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‫اﯾﻨﺘﺮﻧﺖ‬ ‫در‬ ‫ﻣﺤﺘﻮا‬ ‫ﺗﻮﻟﯿﺪ‬ ‫آﻣﻮزش‬
‫ﺑﻨﻮﯾﺴﯿﻢ؟‬ ‫وﺑﻼگ‬ ‫ﭼﮕﻮﻧﻪ‬
‫ﺷﻬﺒﺎزی‬ ‫ﻋﻠﯽ‬
‫ﻣﺤﺘﻮا‬ ‫ﺑﺎزارﯾﺎﺑﯽ‬ ‫و‬ ‫ﺗﻮﻟﯿﺪ‬ ‫ﻣﺪﯾﺮ‬ ‫و‬...
‫‌ﺳﺎﯾﺖ‬‫ب‬‫و‬ ‫ﻇﺎﻫﺮ‬
‫ﺑﺎﺷﺪ‬ ‫داﺷﺘﻪ‬ ‫ﻫﻤﺨﻮاﻧﯽ‬ ‫آن‬ ‫ﻣﺤﺘﻮای‬ ‫ﺑﺎ‬ ‫ﺑﺎﯾﺪ‬ ‫ﺷﻤﺎ‬ ‫‌ﺳﺎﯾﺖ‬‫ب‬‫و‬ ‫ﺷﮑﻞ‬ ‫و‬ ‫ﻗﺎﻟﺐ‬
www.alishahba...
‫ﻫﺪف‬
Through original reporting,
sharp analysis, and visual
storytelling, CityLab informs
and inspires the people who
are...
‫ﻣﺨﺎﻃﺐ‬
‫ﮐﻨﯿﺪ‬ ‫ﻣﺸﺨﺺ‬ ‫را‬ ‫ﺧﻮد‬ ‫ﻫﺪف‬ ‫ﺟﺎﻣﻌﻪ‬ .‫دﻫﯿﺪ‬ ‫ﻗﺮار‬ ‫ﻣﺨﺎﻃﺐ‬ ‫را‬ ‫ﺟﺎﻣﻌﻪ‬ ‫ﻫﻤﻪ‬ ‫‌ﺗﻮاﻧﯿﺪ‬‫ﯽ‬‫ﻧﻤ‬
www.alishahbazi....
Call To Action
!‫ﻧﮑﻨﯿﺪ‬ ‫رﻫﺎ‬ ‫را‬ ‫ﺧﻮاﻧﻨﺪه‬
‫دﻫﺪ‬ ‫اﻧﺠﺎم‬ ‫‌ﺧﻮاﻫﯿﺪ‬‫ﯽ‬‫ﻣ‬ ‫ﮐﻪ‬ ‫را‬ ‫ﮐﺎری‬ ‫ﮐﻨﯿﺪ‬ ‫ﺧﻮاﺳﺖ‬ ‫در‬ ‫او‬ ‫از‬ ...
‫‌ﮐﻨﯿﺪ؟‬‫ﯽ‬‫ﻣ‬ ‫ﺗﻮﻟﯿﺪ‬ ‫ﻣﺤﺘﻮاﯾﯽ‬ ‫ﻧﻮع‬ ‫ﭼﻪ‬
•‫وﺑﻼگ‬ ‫‌ﻫﺎی‬‫ﻦ‬‫ﻣﺘ‬
•‫وﯾﺪﯾﻮ‬
•(‫داﺳﺘﺎﻧﯽ‬ ‫ﯾﺎ‬ ‫)ﻋﻠﻤﯽ‬ ‫اﻟﮑﺘﺮوﻧﯿﮏ‬ ‫‌ﻫﺎی‬‫ب‬‫...
SEO
•‫ﺑﺸﻨﺎﺳﯿﺪ‬ ‫را‬ ‫ﺧﻮد‬ ‫وﺑﻼگ‬ ‫اﺻﻠﯽ‬ ‫‌ﻫﺎی‬‫ه‬‫ﮐﻠﯿﺪواژ‬
•‫ﮐﻨﯿﺪ‬ ‫‌رﯾﺰی‬‫ﻪ‬‫ﺑﺮﻧﺎﻣ‬ ‫ﺳﺌﻮ‬ ‫در‬ ‫ﻣﻮﻓﻘﯿﺖ‬ ‫ﺑﺮای‬
•‫ﻧﮑﻨﯿﺪ‬ ‫...
‫‌ﻫﺎ‬‫گ‬‫وﺑﻼ‬ ‫ﺳﺎﯾﺮ‬ ‫ﺑﺎ‬ ‫ﻫﻤﮑﺎری‬
•‫دﯾﮕﺮ‬ ‫در‬ ‫ﻣﻬﻤﺎن‬ ‫ﻋﻨﻮان‬ ‫ﺑﻪ‬ ‫ﻧﻮﺷﺘﻦ‬
•‫‌ﻫﺎ‬‫گ‬‫وﺑﻼ‬ ‫ﺳﺎﯾﺮ‬ ‫ﺑﻪ‬ ‫ﻟﯿﻨﮏ‬
•‫ﻣﺮﺗﺒﻂ‬ ‫‌...
‫دﻫﯿﺪ‬ ‫ﻫﺪﯾﻪ‬
•‫اﻟﮑﺘﺮوﻧﯿﮑﯽ‬ ‫‌ﻫﺎی‬‫ب‬‫ﮐﺘﺎ‬
•‫ٰرﺳﺎﻧﯽ‬‌‫ع‬‫اﻃﻼ‬ ‫و‬ ‫آﻣﻮزﺷﯽ‬ ‫اﺳﻼﯾﺪﻫﺎی‬
•‫اﻃﻼﻋﯿﻪ‬ ‫و‬ ‫ﻓﺮم‬
•‫اﯾﻨﻔﻮﮔﺮاﻓﯽ‬
•P...
