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Digital Thinking: seeing the world with digital eyes

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Digital Thinking: seeing the world with digital eyes

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Keynote at 1st International Conference of the ACM Greek SIGCHI Chapter, 26th November 2021

https://alandix.com/academic/talks/DigitalThinking-CHIGreece-2021/

Digital technology is ubiquitous and has transformed many aspects of domestic and business life. At a personal level there is an 'app for everything', in commerce banks are shifting online and even the heat and oil of the factory floor is being transformed by industry 4.0. In some cases, the changes are incremental, simply making existing process more efficient, or allowing online access to previous face-to-face services. However, there are also more radical changes. Some of these are within the methods of digital production from the perpetual beta of Web 2.0 and A-B testing of user interfaces to agile software development. Other changes are enabled by digital technology, such as more flexible industrial processes due to digital fabrication and applications of AI in medicine. There is a distinctly digital eye that allows us to think differently about the world, for example greater levels of personalisation in consumer products, or more dynamic sensor-rich industrial processes. Sometimes these innovations happen by accident, but we can explicitly adopt this viewpoint to prompt more radical design practice. In this talk I will draw out some of the facets and design heuristics of this new mode of digital thinking.

Keynote at 1st International Conference of the ACM Greek SIGCHI Chapter, 26th November 2021

https://alandix.com/academic/talks/DigitalThinking-CHIGreece-2021/

Digital technology is ubiquitous and has transformed many aspects of domestic and business life. At a personal level there is an 'app for everything', in commerce banks are shifting online and even the heat and oil of the factory floor is being transformed by industry 4.0. In some cases, the changes are incremental, simply making existing process more efficient, or allowing online access to previous face-to-face services. However, there are also more radical changes. Some of these are within the methods of digital production from the perpetual beta of Web 2.0 and A-B testing of user interfaces to agile software development. Other changes are enabled by digital technology, such as more flexible industrial processes due to digital fabrication and applications of AI in medicine. There is a distinctly digital eye that allows us to think differently about the world, for example greater levels of personalisation in consumer products, or more dynamic sensor-rich industrial processes. Sometimes these innovations happen by accident, but we can explicitly adopt this viewpoint to prompt more radical design practice. In this talk I will draw out some of the facets and design heuristics of this new mode of digital thinking.

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Digital Thinking: seeing the world with digital eyes

