Capital Bikeshare: Presentation of a Digital Communications Plan

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This presentation includes the overview and tactics of a digital communications plan created by Annie Kanter, Stacy Hill, Allyson Mawn, Alison Ring and Julie Sheiber for Prof. Scott Talan's Social Media & Strategies class (COMM 552) at American University, Spring 2012.

Published in: Education, Business
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  • Julie
  • Julie
  • Julie
  • Competition: Julie
  • Julie
  • Strategy: Annie
  • Annie
  • Annie
  • Annie
  • Annie
  • Alison R
  • Alison R
  • Alison R
  • Mawn
  • Mawn
  • Mawn
  • Stacy
  • Stacy
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  • Capital Bikeshare: Presentation of a Digital Communications Plan

    1. 1. digital communications plan Presented by the Social Media Socialites: Stacy Hill, Annie Kanter, Allyson Mawn, Alison Ring, Julie Sheiber
    2. 2. by the numbers 150 available 1300 DC + Arlington 2 21,000
    3. 3. partnerships
    4. 4. audience & objectives
    5. 5. No Cover Photo
    6. 6. bikes for likes
    7. 7. No BioImage Sharing
    8. 8. See your route. Share MyTrack your speed.Share with friends. See your route. Track your speed. Share with friends.
    9. 9. making data social
    10. 10. UnusedPlatforms
    11. 11. UnusedPlatforms
    12. 12. Check it.Any questions?

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