‫ﻗﺪﯾﻤﯽ‬ ‫ﻣﻄﺎﻟﺐ‬ ‫ﻣﺪﯾﺮﯾﺖ‬
•.‫ﮐﻨﯿﺪ‬ ‫روزرﺳﺎﻧﯽ‬ ‫ﺑﻪ‬ ‫ﮔﻬﮕﺎه‬ ‫را‬ ‫ﻗﺒﻠﯽ‬ ‫ﻣﻄﺎﻟﺐ‬
•.‫ﮐﻨﯿﺪ‬ ‫ﻣﻨﺘﺸﺮ‬ ‫اﻟﮑﺘﺮوﻧﯿﮑﯽ‬ ‫ﮐﺘﺎب‬ ‫ﯾﮏ‬ ‫ﻗ...
‫ﻧﮑﻨﯿﺪ‬ ‫ﻓﺮاﻣﻮش‬ ‫را‬ ‫ﻣﻮﺑﺎﯾﻞ‬
‫دارﻧﺪ‬ ‫ﻫﻮﺷﻤﻨﺪ‬ ‫‌ﻫﺎی‬‫ﯽ‬‫ﮔﻮﺷ‬ ‫اﯾﻨﺘﺮﻧﺖ‬ ‫ﮐﺎرﺑﺮان‬ ‫از‬ ‫درﺻﺪ‬ ۸۰
‫ﺑﻨﻮﯾﺴﯿﺪ‬ ‫ﻓﺎرﺳﯽ‬
•‫ﺗﻮﻓﺎن‬ ،‫اﺗﻮ‬ ،‫اﺗﺎق‬
•‫ﻣﺴﺎﻟﻪ‬ ،‫ﻣﺴﻮوﻟﯿﺖ‬ ،‫اراﯾﻪ‬
•‫‌ﮔﺬاری‬‌‌‫ﺖ‬‫ﻋﻼﻣ‬ ‫رﻋﺎﯾﺖ‬
•(virtual space) ‫‌ﻫﺎ‬‫...
‫ﺑﻨﻮﯾﺴﺪ‬ ‫ﺳﺎده‬
‫و‬ ‫ﺧﻮاﺑﺎﻧﺪ‬ ‫ﺗﻮت‬ ‫درﺧﺖ‬ ‫ﺳﺎﯾﻪ‬ ‫زﯾﺮ‬ ‫آب‬ ‫ﺟﻮی‬ ‫ﻟﺐ‬ ‫ﺟﺎﯾﯽ‬ ‫ﯾﮏ‬ ،‫‌ﻫﺎ‬‫ه‬‫ﭘﻨﺎ‬ ‫و‬ ‫ﭘﺲ‬ ‫ﻫﻤﺎن‬ ‫را‬ ‫‌...
‫ﮐﻨﯿﺪ‬ ‫وﯾﺮاﯾﺶ‬ ‫را‬ ‫ﺧﻮد‬ ‫ﻣﺘﻦ‬
•.‫ﮐﻨﺪ‬ ‫وﯾﺮاﯾﺶ‬ ‫را‬ ‫ﺷﻤﺎ‬ ‫ﻣﺘﻦ‬ ‫ﺑﺨﻮاﻫﯿﺪ‬ ‫ﻫﻤﮑﺎر‬ ‫ﯾﮏ‬ ‫از‬
•.‫ﻧﮑﻨﯿﺪ‬ ‫اﺻﻼح‬ ‫را‬ ‫آن‬ ...
‫ﮐﻨﯿﺪ‬ ‫رﻋﺎﯾﺖ‬ ‫را‬ ‫ﺛﺎﻧﯿﻪ‬ ۵ ‫ﻗﺎﻧﻮن‬
!‫ﺛﺎﻧﯿﻪ‬ ‫ﭘﻨﺞ‬ ‫ﻓﻘﻂ‬
.‫دارﯾﺪ‬ ‫ﻓﺮﺻﺖ‬ ‫ﺳﺎﯾﺖ‬ ‫در‬ ‫ﺧﻮاﻧﻨﺪه‬ ‫داﺷﺘﻦ‬ ‫ﻧﮕﻪ‬ ‫ﺑﺮای‬
‫‌ﺗﻮ...
‫اﺟﺘﻤﺎﻋﯽ‬ ‫‌ﻫﺎی‬‫ﻪ‬‫ﺷﺒﮑ‬ ‫در‬ ‫ﻟﯿﻨﮏ‬
•.‫ﺑﺮوﯾﺪ‬ ‫آﻧﻬﺎ‬ ‫ﺳﺮاغ‬ ‫ﺑﻪ‬ ‫ﺷﻤﺎ‬ ،‫‌آﯾﻨﺪ‬‫ﯽ‬‫ﻧﻤ‬ ‫‌ﺗﺎن‬‫ﺖ‬‫ﺳﻤ‬ ‫ﺑﻪ‬ ‫ﻣﺮدم‬ ‫اﮔﺮ‬
•....
‫ﮐﻨﯿﺪ‬ ‫ﺑﺮﻗﺮار‬ ‫اﻧﺴﺎﻧﯽ‬ ‫ارﺗﺒﺎط‬
•‫ﺑﭙﺮﺳﯿﺪ‬ ‫را‬ ‫ﻣﺨﺎﻃﺐ‬ ‫ﻧﻈﺮ‬ ‫ﺧﻮد‬ ‫ﻣﻄﺎﻟﺐ‬ ‫در‬
•‫دﻫﯿﺪ‬ ‫ﭘﺎﺳﺦ‬ ‫را‬ ‫ﮐﺎرﺑﺮان‬ ‫‌ﻫﺎی‬‫ﺖ‬‫...
‫اﯾﻨﺘﺮﻧﺘﯽ‬ ‫ﭼﺎﻟﺶ‬ ‫و‬ ‫ﻣﺴﺎﺑﻘﻪ‬
•…‫ﭘﯿﺸﻨﻬﺎد‬ ‫ﺑﻬﺘﺮﯾﻦ‬ ‫ﻣﺴﺎﺑﻘﻪ‬
•…‫وﯾﺪﯾﻮ‬ ‫ﺑﻬﺘﺮﯾﻦ‬ ‫ﻣﺴﺎﺑﻘﻪ‬
•…/‫ﻋﮑﺲ/ﻃﺮاﺣﯽ‬ ‫ﺑﻬﺘﺮﯾﻦ‬ ‫ﻣﺴﺎﺑﻘﻪ‬
...
