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Txt Message Marketing For Real Estate

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  • Moneyadsrealestate

    1. 1. Text Messaging for the Realty Business
    2. 2. <ul><li>Consumer-driven markets must capture a new type of customer: </li></ul><ul><li>Mobile phone subscribers outnumber landline phones </li></ul><ul><li>Over 350 billion text messages are exchanged monthly </li></ul><ul><li>During the first quarter of this year, five million new text message users were added and now 82 million text message daily in the USA </li></ul>The race is on… the mobile consumer
    3. 3. Our company has developed a unique platform that allows today’s tech-savvy realtor to take advantage of mobile technology How is Short Messaging Service different? When a customer texts about a house, he receives information instantaneously , and the realtor knows who inquired immediately .
    4. 4. <ul><li>Imagine a person driving by a home that catches their interest and notices a hanging sign that says: “For more information text “INFO” to “Realty” (732589)” </li></ul>Increase public accessibility… to 24/7
    5. 5. The potential purchaser sends the keyword for the house (Info) to the number on the sign (732589)‏ Within the next 10 to 60 seconds, they receive a text message with property information for that home Information-on-Demand Outbox To: 732589 Msg: Info Inbox From: 732589 Msg: 2 bdrm, 2 bath, pool, large kitchen and garage. Call the agent at 813-123-4567.
    6. 6. The realtor simultaneously receives the phone number of the inquirer, via text message, and an indication of which property the potential purchaser was interested in. Better for the Realtor Inbox From: 732589 Msg: “Info” 813-987-6543 Message sent by customer 1 Notifies the realtor right away 2 In less than a minute, the realtor has a new lead 3
    7. 7. <ul><li>At a later date, a realtor can access the platform and in seconds send a text alert to multiple buyers </li></ul><ul><li>informing them of an open </li></ul><ul><li>house; a price change; </li></ul><ul><li>or, a property status change . </li></ul>Fast and Convenient Messaging Inbox [Fr] 732589 [Body] NEW PRICE!! for 1655 Woods Ave, New Tampa, FL.
    8. 8. They text the keyword to the Short code The requested information is sent to the customer A text containing the potential customers phone number is sent to the realtor The realtor’s account automatically stores the call number The realtor calls the customer to follow up, immediately or within a few days The customer gets a chance to join the list for automatic updates on the house When the house status changes, or an open house takes place, the realtor writes a short message that gets distributed to the entire list of clients. The personalized SMS message reaches a targeted audience and draws a large crowd A driver passes a house with the Short code and Keyword advertised Generate more contacts