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Olit 600 Second Life


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Second Life as of Dec 1, 2009 - the research (or lack of it)

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Olit 600 Second Life

  1. 1. Second life where are we today?<br />OLIT600 – December 1, 2009 <br />
  2. 2. Is there life out there in the virtual worlds? A quest to find the answer <br />Goals of this project<br />Not too much in the way of real results<br />Some studies done, both qualitative and quantitative – mostly in education<br />Is no news old news?<br />Blending some of the ideas with what the current literature shows.<br />
  3. 3. Second Life – an overview<br />
  4. 4. Second Life – an overview<br />Multi-User Virtual Environments (MUVE)<br />Launched in June 2003<br />Free download<br />Residents for 18 and older<br />Residents for 13 – 17<br />Created by Philip Rosedale<br />“Snow Crash” – Neal Stephenson’s<br />
  5. 5. Fee’s for Second Life<br />
  6. 6. Hype Cycle<br /><br />
  7. 7. More Hype<br />”One way to measure the impact of the hype cycle is to look at how outsiders have valued the company. Two years ago, a blog post on TechCrunch disclosed some numbers that suggested Linden Lab was being valued at $5 billion or more. A couple of months ago, a report by NeXtUp Research estimated the value at $658 million to 700 million” (O’Brien, 2009).<br />
  8. 8. Rogers Model for Adoption and Diffusion of Innovations<br /><br />
  9. 9. Education<br />New Media Consortium<br />Started in 2006<br />Goal was to create a 3-D virtual environment for education and museum professionals. (<br />“Finally, let me emphasize that exploration is a delight and a privilege that not everyone can pursue…but it is also your duty. Exploration is a social good. Explore to the extent your opportunity costs allow. We’re counting on you to help pull us out of troubled times, and give us new ways when we get to the other side.” (<br />
  10. 10. Education<br />Moodle to Sloodle<br />Universities <br />Used for collaboration, pedagogy, and hands on learning<br />Early adopters and currently strong in Second Life<br />Included in Education – Library and the adoption of Library<br />
  11. 11. Medical<br />Currently used in education and training for medicine<br />Simulations of patients<br />3D graphics<br />Used for collaboration, globally<br />
  12. 12. Social Learning Theory<br />Bandura<br />The social learning theory of Bandura emphasizes the importance of observing and modeling the behaviors, attitudes, and emotional reactions of others. <br />Principles: <br />1. The highest level of observational learning is achieved by first organizing and rehearsing the modeled behavior symbolically and then enacting it overtly. Coding modeled behavior into words, labels or images results in better retention than simply observing. <br />2. Individuals are more likely to adopt a modeled behavior if it results in outcomes they value. <br />3. Individuals are more likely to adopt a modeled behavior if the model is similar to the observer and has admired status and the behavior has functional value. (TIP.psychology)<br />
  13. 13. Experiential Learning<br />Kolb<br />Building upon earlier work by John Dewey and Kurt Levin, American educational theorist David A. Kolb believes “learning is the process whereby knowledge is created through the transformation of experience” (1984, p. 38).<br />
  14. 14. Business<br />Over 250 companies currently using SL<br />IBM, Intel and Northrop Grumman<br />Currently used for collaboration, training, meeting, conferences and role playing. <br />Cut costs of meetings and conferences<br />Competitive market drives change in the external forces<br />Amazon Job Fair – July 2009 served as first interviews<br />
  15. 15. Just some fun terms <br />Tech Users<br />
  16. 16. (the So What) Society in the US<br />Pew Internet 2009 charts<br />
  17. 17. Why is this important<br />Number of people in education<br />Number of people in business<br />Digital Natives<br />Alternatives to current educational offerings<br />
  18. 18. In a short time…….<br />Students in our classes…to teach<br />Employee’s in our Business… train<br />Customers in our Industry…to buy<br />Patients in facilities….to fix<br />
  19. 19. Thoughts?<br />For a Multi Media Presentation, join me at:<br /><br />