‫ﺑﻨﻮﯾﺴﯿﺪ‬ ‫آﻣﻮزﺷﯽ‬ ‫ﻣﺤﺘﻮای‬
‫‌ﮔﺮدﻧﺪ‬‫ﯽ‬‫ﺑﺮﻣ‬ ‫ﺷﻤﺎ‬ ‫ﺳﺎﯾﺖ‬ ‫ﺑﻪ‬ ،‫دﻫﯿﺪ‬ ‫ﯾﺎد‬ ‫ﭼﯿﺰی‬ ‫ﻣﺮدم‬ ‫ﺑﻪ‬ ‫اﮔﺮ‬
www.alishahbazi.me
‫ﺑﻨﻮﯾﺴﯿﺪ‬ ‫ﺗﺨﺼﺼﯽ‬ ‫ﻣﺤﺘﻮای‬ ‫ﻣﻨﻈﻢ‬ ‫ﻃﻮر‬ ‫ﺑﻪ‬
.‫دارﻧﺪ‬ ‫وﻓﺎدارﺗﺮی‬ ‫اﻣﺎ‬ ‫ﮐﻤﺘﺮ‬ ‫ﻣﺨﺎﻃﺒﺎن‬ ‫ﺗﺨﺼﺼﯽ‬ ‫‌ﻫﺎی‬‫ﻦ‬‫ﻣﺘ‬
www.alishah...
‫ﺑﺎﺷﯿﺪ‬ ‫روز‬ ‫ﺑﻪ‬ ‫ﻫﻤﯿﺸﻪ‬
•‫ﮐﻨﯿﺪ‬ ‫ﺗﺤﻠﯿﻞ‬ ‫را‬ ‫روز‬ ‫وﻗﺎﯾﻊ‬
•‫ﺑﺎﺷﯿﺪ‬ ‫اﻋﺘﻤﺎد‬ ‫ﻗﺎﺑﻞ‬ ‫اﺧﺒﺎر‬ ‫ﺑﺮای‬ ‫ﻣﺮﺟﻌﯽ‬
•‫ﮐﻨﯿﺪ‬ ‫ﻣﻨﺘ...
‫اﺳﺖ‬ ‫ﭼﯿﺰ‬ ‫ﻫﻤﻪ‬ ‫ﻣﺨﺎﻃﺐ‬
:‫ﺑﭙﺮﺳﯿﺪ‬ ‫ﺧﻮد‬ ‫از‬ ‫ﺳﻮال‬ ۷ ‫ﻣﻄﻠﺐ‬ ‫اﻧﺘﺸﺎر‬ ‫از‬ ‫ﭘﯿﺶ‬
.1‫‌ﺧﻮرد؟‬‫ﯽ‬‫ﻣ‬ ‫ﺧﻮاﻧﻨﺪه‬ ‫درد‬ ‫ﭼﻪ‬ ‫...
‫وﺑﺴﺎﯾﺖ‬ ‫در‬ ‫ﻣﺤﺘﻮا‬ ‫ﻣﺪﯾﺮﯾﺖ‬ ‫ﺑﺮای‬ ‫اﯾﺪه‬ ۵۰
‫ﺑﺨﻮاﻧﯿﺪ‬ ‫را‬ ‫ﻣﻄﻠﺐ‬ ‫اﯾﻦ‬
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آموزش نویسندگی در وبلاگ - writing website contetn

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Writing website-content
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آموزش نویسندگی در وبلاگ - writing website contetn

  1. 1. ‫اﯾﻨﺘﺮﻧﺖ‬ ‫در‬ ‫ﻣﺤﺘﻮا‬ ‫ﺗﻮﻟﯿﺪ‬ ‫آﻣﻮزش‬ ‫ﺑﻨﻮﯾﺴﯿﻢ؟‬ ‫وﺑﻼگ‬ ‫ﭼﮕﻮﻧﻪ‬ ‫ﺷﻬﺒﺎزی‬ ‫ﻋﻠﯽ‬ ‫ﻣﺤﺘﻮا‬ ‫ﺑﺎزارﯾﺎﺑﯽ‬ ‫و‬ ‫ﺗﻮﻟﯿﺪ‬ ‫ﻣﺪﯾﺮ‬ ‫و‬ ‫‌راﯾﺘﺮ‬‫ﯽ‬‫ﮐﭙ‬ www.alishahbazi.me
  2. 2. ‫‌ﺳﺎﯾﺖ‬‫ب‬‫و‬ ‫ﻇﺎﻫﺮ‬ ‫ﺑﺎﺷﺪ‬ ‫داﺷﺘﻪ‬ ‫ﻫﻤﺨﻮاﻧﯽ‬ ‫آن‬ ‫ﻣﺤﺘﻮای‬ ‫ﺑﺎ‬ ‫ﺑﺎﯾﺪ‬ ‫ﺷﻤﺎ‬ ‫‌ﺳﺎﯾﺖ‬‫ب‬‫و‬ ‫ﺷﮑﻞ‬ ‫و‬ ‫ﻗﺎﻟﺐ‬ www.alishahbazi.me
