Ttt Wkshop Putting It All Together


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  • Ttt Wkshop Putting It All Together

    1. 1. Putting it all together Mary Nassimbeni [email_address]
    2. 2. What is the problem? <ul><li>If IL and IL programmes are the answer, what is the problem? </li></ul><ul><li>Define it in terms that speak to the concerns of the decision makers using their vocabulary and language </li></ul><ul><li>Identify target audiences and key stake holders </li></ul><ul><li>There must be demonstrated need </li></ul>4 - 6 Oct 2008 TTT Workshop Cape Town
    3. 3. Target audience <ul><li>Internal, e.g. colleagues in your library, your library director, your department. Importance of understanding how decisions are taken (Peter’s points: parent orgn) </li></ul><ul><li>External </li></ul><ul><ul><li>Institutional decision makers </li></ul></ul><ul><ul><li>Business community </li></ul></ul>4 - 6 Oct 2008 TTT Workshop Cape Town
    4. 4. Audience: external contd <ul><ul><li>Government departments, e.g. US Congress and Paul Zurkowski </li></ul></ul><ul><ul><li>NGOs, e.g. Adult literacy organisations </li></ul></ul><ul><ul><li>Funders </li></ul></ul><ul><ul><li>Community leaders </li></ul></ul><ul><ul><li>Education community </li></ul></ul><ul><ul><li>Library users </li></ul></ul>4 - 6 Oct 2008 TTT Workshop Cape Town
    5. 5. Challenges learned from delegates <ul><li>Institutional challenges </li></ul><ul><li>Relationships in our library: resistance, lack of understanding, “we are not teachers”, role/status of librarian as teacher </li></ul><ul><li>Relationships with our colleagues, their expectations, doing more without sufficient resource allocation </li></ul>4 - 6 Oct 2008 TTT Workshop Cape Town
    6. 6. Steps <ul><li>Initially target sympathetic individuals/organisations </li></ul><ul><li>Start on a modest scale, e.g. by pilots </li></ul><ul><li>Adopt an IL definition & model which clearly sets out what IL is and how it relates to other </li></ul><ul><li>Team/collaboration </li></ul>4 - 6 Oct 2008 TTT Workshop Cape Town
    7. 7. Our responsibility <ul><li>We need ourselves to be information literate </li></ul><ul><li>It is our responsibility to keep our own IL skills uptodate also with IT advances </li></ul><ul><li>We are responsible for our own learning. We must develop ourselves as learners and trainers in order to take our staff with us </li></ul>4 - 6 Oct 2008 TTT Workshop Cape Town
    8. 8. Steps contd. <ul><li>Instructional design principles </li></ul><ul><li>Turn to standards for content/assessment </li></ul><ul><li>Be aware of need for measurement because of need to demonstrate impact </li></ul><ul><li>Feedback is a birthright </li></ul><ul><li>Criteria of a good programme (Cf ACRL Best Practice): how to recognise success/failure </li></ul>4 - 6 Oct 2008 TTT Workshop Cape Town
    9. 9. Develop your IL policy in the strategic plan <ul><li>Elements: </li></ul><ul><ul><li>What is current situation </li></ul></ul><ul><ul><li>What is future desired situation </li></ul></ul><ul><ul><li>Definition of IL </li></ul></ul><ul><ul><li>Importance of IL </li></ul></ul>4 - 6 Oct 2008 TTT Workshop Cape Town
    10. 10. IL Policy contd <ul><ul><li>Role of library in delivering IL programmes </li></ul></ul><ul><ul><li>How library will work with other groups in designing and delivering the programmes </li></ul></ul>4 - 6 Oct 2008 TTT Workshop Cape Town
    11. 11. Develop key messages <ul><li>Develop key messages for your target audience/s </li></ul><ul><li>Formulate the message linking it to the idea that libraries and librarians have a key role in developing IL as we are the acknowledged experts </li></ul><ul><li>IL is a critical skill in today’s information world. Libraries and librarians can help you find your way </li></ul>4 - 6 Oct 2008 TTT Workshop Cape Town
    12. 12. Advocacy: messages <ul><li>Appeal to policy documents, policy positions of your sector, their concerns and issues issues, e.g. Prague declaration, govt policies on lifelong learning </li></ul><ul><li>IL is a product with our brand </li></ul><ul><li>Marketing key to generating institutional commitment </li></ul>4 - 6 Oct 2008 TTT Workshop Cape Town
    13. 13. Advocacy messages contd. <ul><li>The rapid spread & take-up of ICTs gives us another entry point: our skills at using ICTs & the prevailing recognition that ICTs are changing the way we learn, live, work & govern </li></ul><ul><li>In Finland, e.g., the IL project (2004-2007) was funded by govt to raise profile of IL </li></ul>4 - 6 Oct 2008 TTT Workshop Cape Town
    14. 14. Advocacy messages <ul><li>Keep on making the link between IL and learning. IL is learning how to learn. We have to shift perception of library as warehouse to library as learning space </li></ul><ul><li>This message appeals to all target audiences </li></ul>4 - 6 Oct 2008 TTT Workshop Cape Town
    15. 15. Advocacy: messages contd <ul><li>Good decisions depend on good information. IL is necessary for a competitive workforce </li></ul><ul><li>All citizens need IL to prosper in the new global economy </li></ul>4 - 6 Oct 2008 TTT Workshop Cape Town
    16. 16. Countering misperceptions <ul><li>“ Is this (IL) not just a case of librarians finding something new to do to fill in the time between nine and five” (A Scottish MP) </li></ul><ul><li>The WWW has made the library/librarians redundant: the librarian is the ultimate and best search engine </li></ul><ul><li>Our skills are unique </li></ul>4 - 6 Oct 2008 TTT Workshop Cape Town
    17. 17. Building partnerships <ul><li>Identify potential partners with a common concern and commitment </li></ul><ul><li>Promote a sense of ownership </li></ul><ul><li>Create shared vision </li></ul><ul><li>Respect different constituencies and agendas of different groups: </li></ul><ul><li>flexibility & openness of mind </li></ul>4 - 6 Oct 2008 TTT Workshop Cape Town