  1. 1. Alan Dix https://alandix.com/ https://digitalthinking.wales/ @alanjohndix @CompFoundry Digital Thinking seeing the world with digital eyes
  2. 2. deep digitality radical re-imagining everything digital thinking patterns and turns for design
  3. 3. 10011 11000 11011 10111 10011 01110 01011 11111 01001 01001 11110 00001 01011 11100 11100 11100 11000 00001 10000 00101 11001 11011 01110 01000 00110 10000 01000 01000 00100 01001 11011 01011 11110 01110 10001 00111 00100 10100 01111 11000 01101 10001 10101 00001 00011 10100 00110 00001 10001 11010 01010 10010 01110 11001 11111 10000 10110 00101 01001 11101 00100 11110 11011 11111 00000 01101 00011 10000 01000 10110 11010 11011 11110 00110 00001 00111 11110 00000 01100 01000 01101 11100 00100 10010 10000 10000 00001 10000 00000 01011 00000 11101 01100 10010 11101 00100 00001 11100 deep digitality look to the hills radical imagining
  4. 4. The drainage pattern is thus superimposed and, apart from the major structural disturbances of the Neath and Tawe, the river system does not relate to the underlying geology. D. Leighton (1998) Mynydd Du and Fforest Fawr: Evolution of an Upland Landscape in South Wales Swansea Cardiff
  5. 5. the digital geology is shifting beneath our feet …but our social and industrial topography remains rooted in the physical and organisational constraints of the 19th century
  6. 6. abracadabra what if? silicon revolution before the steel revolution? digital technology before the Medicis
  7. 7. radical reimaginings health education commerce
  8. 8. fashion http://nattyjanesews.blogspot.com/2012/02/nattyjanes-dress-variation-part-1.html https://commons.wikimedia.org/wiki/File:Sewing_department_in_Hungary.jpg
  9. 9. 10011 11000 11011 10111 10011 01110 01011 11111 01001 01001 11110 00001 01011 11100 11100 11100 11000 00001 10000 00101 11001 11011 01110 01000 00110 10000 01000 01000 00100 01001 11011 01011 11110 01110 10001 00111 00100 10100 01111 11000 01101 10001 10101 00001 00011 10100 00110 00001 10001 11010 01010 10010 01110 11001 11111 10000 10110 00101 01001 11101 00100 11110 11011 11111 00000 01101 00011 10000 01000 10110 11010 11011 11110 00110 00001 00111 11110 00000 01100 01000 01101 11100 00100 10010 10000 10000 00001 10000 00000 01011 00000 11101 01100 10010 11101 00100 00001 11100 digital thinking digital patterns of mind even for non-digital designs
  10. 10. ways of thinking computational thinking –decomposition, etc. design thinking –method and process systems thinking –big picture management thinking –anyone’s guess!
  11. 11. also … Qualitative–Quantitative reasoning  qualitative thinking about quantitative phenomena  more about numbers and data
  12. 12. … just first steps https://commons.wikimedia.org/wiki/File:Marguerite_Gérard_-_The_first_steps.jpg
  13. 13. enablers of digital thinking • cheap computation and sensing • ubiquitous communication • growth of digital fabrication • changing role of money
  14. 14. money made the world go round
  15. 15. changing role of money not just bitcoin! two roles of money: value information
  16. 16. diversity density kitchen cupboard high diversity density
  17. 17. diversity density supermarket shelf lower diversity density
  18. 18. traditional markets producer factory warehouse lorry supermarket consumer diversity density information volume
  19. 19. internet market producer factory warehouse lorry supermarket consumer information volume
  20. 20. making sense of digital thinking https://commons.wikimedia.org/wiki/File:A_curious_child,_smelling_flower,_India.jpg
  21. 21. facets of digital thinking Human – how existing human processes and systems might radically change or new ones emerge. • breaking physical constraints of communication, production and transport Engineering – how we design physical systems differently, given the nature of digital technology • trading engineering precision for computational power finding better problems solving problems better
  22. 22. human aspects https://commons.wikimedia.org/wiki/File:Ford_assembly_line_-_1913.jpg
  23. 23. Human – finding better problems • Individual vs. uniform mass production • Distributed vs. centralised • Open monitored processes • Deconstructing knowledge, behaviour and experience • Physical–digital ecologies
  24. 24. Human – finding better problems • Individual vs. uniform mass production – e.g. fashion case studies, Welsh wind distillery – enabled by communication, digital fabrication • Distributed vs. centralised • Open monitored processes • Deconstructing knowledge, behaviour and experience • Physical–digital ecologies
  25. 25. Human – finding better problems • Individual vs. uniform mass production • Distributed vs. centralised – e.g. washing machine case study – enabled by communication, digital fabrication, role of money • Open monitored processes • Deconstructing knowledge, behaviour and experience • Physical–digital ecologies
  26. 26. the printed washing machine https://commons.wikimedia.org/wiki/File:Washing_Machine_Beko.jpg photos: Jacqui Bennett
  27. 27. Human – finding better problems • Individual vs. uniform mass production • Distributed vs. centralised • Open monitored processes – e.g. digital archives, drug testing policy – enabled by communication, computation • Deconstructing knowledge, behaviour and experience • Physical–digital ecologies
  28. 28. Human – finding better problems • Individual vs. uniform mass production • Distributed vs. centralised • Open monitored processes • Deconstructing knowledge, behaviour and experience – e.g. health – just in time knowledge for paramedics – enabled by communication, computation • Physical–digital ecologies
  29. 29. https://www.walesairambulance.com/welsh-flying-medics
  30. 30. Human – finding better problems • Individual vs. uniform mass production • Distributed vs. centralised • Open monitored processes • Deconstructing knowledge, behaviour and experience • Physical–digital ecologies – e.g. mobile learning, books – enabled by communication, sensing, fabrication
  31. 31. University of Surrey Next Generation Paper https://www.surrey.ac.uk/news/webinar-discussing-future-books
  32. 32. engineering aspects https://commons.wikimedia.org/wiki/File:Rocket_(Smiles).jpg
  33. 33. Engineering – solving problems better • Commoditising complexity • Control vs. measurement • Accuracy vs. computation • Best vs. good enough • Defuse sensing and opportunistic data
  34. 34. Engineering – solving problems better • Commoditising complexity – e.g. firefly • Control vs. measurement • Accuracy vs. computation • Best vs. good enough • Defuse sensing and opportunistic data
  35. 35. Engineering – solving problems better • Commoditising complexity • Control vs. measurement – e.g. universal governor, Euro fighter, Segway, autonomous cars • Accuracy vs. computation • Best vs. good enough • Defuse sensing and opportunistic data By Globbet - Own work by uploader, with permission from the Mill Meece Pumping Station Preservation Trust, CC BY-SA 3.0, https://commons.wikimedia.org/w/index.php?curid=7421535 Two tourists on a Segway (photo Spinnick597, Wikipedia) : https://en.wikipedia.org/wiki/File:FlorenceSegwayTour.jpg
  36. 36. Engineering – solving problems better • Commoditising complexity • Control vs. measurement • Accuracy vs. computation – e.g. FireFly, submarine tracking • Best vs. good enough • Defuse sensing and opportunistic data https://en.wikipedia.org/wiki/Scorpio_ROV#/media/File:US_Navy_040426-N-7949W- 007_Deep_Submergence_Unit_(DSU)_Unmanned_Vehicle_Detachment_(UMA_Det)_personnel_guide_the_Super_Scorpio _remote_operated_vehicle_(ROV)_to_a_safe_recovery.jpg
  37. 37. Engineering – solving problems better • Commoditising complexity • Control vs. measurement • Accuracy vs. computation • Best vs. good enough – ACID vs. noSQL, satisficing • Defuse sensing and opportunistic data
  38. 38. Engineering – solving problems better • Commoditising complexity • Control vs. measurement • Accuracy vs. computation • Best vs. good enough • Defuse sensing and opportunistic data – e.g. mobile phone data for early diagnosis
  39. 39. in summary deep digitality – digital geology has shifted – money is different – radical transformation is possible digital thinking – breaking constraints – not just for digital technology

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