  3. 3. ‫ﻫﺪف‬ Through original reporting, sharp analysis, and visual storytelling, CityLab informs and inspires the people who are creating the cities of the future—and those who want to live there. ‫ﺑﺎﺷﺪ‬ ‫ﺷﻤﺎ‬ ‫ﻣﺤﺘﻮای‬ ‫ﺗﻮﻟﯿﺪ‬ ‫اﺳﺘﺮاﺗﮋی‬ ‫و‬ ‫ﻫﺪف‬ ‫راﺳﺘﺎی‬ ‫در‬ ‫ﺑﺎﯾﺪ‬ ‫ﺷﻤﺎ‬ ‫ﻣﻄﺎﻟﺐ‬
  4. 4. ‫ﻣﺨﺎﻃﺐ‬ ‫ﮐﻨﯿﺪ‬ ‫ﻣﺸﺨﺺ‬ ‫را‬ ‫ﺧﻮد‬ ‫ﻫﺪف‬ ‫ﺟﺎﻣﻌﻪ‬ .‫دﻫﯿﺪ‬ ‫ﻗﺮار‬ ‫ﻣﺨﺎﻃﺐ‬ ‫را‬ ‫ﺟﺎﻣﻌﻪ‬ ‫ﻫﻤﻪ‬ ‫‌ﺗﻮاﻧﯿﺪ‬‫ﯽ‬‫ﻧﻤ‬ www.alishahbazi.me
  5. 5. Call To Action !‫ﻧﮑﻨﯿﺪ‬ ‫رﻫﺎ‬ ‫را‬ ‫ﺧﻮاﻧﻨﺪه‬ ‫دﻫﺪ‬ ‫اﻧﺠﺎم‬ ‫‌ﺧﻮاﻫﯿﺪ‬‫ﯽ‬‫ﻣ‬ ‫ﮐﻪ‬ ‫را‬ ‫ﮐﺎری‬ ‫ﮐﻨﯿﺪ‬ ‫ﺧﻮاﺳﺖ‬ ‫در‬ ‫او‬ ‫از‬ ،‫‌راﯾﺘﯿﻨﮓ‬‫ﯽ‬‫ﮐﭙ‬ ‫‌ﻫﺎی‬‫ﮏ‬‫ﺗﮑﻨﯿ‬ ‫‌ﺑﺎ‬
  6. 6. ‫‌ﮐﻨﯿﺪ؟‬‫ﯽ‬‫ﻣ‬ ‫ﺗﻮﻟﯿﺪ‬ ‫ﻣﺤﺘﻮاﯾﯽ‬ ‫ﻧﻮع‬ ‫ﭼﻪ‬ •‫وﺑﻼگ‬ ‫‌ﻫﺎی‬‫ﻦ‬‫ﻣﺘ‬ •‫وﯾﺪﯾﻮ‬ •(‫داﺳﺘﺎﻧﯽ‬ ‫ﯾﺎ‬ ‫)ﻋﻠﻤﯽ‬ ‫اﻟﮑﺘﺮوﻧﯿﮏ‬ ‫‌ﻫﺎی‬‫ب‬‫ﮐﺘﺎ‬ •‫ﺗﺼﻮﯾﺮ‬ •‫ﻣﺴﺎﺑﻘﻪ‬ ‫و‬ ‫ﺑﺎزی‬ •‫ﺧﺒﺮﻧﺎﻣﻪ‬ ‫و‬ ‫اﯾﻤﯿﻞ‬ •‫ﻧﻈﺮﺳﻨﺠﯽ‬ ‫و‬ ‫ﻓﺮم‬ •‫ﻣﻮﻓﻘﯿﺖ‬ ‫داﺳﺘﺎن‬ •‫ﺻﻮﺗﯽ‬ ‫ﻓﺎﯾﻞ‬ •white papers www.alishahbazi.me
  7. 7. SEO •‫ﺑﺸﻨﺎﺳﯿﺪ‬ ‫را‬ ‫ﺧﻮد‬ ‫وﺑﻼگ‬ ‫اﺻﻠﯽ‬ ‫‌ﻫﺎی‬‫ه‬‫ﮐﻠﯿﺪواژ‬ •‫ﮐﻨﯿﺪ‬ ‫‌رﯾﺰی‬‫ﻪ‬‫ﺑﺮﻧﺎﻣ‬ ‫ﺳﺌﻮ‬ ‫در‬ ‫ﻣﻮﻓﻘﯿﺖ‬ ‫ﺑﺮای‬ •‫ﻧﮑﻨﯿﺪ‬ ‫‌روی‬‫ه‬‫زﯾﺎد‬ keyword ‫از‬ ‫اﺳﺘﻔﺎده‬ ‫در‬ www.alishahbazi.me
  8. 8. ‫‌ﻫﺎ‬‫گ‬‫وﺑﻼ‬ ‫ﺳﺎﯾﺮ‬ ‫ﺑﺎ‬ ‫ﻫﻤﮑﺎری‬ •‫دﯾﮕﺮ‬ ‫در‬ ‫ﻣﻬﻤﺎن‬ ‫ﻋﻨﻮان‬ ‫ﺑﻪ‬ ‫ﻧﻮﺷﺘﻦ‬ •‫‌ﻫﺎ‬‫گ‬‫وﺑﻼ‬ ‫ﺳﺎﯾﺮ‬ ‫ﺑﻪ‬ ‫ﻟﯿﻨﮏ‬ •‫ﻣﺮﺗﺒﻂ‬ ‫‌ﻫﺎی‬‫ﺖ‬‫ﺳﺎﯾ‬ ‫ﺧﺪﻣﺎت‬ ‫و‬ ‫‌ﻫﺎ‬‫ﺖ‬‫ﻓﻌﺎﻟﯿ‬ ‫ﻣﻮرد‬ ‫در‬ ‫‌رﺳﺎﻧﯽ‬‫ع‬‫اﻃﻼ‬ www.alishahbazi.me
