Web 2.0 for Greater Boston Federal Executive Board (FEB)

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Presentation for the Greater Boston Federal Executive Board (FEB) on June 22, 2009, attended by 82 individuals from 29 government agencies.

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Web 2.0 for Greater Boston Federal Executive Board (FEB)

  1. 1. For: By: Greater Boston Federal Executive Board Andrew Krzmarzick, Young Government Leaders Senior Project Coordinator June 22, 2009 Graduate School, USDA
  2. 2. My Story Source: Flickr - Khalid Almasoud's Photostream
  3. 3.  What’s Web 2.0?  Before You Begin  Policy Issues
  4. 4. “Five thousand years ago, the marketplace was the hub of civilization, a place to which traders returned from remote lands with exotic spices, silks, monkeys, parrots, jewels – and fabulous stories. In many ways, the Internet more resembles an ancient bazaar…”
  5. 5. “Webolution” Reversal of Industrial Revolution? 50% of U.S. Teleworking by 2015?
  6. 6. Collaboration + Interaction = #Gov2.0 “With the new, function- rich infrastructure of Web 2.0, government no longer needs to work on its own to provide public value.” -Anthony Williams Co-Author, Wikinomics New Paradigm is led by author and strategist Don Tapscott. Launched Government 2.0: Wikinomics, Government & Democracy research program to identify and analyze emerging opportunities to harness new models of collaboration to transform the public sector.
  7. 7. 1. Why? Tie to mission, goals, objectives, needs, gaps. 2. Who? Champion, contributors, constituents. 3. What? Content is the key to success. 4. How? Decide which tools best meet goals. 5. When? Create a schedule to implement and evaluate.
  8. 8. 1. Why? Tie to mission, goals, objectives, needs, gaps. • Communication • Efficiency • Recruitment • Retention
  9. 9. 1. Why? Tie to mission, goals, objectives, needs, gaps. • Transparency • Accountability • Participation
  10. 10. What is a Blog? a. an online journal or diary b. a “time bandit” that thwarts my team’s productivity c. abbreviation for “web log” d. a creature from a bad sci-fi movie
  11. 11. Which of the following have a Blog? a) Army Corps of Engineers b) Department of Transportation c) State of Massachusetts d) Transportation Security Agency e) US Air Force f) All of the Above
  12. 12. 50 Federal blogs…and counting Transforming Government http://www.usa.gov/Topics/Reference_Shelf/News/blog.shtml
  13. 13. 1. Why? Tie to mission, goals, objectives, needs, gaps. • Disseminate targeted messages • Explain your mission / activities • Foster dialogue / elicit feedback
  14. 14. Step 1: Pick a Blog Platform Step 2: Create an Account Step 3: Name Your Blog Step 4: Produce Content Step 5: Publish Post!
  15. 15. http://generationshift.blogspot.com
  16. 16. What in the world is a Wiki? a. an online encyclopedia b. a web-based tool where multiple users create, publish and edit information c. a Hawaiian word for “fast” d. all of the above
  17. 17. Transforming Government
  18. 18. Case Study Massachusetts Special Interest Group on Collaboration Why: Write a report Who: What: Survey of Stakeholders ISSUES: • Drafts subject to public records laws? How: Media Wiki • Public platform, complete openness When: Charter to Final Product = One Month
  19. 19. 1. Why? Tie to mission, goals, objectives, needs, gaps. • Provide a space for inter-agency collaboration • Gather the intelligence of the crowd • Widen the net for broader insight / information • Create a crowd-corrected directory / resource
  20. 20. Step 1: Pick a Wiki Platform Step 2: Create an Account Step 3: Set Up Your Wiki Step 4: Produce Content Step 5: Edit and Post!
  21. 21. Who in this room has the most connections/friends on: NOT JUST FOR KIDS!!!
