Annotations of contents pages and double page spreads
Annotations of Contents Pages and Double Page Spreads Alice Williams
Kerrang Contents Page Words and Language The heading ‘This week’ shows that the frequency of the magazine is weekly, this reminds the reader that it goes on sale every week, and therefore are more persuaded to buy it. In the contents page, they state only the artist’s name, using less text on this type of magazine appeals more strongly to their target audience. The language aims to engage the reader, as by using direct words, like ‘your’ and ‘you’ve’, creates a personal feel to the magazine and involves the reader, giving the reader a sense of involvement which can attract the target audience. Personal touches can also be shown throughout the contents page, as after the editorial letter the editor signs it which adds a personal feel to the magazine; this is also a convention of all magazines. Also as anchoring the images, there is use of one word to describe the image. For example, ‘superstar’ ‘scary’, this shows that the minimal use of text is very effective and targets their audience well. Images and Colours The main image is used because it can imply the picture is the feature article and therefore the magazine wants to show it off, so the audience knows about it and then they will read it. The type of image used is a long shot. This shows the dress of the artist and has connotations of rock; this further highlights the target audience of rock and an interest in live music. The smaller images used is to make the contents page look more exciting and interesting, which appeals more to ‘Kerrang!’s target audience.
The LayoutThe contents page for ‘Kerrang!’ is very organised. Thisis a convention into their layout of their contents page.With this contents page the page is divided up intothree main sections. There is the main image thatdominates the whole page, which attracts the targetaudience and lures them to the picture leading to thetext or the article. The second part of the contents pageis the text strip, along the right hand side of the page.The text is in small font to show that it isn’t thatimportant and it doesn’t want to grab the reader’sattention, it just informs the reader. Also, the third partof the contents page is the strip along the top of thepage. It includes images and the editorial. The use ofthis is to break the contents page up further and tomake it seem exciting, as a lot is going on.The heading of the contents is placed at the top. Thisbrings the attention to the reader, and shows that it’s acontents page. Also some of the tops of the letters havebeen cut off, this connotes to a care-free life style andrebellion, and this highlights the target audience of‘Kerrang!’ which is of a younger audience.
Q Contents Page The layout The layout of this contents page has been split between two sections. The section on the left hand side is the text. The two way split between the text and images creates for a more organised approach to the contents page. Contents pages tend to be organised, so the reader knows where to find things in the magazine. Also, by using this organised approach for ‘Q’, hints at their ideology and their target audience which is for mature adults. The heading is placed in the middle of the page at the top, shows dominance within the magazine and shows they have power and are powerful. The layering of the heading shows the reader that it is Q they are reading and is an effective style to use. Images The images used are layered over each other, I think this is a very effective style to use on the contents page and I will consider using layering in my own contents page. The main image dominates the page, but using an extreme long shot, also grabs the reader, by wanting to know more, as the picture doesn’t give a lot away. The contents page, also shows an inset picture of the magazine front cover and informs the reader where things are on the cover for a quick way to find them. Words and Language Using the artists’ names , shows how powerful the magazine is, by knowing artist and also shows it to be more personal towards the reader. A small caption on the image, anchors it as well, but also shows the target audience and informs the reader on what is going on. Also, the caption is much more detailed than ‘Kerrang!’, as it was just a word. This shows to me that their target audience is different. As with ‘Kerrang!’ they have targeted a younger audience, with using minimal words, and as with ‘Q’, using more words shows how they target an older audience.
Kerrang! Double Page Spread The image used, dominates This type of article is an article with description and detail. This means that it has the pages with it being been heavily edited and has used a lot of bias. The writers also use catchy and positioned on the left hand sensational language to grab the reader in. They also use exclamations to keep the side. The artist is using article interesting and keeps the reader grabbed. They also use the artists name to direct mode of address, this set out like the reader knows the artist personally. grabs the reader in, this also creates a personal effect to the reader. The provocative pose of the artist attracts the target audience of male, the use of using a woman artist is to create sex appeal. The image is iconic, this reinforces the start quality within her and shows to the reader that she is important and she’s like a superstar. The image has also been soft focused and photos hoped. The soft focus creates a softer mood towards the whole composition of the article. The use of Photoshop makes the artist look The rustic background used contrasts with the artist and could connote that the artist has just come from perfect and further suggests a music gig, and is backstage. that she has star quality. It also suggests her of sex The illuminated ‘T’ is in bold, layered and in pink. This is a convention used throughout music magazines. appeal and how ‘Kerrang!’ The pink is occurring motif throughout the article, as pink connotes to femininity, which links in with the targets their audience. headline used.
Q Double Page Spread The article is set out as an interview. The typography of the questions is in darker colour and is bold. This organises it well and separates it with the artists answers.The image used is place on the The pull quote draws the reader in with the powerful simile and the big and boldright hand side and takes up typography.half of the article space. Theimage dominates the page andshows how the artist isimportant and powerful, so theattention should be on him.The outfit of the artist, reflectsonto peoples image of him.The artist is using direct modeof address, this connects to thereader and is showing that heis involved with the reader andconversation of the article.This article only includes oneimage, this is usual for aninterview type article, as theyusually only have a posedimage of the artist gettinginterviewed, so the reader onlyfocuses on the actually artist.The magazine has used the artists full name to establish the authority and how powerful the artist is in the musicindustry.The headline of the article, is ‘a round’, this has a double meaning, first of questions and second of a drink round, thislinks into the image of the artist, with him holding a drink. This creates the article personal towards the reader andmakes the reader feel like they know them and this can appeal to the audience.