  9. 9. ‫دﻫﯿﺪ‬ ‫ﻫﺪﯾﻪ‬ •‫اﻟﮑﺘﺮوﻧﯿﮑﯽ‬ ‫‌ﻫﺎی‬‫ب‬‫ﮐﺘﺎ‬ •‫ٰرﺳﺎﻧﯽ‬‌‫ع‬‫اﻃﻼ‬ ‫و‬ ‫آﻣﻮزﺷﯽ‬ ‫اﺳﻼﯾﺪﻫﺎی‬ •‫اﻃﻼﻋﯿﻪ‬ ‫و‬ ‫ﻓﺮم‬ •‫اﯾﻨﻔﻮﮔﺮاﻓﯽ‬ •PDF www.alishahbazi.me
  10. 10. ‫ﻗﺪﯾﻤﯽ‬ ‫ﻣﻄﺎﻟﺐ‬ ‫ﻣﺪﯾﺮﯾﺖ‬ •.‫ﮐﻨﯿﺪ‬ ‫روزرﺳﺎﻧﯽ‬ ‫ﺑﻪ‬ ‫ﮔﻬﮕﺎه‬ ‫را‬ ‫ﻗﺒﻠﯽ‬ ‫ﻣﻄﺎﻟﺐ‬ •.‫ﮐﻨﯿﺪ‬ ‫ﻣﻨﺘﺸﺮ‬ ‫اﻟﮑﺘﺮوﻧﯿﮑﯽ‬ ‫ﮐﺘﺎب‬ ‫ﯾﮏ‬ ‫ﻗﺎﻟﺐ‬ ‫در‬ ‫را‬ ‫ﻗﺪﯾﻤﯽ‬ ‫ﻣﻄﻠﺐ‬ ‫ﭼﻨﺪ‬ •.‫ﮐﻨﯿﺪ‬ ‫اﯾﺠﺎد‬ ‫ﻟﯿﻨﮏ‬ ‫ﺧﻮد‬ ‫‌ﺗﺮ‬‫ﯽ‬‫ﻗﺪﯾﻤ‬ ‫و‬ ‫ﺟﺪﯾﺪ‬ ‫ﻣﻄﺎﻟﺐ‬ ‫ﺑﯿﻦ‬ www.alishahbazi.me
  11. 11. ‫ﻧﮑﻨﯿﺪ‬ ‫ﻓﺮاﻣﻮش‬ ‫را‬ ‫ﻣﻮﺑﺎﯾﻞ‬ ‫دارﻧﺪ‬ ‫ﻫﻮﺷﻤﻨﺪ‬ ‫‌ﻫﺎی‬‫ﯽ‬‫ﮔﻮﺷ‬ ‫اﯾﻨﺘﺮﻧﺖ‬ ‫ﮐﺎرﺑﺮان‬ ‫از‬ ‫درﺻﺪ‬ ۸۰
  12. 12. ‫ﺑﻨﻮﯾﺴﯿﺪ‬ ‫ﻓﺎرﺳﯽ‬ •‫ﺗﻮﻓﺎن‬ ،‫اﺗﻮ‬ ،‫اﺗﺎق‬ •‫ﻣﺴﺎﻟﻪ‬ ،‫ﻣﺴﻮوﻟﯿﺖ‬ ،‫اراﯾﻪ‬ •‫‌ﮔﺬاری‬‌‌‫ﺖ‬‫ﻋﻼﻣ‬ ‫رﻋﺎﯾﺖ‬ •(virtual space) ‫‌ﻫﺎ‬‫ﻪ‬‫‌ﻓﺎﺻﻠ‬‫ﻢ‬‫ﻧﯿ‬ ‫ﺑﺎ‬ ‫آﺷﻨﺎﯾﯽ‬ •‫ﻧﻨﻮﯾﺴﯿﺪ‬ ‫ﻋﻠﻤﯽ‬ ‫و‬ ‫ﺗﺨﺼﺼﯽ‬ ‫ﺧﯿﻠﯽ‬ www.alishahbazi.me
  13. 13. ‫ﺑﻨﻮﯾﺴﺪ‬ ‫ﺳﺎده‬ ‫و‬ ‫ﺧﻮاﺑﺎﻧﺪ‬ ‫ﺗﻮت‬ ‫درﺧﺖ‬ ‫ﺳﺎﯾﻪ‬ ‫زﯾﺮ‬ ‫آب‬ ‫ﺟﻮی‬ ‫ﻟﺐ‬ ‫ﺟﺎﯾﯽ‬ ‫ﯾﮏ‬ ،‫‌ﻫﺎ‬‫ه‬‫ﭘﻨﺎ‬ ‫و‬ ‫ﭘﺲ‬ ‫ﻫﻤﺎن‬ ‫را‬ ‫‌اش‬‫ﻪ‬‫ﮔﻠ‬ ‫ﻣﺎ‬ ‫ﭼﻮﭘﺎن‬ ‫آﻗﺎ‬ ‫ﺑﻪ‬ ‫رو‬ ‫ﻫﺮﭼﻪ‬ ‫اﻣﺎ‬ .‫ﺑﺪﻫﺪ‬ ‫آب‬ ‫ﺳﺮوﮔﻮﺷﯽ‬ ‫ﺗﺎ‬ ‫رﻓﺖ‬ ‫ﺧﻮدش‬ ‫و‬ ‫ﺑﺎﺷﺪ‬ ‫‌ﺷﺎن‬‫ﺐ‬‫ﻣﻮاﻇ‬ ‫ﮐﺮد‬ ‫ﺳﻔﺎرش‬ ‫ﺳﮕﺶ‬ ‫ﺑﻪ‬ ‫ﮐﺮده‬ ‫‌ﺑﻨﺪان‬‫ﻪ‬‫آﯾﻨ‬ ‫را‬ ‫‌ﻫﺎﺷﺎن‬‫ه‬‫درواز‬ ‫ﺑﺎﻻﺳﺮ‬ ‫و‬ ‫ﺷﻬﺮ‬ ‫ﺑﺎروی‬ ‫و‬ ‫ﺑﺮج‬ ‫ﺳﺮ‬ ‫‌ﮐﻪ‬‫ﻦ‬‫اﯾ‬ ‫ﺟﺰ‬ .