Pakistan halal meat sector challenges

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Presentation on Halal Certification and Halal Food,Halal Research Council
www.halalrc.org

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  • Makkah Market is one of the most trusted Halal Meat suppliers in the US that provides food permitted under the Islamic Dietary Guidelines with assurance of delightful flavor.
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  • Pakistan declared net food deficit country 60 % of total livestock population being maintained by landless. Family labor is made best use in the livestock sector
  • Highest growth rate is in Goats followed by Buffalo and least in sheep . Govt of Punjab is cognizant of the situation and has taken measures for the propagation of the native breeds.
  • Pakistan halal meat sector challenges

    1. 1. Pakistan Halal Meat Sector Scope & Challenges [email_address] www.lahoremeatcompany.org
    2. 2. <ul><li>Introduction of Lahore Meat Company </li></ul><ul><li>Dynamics of Livestock Sector in Pakistan </li></ul><ul><li>Scope of meat industry </li></ul><ul><li>Limitations </li></ul><ul><li>Measures </li></ul>Scheme of Presentation
    3. 3. Lahore Meat Company (GOP owned, Section 42 Company) <ul><li>, </li></ul><ul><li>LMC Scope </li></ul><ul><li>Enhancing Meat Production </li></ul><ul><li>Hygienic processing </li></ul><ul><li>Supply Chain </li></ul><ul><li>Consulting and facilitation services </li></ul><ul><li>Regulatory regime </li></ul>
    4. 4. <ul><li>Role of Livestock </li></ul><ul><li>Contribution towards Agriculture GDP ~ 53.2 % </li></ul><ul><li>Contribution towards national GDP ~ 12 % </li></ul><ul><li>The Rural Population engaged in Livestock ~ Rs. 30 million </li></ul><ul><li>Share in total foreign exchange earning ~ 9.5 % </li></ul><ul><li>Farmer income derived from Livestock ~ 37-40 % </li></ul>(Economic Survey of Pakistan, 2009-10) Halal Meat Sector of Pakistan
    5. 5. Livestock Population (Million heads) (Economic Survey of Pakistan, 2009-10) Year Buffalo Cattle Goat Sheep Poultry Camel 2009-10 30.8 34.3 59.9 27.8 610.0 1.0
    6. 6. Livestock Production (Economic Survey of Pakistan, 2009-10) Product Pakistan Punjab Percentage Milk 42.199 MT 26 MT 62 % Beef 1.549 MT 0.589 MT 43 % Mutton 0.578 MT 0.283 MT 49 % Poultry Meat 0.601 MT 0.333 MT 70 %
    7. 7. <ul><li>Organic Production </li></ul><ul><li>Lease Cost Production </li></ul><ul><li>Subsistence & integrated Agro-livestock </li></ul><ul><li>Various breeds & classes </li></ul>Production System
    8. 8. Business Scope <ul><li>Local & export </li></ul><ul><li>Fast Urbanization </li></ul><ul><li>Changing trends ~ eating habits </li></ul><ul><li>Demand of value added products </li></ul><ul><li>Export meat market </li></ul>
    9. 9. Global Meat Market Segmentation Segment 2008 USD Billion CAGR 2000-08 Contribution to Market Size Meat of Bovine (Fresh & Chilled ) 12.5 15% 29% Meat of Bovine (Frozen) 8.0 11% 18% Meat of Swine 18.5 14% 43% Meat of Sheep or Goat 4.0 16% 9% Meat of Horses, Asses, Mules 0.5 4% 1% Total Market Size 43.5 14% 100%
    10. 10. <ul><li>47% of World Meat trade comprises of beef products (Meat of Bovine Fresh and Chilled Meat of Bovine, Frozen), our exports are negligible in this segment </li></ul><ul><li>Our presence in Meat of Sheep/Goat Category that comprise 16% of the world meat market is only 0.5% </li></ul><ul><li>We are ranked 19 </li></ul><ul><li>97% of our mutton exports are restricted to ME Countries </li></ul>Our Positioning in World Market
    11. 11. Limitations <ul><ul><li>Aprox.6-7 million male calf slaughtered in first month of age </li></ul></ul><ul><ul><li>Non commercial-less productive system </li></ul></ul><ul><ul><li>Lack of modernized processing system </li></ul></ul><ul><ul><li>Lack of Value Chain approach( Production, Marketing, Processing/Value addition) </li></ul></ul><ul><ul><li>Lack of integration among various institutions </li></ul></ul><ul><ul><li>Quality control issues </li></ul></ul>
    12. 12. LMC Role ~ Minimizing Limitations <ul><li>LMC as a Govt. owned entity ready to facilitate and support, </li></ul><ul><li>Enhancing meat production </li></ul><ul><li>Developing Disease free zones </li></ul><ul><li>Developing modernized meat processing system </li></ul><ul><li>Technical consulting services </li></ul><ul><li>Certifications required for export </li></ul><ul><li>Formation of consortium to facilitate sustained delivery of export orders </li></ul>
    13. 13. <ul><li>T HANK Y OU </li></ul>

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