  22. 22. Information Ideas Insight Sharing Issues Individuals Intelligence
  23. 23. Transforming Government
  24. 24. Steve Ressler Founder, GovLoop.com
  25. 25. Business Problem: Millions of government employees working on similar issues but no safe place to connect and share best practices Solution: GovLoop.com - Social Network for Government Community
  26. 26.  Reviewed Several Platforms  Went Where People Were o Twitter, LinkedIn, Facebook, etc.  Identified / Empowered Early Adopters
  27. 27. ONE YEAR LATER…  Over 13,000 members  CTOs, CIOs, Politicians, Professors, Innovators at All Levels of Government  International Collaboration  Over 1,000 blogs, 350 discussions, 300 groups, 3,500 photos 200 videos
  28. 28. 1. Why? Tie to mission, goals, objectives, needs, gaps.  Share / gain knowledge / information  Connect with colleagues / common interests  Replicate best practices more rapidly
  29. 29. Mission: To connect millions of public sector professionals with their colleagues, government partners and social groups in a single knowledge sharing and learning community, enabling them to access information that will improve their jobs, their careers and their lives.
  30. 30. Meet Jack Bauer
  31. 31. See Jack sign up for class
  32. 32. See Jack snarl at email for class
  33. 33. See Jack complete sign-up and gain access to: • Class materials • Class discussion/forums • Teacher blog • Telework newsfeed • Events/calendar/announcements • Relevant other groups • Relevant other courses • Other class members and instructor
  34. 34. See Jack smile at anywhere, anytime extended Veterans Administration? classroom
  35. 35. 1. Why? Tie to mission, goals, objectives, needs, gaps.  Knowledge beyond “sage on the stage”  Rich environment – multi-media  Alumni network for leadership programs
  36. 36. • Free • “Micro-blogging” • 140 characters or less • Send and read user updates  aka “Tweets” • Text-based, but can post links / photos • Anywhere, anytime via cell or computer
  37. 37. GovTwit.com • 250+ Agencies • 450+ State and Local • 90+ Members of Congress
  38. 38. @fema  @FDArecalls
  39. 39. 1. Why? Tie to mission, goals, objectives, needs, gaps.  Crowd-sourcing ideas to improve services  Communicating with / to citizens  Posting links to key information  Reporting incidents, sending alerts  Promoting events, surveys, studies, etc.
  40. 40. Step 1: Go to Twitter.com Step 2: Create an Account Step 3: Find People to Follow Step 4: Consider Alternate Tools Step 5: Jump in the Stream (“dialoguing” vs. “doing”)
  41. 41. Groups
  42. 42. 1. Why? Tie to mission, goals, objectives, needs, gaps.  Recruit candidates for open positions  Find job candidate references/recommendations  Launch discussions with industry / other agencies
  43. 43. http://www.facebook.com/teach
  44. 44. 1. Why? Tie to mission, goals, objectives, needs, gaps. “I have never been one for networking of any kind, so I wasn’t really thrilled at the prospect of jumping into the world of social networking. However, as I aspired to the ranks of the federal government’s Senior Executive Service, I realized that building coalitions and developing an extensive network of associates helps us collaborate and share best practices and provides for the flow of diverse ideas and diverse thinking.” -Linda Cureton, NASA CIO, April 20, 2009 http://fcw.com/Articles/2009/04/20/Cureton-comment.aspx
  45. 45. Why/How do you use ? http://www.youtube.com/thecoastguardchannel
  46. 46. http://www.youtube.com/thecoastguardchannel http://www.youtube.com/user/USACEdotArmydotmil
  47. 47. Why/How do you us ? http://www.vimeo.com/groups/nasagoddard
  48. 48. 1. Why? Tie to mission, goals, objectives, needs, gaps.  Share your story  Capture knowledge of retiring employees  Recruit the next generation of public servants
  49. 49. What does RSS stand for? a)Like K.I.S.S., only R.S.S. b)Rhapsodically Syncopated Sound c)Really Simple Syndication d)None of the above
  50. 50. 1. Why? Tie to mission, goals, objectives, needs, gaps.  Make it simple to receive your content  Make your message mobile  Keep citizens connected to you
  51. 51. Q. What’s the difference between a podcast and a vodcast? A. Podcast = Audio Downloadable Vodcast = Video
  52. 52. Transforming Government
  53. 53. Transforming Government
  54. 54. 1. Why? Tie to mission, goals, objectives, needs, gaps.  Provide public service announcements  Train / inspire your personnel (bite-size chunks)  Record important meetings / events
  55. 55. Step 1: Pick a Platform Step 2: Create an Account Step 3: Create Your Call Step 4: Start/Record Call Step 5: Edit and Post!