‫ﻧﺪﯾﺪ‬ ‫ﭼﯿﺰی‬ ‫ﮐﺮد‬ ‫آﺳﻤﺎن‬ ‫و‬ ‫‌ﮐﻮﺑﯿﺪ‬‫ﯽ‬‫ﻣ‬ ‫ﻫﻤﭽﻪ‬ ،‫ﺑﺰرگ‬ ‫ﺳﺮدروازه‬ ‫ﺑﺎﻻﺧﺎﻧﻪ‬ ‫ﺗﻮ‬ ،‫ﺷﺎﻫﯽ‬ ‫‌ﺧﺎﻧﻪ‬‫ه‬‫ﻧﻘﺎر‬ ‫و‬ ‫ﺑﻮدﻧﺪ‬ ‫آوﯾﺨﺘﻪ‬ ‫ﻗﺎﻟﯽ‬ ‫و‬ ‫ﺑﻮدﻧﺪ‬ ‫ﺟﻤﻌﯿﺖ‬ ‫وﺳﻂ‬ ‫ﯾﻮاش‬ ‫ﯾﻮاش‬ ‫‌ﺟﻮر‬‫ﻦ‬‫ﻫﻤﯿ‬ ‫ﻣﺎ‬ ‫ﭼﻮﭘﺎن‬ ‫آﻗﺎ‬ .‫‌ﮐﺮد‬‫ﯽ‬‫ﻣ‬ ‫ﮐﺮ‬ ‫داﺷﺖ‬ ‫را‬ ‫ﻓﻠﮏ‬ ‫ﮔﻮش‬ ‫ﮐﻪ‬ ‫‌دﻣﯿﺪ‬‫ﯽ‬‫ﻣ‬ ‫ﺷﮑﺎری‬ ‫‌ﻫﺎی‬‫ش‬‫ﻗﻮ‬ ‫آن‬ ‫از‬ ‫ﯾﮑﯽ‬ ‫‌دﻓﻌﻪ‬‫ﮏ‬‫ﯾ‬ ‫ﺑﮑﻨﺪ‬ ‫‌وﺟﻮﯾﯽ‬‫س‬‫ﭘﺮ‬ ‫ﮐﺴﯽ‬ ‫از‬ ‫ﺑﻮد‬ ‫ﻧﮑﺮده‬ ‫ﻓﺮﺻﺖ‬ ‫ﻫﻨﻮز‬ ‫و‬ ‫‌ﭘﻠﮑﯿﺪ‬‫ﯽ‬‫ﻣ‬ ‫درﺳﺘﻪ‬ ‫را‬ ‫ﺑﺰﻏﺎﻟﻪ‬ ‫ﯾﮏ‬ ‫ﮐﻪ‬ ‫‌ﻫﺎﯾﯽ‬‫ش‬‫ﻗﻮ‬ ‫آن‬ ‫از‬ .‫ﺳﺮش‬ ‫روی‬ ‫ﻧﺸﺴﺖ‬ ‫و‬ ‫آﻣﺪ‬ ‫ﺷﻬﺎب‬ ‫ﺗﯿﺮ‬ ‫ﻣﺜﻞ‬ ‫‌آﻣﻮز‬‫ﺖ‬‫دﺳ‬ ‫دﺳﺖ‬ ‫ﺳﺮ‬ ‫و‬ ‫دورش‬ ‫رﯾﺨﺘﻨﺪ‬ ‫ﻣﺮدم‬ ‫ﮐﻪ‬ ،‫ﮐﺠﺎﺳﺖ‬ ‫ﺑﻪ‬ ‫ﮐﺠﺎ‬ ‫ﺑﻔﻬﻤﺪ‬ ‫آﻣﺪ‬ ‫ﺗﺎ‬ ‫ﻣﺎ‬ ‫ﭼﻮﭘﺎن‬ ‫آﻗﺎ‬ ‫و‬ .‫ﻫﻮا‬ ‫‌ﺑﺮد‬‫ﯽ‬‫ﻣ‬ -‫زد‬ ‫داد‬ ‫ﻫﺮﭼﻪ‬ ‫و‬ ‫ﮐﺮد‬ ‫ﺗﻘﻼ‬ ‫ﻫﺮﭼﻪ‬ .‫اﺳﺖ‬ ‫ﻋﺎﻟﻢ‬ ‫ﺧﺪا‬ ‫ﮐﺠﺎ؟‬ .‫ﺑﺮدﻧﺪ‬ ‫ﺻﻠﻮات‬ ‫و‬ ‫ﺳﻼم‬ ‫ﺑﺎ‬ ‫و‬ ‫ﮐﺮدﻧﺪ‬ ‫ﺑﻠﻨﺪش‬ ‫‌ام؟‬‫ه‬‫ﮐﺮد‬ ‫ﮔﻨﺎﻫﯽ‬ ‫ﭼﻪ‬ ‫ﻣﻦ‬ ‫ﻣﮕﻪ‬ ‫ﺧﺪاﯾﺎ‬ »‫ﮔﻔﺖ‬ ‫ﺧﻮدش‬ ‫ﺑﻪ‬ !‫اﻧﮕﺎر‬ ‫ﻧﻪ‬ ‫اﻧﮕﺎر‬ ‫اﺻﻼ‬ ‫رﻓﺖ؟‬ ‫ﻣﺮدم‬ ‫ﺧﺮج‬ ‫ﺑﻪ‬ ‫ﻣﮕﺮ‬ ‫ﺑﯿﺎرن؟‬ ‫ﺳﺮم‬ ‫‌ﺧﻮان‬‫ﯽ‬‫ﻣ‬ ‫ﺑﻼﯾﯽ‬ ‫ﭼﻪ‬ ‫اﺣﻤﺪ‬ ‫آل‬ ‫ﺟﻼل‬ www.alishahbazi.me
  14. 14. ‫ﮐﻨﯿﺪ‬ ‫وﯾﺮاﯾﺶ‬ ‫را‬ ‫ﺧﻮد‬ ‫ﻣﺘﻦ‬ •.‫ﮐﻨﺪ‬ ‫وﯾﺮاﯾﺶ‬ ‫را‬ ‫ﺷﻤﺎ‬ ‫ﻣﺘﻦ‬ ‫ﺑﺨﻮاﻫﯿﺪ‬ ‫ﻫﻤﮑﺎر‬ ‫ﯾﮏ‬ ‫از‬ •.‫ﻧﮑﻨﯿﺪ‬ ‫اﺻﻼح‬ ‫را‬ ‫آن‬ ‫ﻣﺘﻦ‬ ‫ﻧﻮﺷﺘﻦ‬ ‫از‬ ‫ﺑﻌﺪ‬ ‫ﺑﻼﻓﺎﺻﻠﻪ‬ ‫ﻫﺮﮔﺰ‬ ،‫‌ﮐﻨﯿﺪ‬‫ﯽ‬‫ﻣ‬ ‫وﯾﺮاﯾﺶ‬ ‫ﺧﻮدﺗﺎن‬ ‫اﮔﺮ‬ www.alishahbazi.me
