Are your words, pictures and videos going un-noticed or are they making people come back for more? I'm obsessed with snack food especially cake. If you'll allow me to indulge you with food metaphors, I think there are several similarities between shareable content and snacking.
My highly interactive workshop includes storytelling, case-studies, role-play and plenty of time for Q and A. Oh, and it also includes cake. Maybe even cake in the perfectly portable "cake pop" format as well as other perfectly portable snacks-on-sticks.
While real-time content is my "thing", only one of the four 50-minute modules will be focussed on this. Before you embrace real-time, you need to make sure your content contains all the ingredients required to incite addictive behavior from the right people.