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Le métier de Community Manager Alexi Tauzin  http://about.me/alexitauzin   03/02/12
Quels sont les métiers de l’Internet ? Alexi Tauzin  http://about.me/alexitauzin
Définition <ul><li>Le Community Manager est une personne qui  anime   les   échanges entre internautes  en utilisant les s...
Connaissez-vous ces logos ? Alexi Tauzin  http://about.me/alexitauzin
La journée-type d’un Community Manager Alexi Tauzin  http://about.me/alexitauzin   Source :  http://www.ezalys.com
Que fait le Community Manager ? <ul><li>Il  veille  (= regarde sur Internet, les réseaux sociaux, les forums, les blogs…) ...
Comment devient-on Community Manager ? <ul><li>Bac +2 à Bac +5 </li></ul><ul><li>Université :  Sciences Humaines  (lettres...
Les qualités d’un Community Manager Alexi Tauzin  http://about.me/alexitauzin   Source :  http://www.mediaventilo.com
Les qualités d’un Community Manager Alexi Tauzin  http://about.me/alexitauzin
Combien gagne un Community Manager ? Alexi Tauzin  http://about.me/alexitauzin   Source :  http://www.regionsjob.com
Qui est le Community Manager et pour qui travaille-t-il ? Alexi Tauzin  http://about.me/alexitauzin   Source :  http://fr....
Retrouvez-moi sur les réseaux sociaux en scannant ce QR CODE avec votre téléphone ! Alexi Tauzin  http://about.me/alexitau...
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Présentation du métier de Community Manager à destination des étudiants

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PowerPoint qui présente le métier de Community Manager (études, salaires, qualités...) à destination des étudiants.

www.AlexiTauzin.com

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Présentation du métier de Community Manager à destination des étudiants

  1. 1. Le métier de Community Manager Alexi Tauzin http://about.me/alexitauzin 03/02/12
  2. 2. Quels sont les métiers de l’Internet ? Alexi Tauzin http://about.me/alexitauzin
  3. 3. Définition <ul><li>Le Community Manager est une personne qui anime les échanges entre internautes en utilisant les services Internet (réseaux sociaux, forums, blog) et qui fédère des communautés. </li></ul>Alexi Tauzin http://about.me/alexitauzin
  4. 4. Connaissez-vous ces logos ? Alexi Tauzin http://about.me/alexitauzin
  5. 5. La journée-type d’un Community Manager Alexi Tauzin http://about.me/alexitauzin Source : http://www.ezalys.com
  6. 6. Que fait le Community Manager ? <ul><li>Il veille (= regarde sur Internet, les réseaux sociaux, les forums, les blogs…) sur ce qu’on dit de son entreprise sur Internet </li></ul><ul><li>Il répond aux questions des internautes </li></ul><ul><li>Il rédige des articles de blogs, il crée des vidéos, des images… </li></ul><ul><li>Il partage des informations sur le blog et sur les réseaux sociaux (Facebook, Twitter, Google+...) </li></ul><ul><li>Il noue des relations et des contacts avec d’autres blogueurs et d’autres … </li></ul><ul><li>Il gère la page Facebook, le forum, le compte Twitter … </li></ul><ul><li>Il fait le lien entre les internautes (externes) et les salariés de l’entreprise (internes) </li></ul><ul><li>Il gère les contributeurs en interne </li></ul><ul><li>Il analyse les données du site Internet et des différents supports de communication pour mesurer l’engagement des internautes et leur fidélité </li></ul><ul><li>Il cherche des idées pour faire participer les membres de la communauté (jeux, concours, vidéos, etc.) </li></ul><ul><li>Et parfois il : se transforme en photographe, en acteur, en diplomate, en écrivain, en inventeur, en statisticien, en musicien, en traducteur, en marqueteur, en messager, en graphiste, en responsable événementiel, en webmaster, etc. </li></ul>Alexi Tauzin http://about.me/alexitauzin
  7. 7. Comment devient-on Community Manager ? <ul><li>Bac +2 à Bac +5 </li></ul><ul><li>Université : Sciences Humaines (lettres, arts, histoire, sociologie...) </li></ul><ul><li>Ecoles de Commerce </li></ul><ul><li>Ecoles de Communication , Marketing , Relations Publiques ou Journalisme </li></ul>Alexi Tauzin http://about.me/alexitauzin Source : http://www.anovagency.com
  8. 8. Les qualités d’un Community Manager Alexi Tauzin http://about.me/alexitauzin Source : http://www.mediaventilo.com
  9. 9. Les qualités d’un Community Manager Alexi Tauzin http://about.me/alexitauzin
  10. 10. Combien gagne un Community Manager ? Alexi Tauzin http://about.me/alexitauzin Source : http://www.regionsjob.com
  11. 11. Qui est le Community Manager et pour qui travaille-t-il ? Alexi Tauzin http://about.me/alexitauzin Source : http://fr.locita.com
  12. 12. Retrouvez-moi sur les réseaux sociaux en scannant ce QR CODE avec votre téléphone ! Alexi Tauzin http://about.me/alexitauzin

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