  15. 15. ‫ﮐﻨﯿﺪ‬ ‫رﻋﺎﯾﺖ‬ ‫را‬ ‫ﺛﺎﻧﯿﻪ‬ ۵ ‫ﻗﺎﻧﻮن‬ !‫ﺛﺎﻧﯿﻪ‬ ‫ﭘﻨﺞ‬ ‫ﻓﻘﻂ‬ .‫دارﯾﺪ‬ ‫ﻓﺮﺻﺖ‬ ‫ﺳﺎﯾﺖ‬ ‫در‬ ‫ﺧﻮاﻧﻨﺪه‬ ‫داﺷﺘﻦ‬ ‫ﻧﮕﻪ‬ ‫ﺑﺮای‬ ‫‌ﺗﻮاﻧﺪ‬‫ﯽ‬‫ﻣ‬ ،‫ﺗﻮﻓﺎﻧﯽ‬ ‫ﻣﻘﺪﻣﻪ‬ ‫ﯾﮏ‬ ‫و‬ ‫ﻣﺨﺎﻃﺐ‬ ‫ﻣﻮردﻧﻈﺮ‬ ‫‌ﻫﺎی‬‫ه‬‫ﮐﻠﯿﺪواژ‬ ‫از‬ ‫اﺳﺘﻔﺎده‬ ،‫وﯾﺪﯾﻮ‬ ،‫ﺗﺼﻮﯾﺮ‬ ،‫ﺧﻮب‬ ‫ﻋﻨﻮان‬ ‫ﺷﻮد‬ ‫ﻣﺘﻦ‬ ‫اداﻣﻪ‬ ‫ﺧﻮاﻧﺪن‬ ‫ﺑﻪ‬ ‫ﻣﺨﺎﻃﺐ‬ ‫ﺗﺮﻏﯿﺐ‬ ‫ﺑﺎﻋﺚ‬ www.alishahbazi.me
  16. 16. ‫اﺟﺘﻤﺎﻋﯽ‬ ‫‌ﻫﺎی‬‫ﻪ‬‫ﺷﺒﮑ‬ ‫در‬ ‫ﻟﯿﻨﮏ‬ •.‫ﺑﺮوﯾﺪ‬ ‫آﻧﻬﺎ‬ ‫ﺳﺮاغ‬ ‫ﺑﻪ‬ ‫ﺷﻤﺎ‬ ،‫‌آﯾﻨﺪ‬‫ﯽ‬‫ﻧﻤ‬ ‫‌ﺗﺎن‬‫ﺖ‬‫ﺳﻤ‬ ‫ﺑﻪ‬ ‫ﻣﺮدم‬ ‫اﮔﺮ‬ •.‫ﺑﮕﺬارﯾﺪ‬ ‫اﺷﺘﺮاک‬ ‫ﺑﻪ‬ ‫را‬ ‫ﺧﻮد‬ ‫ﻣﺮﺗﺒﻂ‬ ‫ﻣﻄﺎﻟﺐ‬ ‫ﻟﯿﻨﮏ‬ ،‫اﺟﺘﻤﺎﻋﯽ‬ ‫‌ﻫﺎی‬‫ﺚ‬‫ﺑﺤ‬ ‫در‬ •.‫دﻫﯿﺪ‬ ‫ﭘﺎﺳﺦ‬ ‫و‬ ‫ﮐﻨﯿﺪ‬ ‫ﻣﻨﺘﺸﺮ‬ ‫را‬ ‫ﻣﺮدم‬ ‫ﻣﻨﻔﯽ‬ ‫ﻧﻈﺮات‬ www.alishahbazi.me
  17. 17. ‫ﮐﻨﯿﺪ‬ ‫ﺑﺮﻗﺮار‬ ‫اﻧﺴﺎﻧﯽ‬ ‫ارﺗﺒﺎط‬ •‫ﺑﭙﺮﺳﯿﺪ‬ ‫را‬ ‫ﻣﺨﺎﻃﺐ‬ ‫ﻧﻈﺮ‬ ‫ﺧﻮد‬ ‫ﻣﻄﺎﻟﺐ‬ ‫در‬ •‫دﻫﯿﺪ‬ ‫ﭘﺎﺳﺦ‬ ‫را‬ ‫ﮐﺎرﺑﺮان‬ ‫‌ﻫﺎی‬‫ﺖ‬‫ﮐﺎﻣﻨ‬ •.‫ﮐﻨﯿﺪ‬ ‫ﺑﺮﻗﺮار‬ ‫آﻧﻼﯾﻦ‬ ‫ارﺗﺒﺎط‬ www.alishahbazi.me
  18. 18. ‫اﯾﻨﺘﺮﻧﺘﯽ‬ ‫ﭼﺎﻟﺶ‬ ‫و‬ ‫ﻣﺴﺎﺑﻘﻪ‬ •…‫ﭘﯿﺸﻨﻬﺎد‬ ‫ﺑﻬﺘﺮﯾﻦ‬ ‫ﻣﺴﺎﺑﻘﻪ‬ •…‫وﯾﺪﯾﻮ‬ ‫ﺑﻬﺘﺮﯾﻦ‬ ‫ﻣﺴﺎﺑﻘﻪ‬ •…/‫ﻋﮑﺲ/ﻃﺮاﺣﯽ‬ ‫ﺑﻬﺘﺮﯾﻦ‬ ‫ﻣﺴﺎﺑﻘﻪ‬ •…‫ﭘﺴﺖ/ﻣﺤﺼﻮل‬ ‫ﺑﻬﺘﺮﯾﻦ‬ ‫اﻧﺘﺨﺎب‬ •‫ﮐﺎرﺑﺮان‬ ‫ﮐﺎﻣﻨﺖ‬ ‫ﺑﻬﺘﺮﯾﻦ‬ ‫اﻧﺘﺨﺎب‬ www.alishahbazi.me
  19. 19. ‫ﺑﻨﻮﯾﺴﯿﺪ‬ ‫آﻣﻮزﺷﯽ‬ ‫ﻣﺤﺘﻮای‬ ‫‌ﮔﺮدﻧﺪ‬‫ﯽ‬‫ﺑﺮﻣ‬ ‫ﺷﻤﺎ‬ ‫ﺳﺎﯾﺖ‬ ‫ﺑﻪ‬ ،‫دﻫﯿﺪ‬ ‫ﯾﺎد‬ ‫ﭼﯿﺰی‬ ‫ﻣﺮدم‬ ‫ﺑﻪ‬ ‫اﮔﺮ‬ www.alishahbazi.me
