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Web Governance 
Bring Order to Higher Ed’s Wild, Wild Web 
Prepared by Matt Herzberger 
Principal Consultant / CEO – Align...
Introduction 
Hi, I’m Matt 
Icon 
by 
Ma* 
Brooks
Introduction 
I live here 
Icon 
by 
Brandon 
Gamm 
I work here 
And here
Introduction 
I have also worked at: 
• University of Iowa 
• Texas A&M University 
• Florida International University 
• ...
Introduction 
In one way or another I was involved in central or organic Web leadership at 
each organization. Both top do...
Introduction 
But I also learned a lot along the way. 
“We are all truly passionate and 
genuinely want the best for our 
...
ENTER
Web Governance for Higher Ed
Web Governance for Higher Ed
Web Governance for Higher Ed
Web Governance for Higher Ed
Web Governance for Higher Ed
Web Governance for Higher Ed
Web Governance for Higher Ed
Web Governance for Higher Ed
Web Governance for Higher Ed
Web Governance for Higher Ed
Web Governance for Higher Ed
Web Governance for Higher Ed
Web Governance for Higher Ed
Web Governance for Higher Ed
Web Governance for Higher Ed
Web Governance for Higher Ed
Web Governance for Higher Ed
Web Governance for Higher Ed
Web Governance for Higher Ed
Web Governance for Higher Ed
Web Governance for Higher Ed
Web Governance for Higher Ed
Web Governance for Higher Ed
Web Governance for Higher Ed
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Web Governance for Higher Ed

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our goal is simple: bring order to higher ed’s wild, wild Web. We understand the challenges facing higher education and the growing demands placed on Web teams. We’ve been there. We've experienced the silos, the shrinking resources, the lack of defined processes and the growing complexity.

These slides will demonstrate web governance best practices to bring order and increased efficiency. Matt will help you find a path from battles to buy in, as well as help you get around a few common roadblock.

Key Takeaways:

-Justify additional resources
-Prioritize based on strategic goals
-Truly collaborative web strategy planning
-Select and optimize the campus web tools set
-Show risk associated with not investing in Web

Published in: Marketing
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Web Governance for Higher Ed

  1. 1. Web Governance Bring Order to Higher Ed’s Wild, Wild Web Prepared by Matt Herzberger Principal Consultant / CEO – Aligned Path
  2. 2. Introduction Hi, I’m Matt Icon by Ma* Brooks
  3. 3. Introduction I live here Icon by Brandon Gamm I work here And here
  4. 4. Introduction I have also worked at: • University of Iowa • Texas A&M University • Florida International University • Creighton University • Consulted with many more… Icon by James Keuning
  5. 5. Introduction In one way or another I was involved in central or organic Web leadership at each organization. Both top down and bottom up. “Been there, done that, got a t-shirt… and have the scars to show for it” Icon by Phillip Green
  6. 6. Introduction But I also learned a lot along the way. “We are all truly passionate and genuinely want the best for our institutions, issues arise as to the path to get there.”
  7. 7. ENTER

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