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The conundrum facing most banks the world over is that, even as their customers make less use of branches, the banks have yet to find an equally good way of drawing new customers. Little more than a decade ago most retail banks feared the internet. Then they decided largely to ignore it. Now it is becoming ever clearer that the future belongs to those that are nimble and far-sighted enough to embrace it. Understanding customer preferences and habits through trending real time analytics, in addition to being technologically prepared for the advancements in mobile and digital banking services will yield new revenue streams for all the major players who wish to capitalize on emerging resources.