  20. 20. ‫ﺑﻨﻮﯾﺴﯿﺪ‬ ‫ﺗﺨﺼﺼﯽ‬ ‫ﻣﺤﺘﻮای‬ ‫ﻣﻨﻈﻢ‬ ‫ﻃﻮر‬ ‫ﺑﻪ‬ .‫دارﻧﺪ‬ ‫وﻓﺎدارﺗﺮی‬ ‫اﻣﺎ‬ ‫ﮐﻤﺘﺮ‬ ‫ﻣﺨﺎﻃﺒﺎن‬ ‫ﺗﺨﺼﺼﯽ‬ ‫‌ﻫﺎی‬‫ﻦ‬‫ﻣﺘ‬ www.alishahbazi.me
  21. 21. ‫ﺑﺎﺷﯿﺪ‬ ‫روز‬ ‫ﺑﻪ‬ ‫ﻫﻤﯿﺸﻪ‬ •‫ﮐﻨﯿﺪ‬ ‫ﺗﺤﻠﯿﻞ‬ ‫را‬ ‫روز‬ ‫وﻗﺎﯾﻊ‬ •‫ﺑﺎﺷﯿﺪ‬ ‫اﻋﺘﻤﺎد‬ ‫ﻗﺎﺑﻞ‬ ‫اﺧﺒﺎر‬ ‫ﺑﺮای‬ ‫ﻣﺮﺟﻌﯽ‬ •‫ﮐﻨﯿﺪ‬ ‫ﻣﻨﺘﺸﺮ‬ ‫دﯾﮕﺮان‬ ‫از‬ ‫ﭘﯿﺶ‬ ‫را‬ ‫روز‬ ‫ﻣﻄﺎﻟﺐ‬ ‫و‬ ‫ﻣﻬﻢ‬ ‫اﺧﺒﺎر‬ •‫ﮐﻨﯿﺪ‬ ‫ﺑﺤﺚ‬ ‫روز‬ ‫وﻗﺎﯾﻊ‬ ‫ﻣﻮرد‬ ‫در‬ ‫اﺟﺘﻤﺎﻋﯽ‬ ‫‌ﻫﺎی‬‫ﻪ‬‫ﺷﺒﮑ‬ ‫ﮐﺎرﺑﺮان‬ ‫ﺑﺎ‬ www.alishahbazi.me
  22. 22. ‫اﺳﺖ‬ ‫ﭼﯿﺰ‬ ‫ﻫﻤﻪ‬ ‫ﻣﺨﺎﻃﺐ‬ :‫ﺑﭙﺮﺳﯿﺪ‬ ‫ﺧﻮد‬ ‫از‬ ‫ﺳﻮال‬ ۷ ‫ﻣﻄﻠﺐ‬ ‫اﻧﺘﺸﺎر‬ ‫از‬ ‫ﭘﯿﺶ‬ .1‫‌ﺧﻮرد؟‬‫ﯽ‬‫ﻣ‬ ‫ﺧﻮاﻧﻨﺪه‬ ‫درد‬ ‫ﭼﻪ‬ ‫ﺑﻪ‬ ‫ﻣﻄﻠﺐ‬ ‫اﯾﻦ‬ .2‫ﻧﯿﺴﺖ؟‬ ‫ﮐﻢ‬ ‫ﯾﺎ‬ ‫زﯾﺎد‬ ‫ﺣﺪ‬ ‫از‬ ‫ﺑﯿﺶ‬ ‫آن‬ ‫ﻣﺤﺘﻮای‬ ‫و‬ ‫اﻃﻼﻋﺎت‬ ‫آﯾﺎ‬ .3‫ﻧﯿﺴﺘﻨﺪ؟‬ ‫ﻃﻮﻻﻧﯽ‬ ‫‌ﻫﺎ‬‫ف‬‫ﭘﺎراﮔﺮا‬ ‫و‬ ‫ﺟﻤﻼت‬ ‫آﯾﺎ‬ .4‫‌ﮐﻨﻨﺪ؟‬‫ﯽ‬‫ﻣ‬ ‫ﻋﻤﻞ‬ ‫درﺳﺖ‬ ‫‌ﻫﺎ‬‫ﮏ‬‫ﻟﯿﻨ‬ ‫آﯾﺎ‬ .5‫اﺳﺖ؟‬ ‫ﻓﻬﻢ‬ ‫ﻗﺎﺑﻞ‬ ‫ﮐﺎرﺑﺮان‬ ‫ﻫﻤﻪ‬ ‫ﺑﺮای‬ ‫ﻣﻄﻠﺐ‬ ‫آﯾﺎ‬ .6‫ﮐﻨﺪ؟‬ scroll ‫ﺑﺎر‬ ‫ﭼﻨﺪ‬ ‫اﺳﺖ‬ ‫ﻣﺠﺒﻮر‬ ‫ﺧﻮاﻧﻨﺪه‬ ‫آﯾﺎ‬ .7‫اﺳﺖ؟‬ ‫ﺷﺪه‬ ‫رﻋﺎﯾﺖ‬ ‫‌راﯾﺘﯿﻨﮓ‬‫ﯽ‬‫ﮐﭙ‬ ‫ﻗﻮاﻧﯿﻦ‬ ‫‌ﻫﺎ‬‫ه‬‫ﺷﻤﺎر‬ ‫و‬ ‫‌ﻫﺎ‬‫ﺖ‬‫ﺑﻮﻟ‬ ،‫‌ﻫﺎ‬‫ف‬‫ﭘﺎراﮔﺮا‬ ‌،‫ﻋﻨﺎوﯾﻦ‬ ‫در‬ ‫آﯾﺎ‬ www.alishahbazi.me
  23. 23. ‫وﺑﺴﺎﯾﺖ‬ ‫در‬ ‫ﻣﺤﺘﻮا‬ ‫ﻣﺪﯾﺮﯾﺖ‬ ‫ﺑﺮای‬ ‫اﯾﺪه‬ ۵۰ ‫ﺑﺨﻮاﻧﯿﺪ‬ ‫را‬ ‫ﻣﻄﻠﺐ‬ ‫اﯾﻦ‬ www.alishahbazi.me

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