>Participative </li></ul><ul><li>Seeking interaction and input </li></ul><ul><li>Two-way flow of information </li></ul><ul><li>Not top-down </li></ul><ul><li>Collaborative </li></ul><ul><li>User Generated Content </li></ul>
  10. 10. What does that actually mean? <ul><li>Blogging </li></ul><ul><li>Social networking </li></ul><ul><li>Wikis </li></ul><ul><li>Forums and discussion groups </li></ul>It is a tool to engage and involve people <ul><li>Goes well with... </li></ul><ul><li>Tailored information provision </li></ul><ul><li>Multimedia </li></ul><ul><li>Accessible websites </li></ul><ul><li>Offline/ Face to Face Participation </li></ul>
  11. 11. A few examples....
  12. 17. Blogs <ul><li>Made up of user-generated content </li></ul><ul><li>Like a diary </li></ul><ul><li>Purpose defined by its owner </li></ul><ul><li>Individuals or groups </li></ul>
  13. 18. Blogging – Why bother? <ul><li>Sharing resources and knowledge </li></ul><ul><li>Building new and open networks </li></ul><ul><li>Developing ideas/innovating </li></ul><ul><li>Reaching out to draw in new voices </li></ul><ul><li>Transparency and better communication </li></ul><ul><li>Personal development/reflection </li></ul>
  14. 19. Why don’t we all just...blog? <ul><li>Convinced I won’t have enough time or inclination to update it. </li></ul><ul><li>What’s the use? I won’t have anything interesting or useful to say that hasn’t already been said by someone wiser. </li></ul><ul><li>Blogging is something other people do - I’m a commenter not a writer! It’s just ‘not me’. </li></ul>
  15. 20. My blogsperiment
  16. 21. Post blog reflections on... <ul><li>Convinced I won’t have enough time or inclination to update it. </li></ul><ul><li>What’s the use? I won’t have anything interesting or useful to say that hasn’t already been said by someone wiser. </li></ul><ul><li>Blogging is something other people do - I’m a commenter not a writer! It’s just ‘not me’. </li></ul>
  17. 27. Blog in Groups <ul><li>Great way to start </li></ul><ul><li>Build a community </li></ul><ul><li>Take away the time-strain from individuals </li></ul><ul><li>Share more! </li></ul><ul><li>All in one place - themed </li></ul>
  18. 30. Social Networks: A small selection <ul><li>Facebook www.facebook.com </li></ul><ul><li>Meetup www.meetup.com </li></ul><ul><li>YouTube www.youtube.com </li></ul><ul><li>Twitter www.twitter.com </li></ul><ul><li>LinkedIn www.linkedin.com </li></ul><ul><li>Flickr www.flickr.com </li></ul><ul><li>MySpace www.myspace.com </li></ul><ul><li>Bebo www.bebo.com </li></ul>
  19. 31. Why is it useful? <ul><li>Goes to the people </li></ul><ul><li>Organisational tools </li></ul><ul><li>Bridging online/offline </li></ul><ul><li>Convenience </li></ul><ul><li>Personal tailoring </li></ul>
  20. 40. A word of caution... <ul><li>Discourage anonymity </li></ul><ul><li>Encourage personal responsibility </li></ul><ul><li>Consider disclaimers – provide freedom </li></ul><ul><li>Remain transparent- motives+boundaries </li></ul><ul><li>Use your privacy settings tactically! </li></ul><ul><li>Be open to criticism – respond and use it! </li></ul>
  21. 43. Summary <ul><li>There’s a great deal out there to use and explore </li></ul><ul><li>The web as we know it is changing - and fast </li></ul><ul><li>It is worth investing time to see for yourself. </li></ul>Other stuff... Specific tools like pledgebank , theyworkforyou Social bookmarking like del.icio.us , digg RSS feedreaders like bloglines , browser based Personalised startpage like pageflakes , netvibes
  22. 44. Take-Aways <ul><li>A Supplement not Substitute </li></ul><ul><li>Share Smarter </li></ul><ul><li>Nurture Innovation and Learning </li></ul><ul><li>Go to the People </li></ul><ul><li>Involve Users in Development </li></ul><ul><li>Evaluate </li></ul>
  23. 45. A new kind of ending... http://cased.wordpress.com [email_address] www.peopleandparticipation.net www.icele.org Share your thoughts and concerns. Find solutions with help from others!
  24. 46. Thanks to... <ul><li>Jared – creative commons image </li></ul><ul><li>ONS – statistical info </li></ul><ul><li>Tim Davies – inspiration for ‘reasons to blog’ </li></ul><ul><li>Slideshare – this presentation will be made available on slideshare. </li></ul><ul><li>See you online!  </li></ul>

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