  56. 56. What has your Cell Phone taught you lately? “Most cell phones today have more computing power than was available to NASA during the • Podcast Briefs (i.e. Guide by Cell) Apollo space program…” • Audio Books - Wes Ferguson, Author of • Training / Courses Moving at the Speed of Creativity • Emergent Information
  57. 57. http://www.faa.gov/wireless/info
  58. 58. Q. What’s the difference between a webcast and a webinar? A. Webcast = One-Way Webinar = Interaction
  59. 59.  Synchronous  Asynchronous  Blended  Interactive  Engaging  Video/Audio Streaming  Software Simulations  Desktop/Application Sharing  Chat – Instructor/Participants  Breakout Rooms  Polling  Archives = On Demand! 67
  60. 60. 1. Why? Tie to mission, goals, objectives, needs, gaps.  “Face-to-Face” with teleworkers  Gather national teams in one “place”  Mentor match-ups that defy distance  Lower-cost option for training (limit travel!)
  61. 61. http://delicious.com/akrzmarzick
  62. 62. http://epa.gov/widgets/
  63. 63. What’s the coolest name for an avatar in Second Life? a. Ichabod Issachar b. Siegfried Lactanoid c. Zedeka Nadezda d. Horatio Fizelmeister Second Life Avatar
  64. 64. Transforming Government
  65. 65. • Indemnification and limited liability: seeking to remove the indemnification clause (because agency officials cannot agree to tie their agency to unlimited liability in violation of the Anti- Deficiency Act), and to ensure that liability is limited and covered by federal law. • Jurisdiction and choice of law: the proposed agreements must be governed by the law of the United States and by the relevant state law only in the absence of other federal law.
  66. 66. • FOIA: the proposed agreements recognize that we adhere to the Freedom of Information Act. • Intellectual property: the proposed agreements recognize that our content is in the public domain. • Advertising: providers have assured that they will eliminate or minimize advertising and that they have no intention of adding advertising that they do not currently display.
  67. 67. • Grandfather arrangements: previous "click through" agreements will be superseded by new agreements, making it possible to "cover" existing accounts, avoiding the need to close old accounts and rebuild content from scratch. • Free Service: in every case so far, providers will not charge federal account holders for the use of their services. These are not contracts; they are no-cost agreements. While fee-based “premium” services may be available from the same provider, those are separate arrangements for which the agency should proceed under traditional “procurement” processes.
  68. 68. Privacy Employee Activity Paperwork Reduction Act Cookies http://www.whitehouse.gov/blog/Enhancing-Online- Citizen-Participation-Through-Policy/ Records Management Federal Advisory Committee Act (FACA) For more information: Social Media and the Federal Government: Perceived and Real Barriers and Solutions: http://www.usa.gov/webcontent/documents/SocialMediaFed%20Govt_BarriersPotentialSolutions.pdf
  69. 69. RISKS RECOMMENDATIONS •Impersonation / info integrity • Cybersecurity policy official • Unwanted surveillance • National strategy • Compromised intelligence • Public awareness campaign • Infrastructure threats • Incident response plan Talen from Cyberspace Policy Review: http://www.whitehouse.gov/assets/documents/Cyberspace_Policy_Review_final.pdf
  70. 70. RECRUITMENT RETENTION • Be cool / innovative • Use ‘em or lose ‘em! • Be where they are • Knowledge transfer • Boomers “retiring” • Alumni network • Set clear boundaries • Emergency corps Talen from Cyberspace Policy Review: http://www.whitehouse.gov/assets/documents/Cyberspace_Policy_Review_final.pdf
  71. 71. Blogs eBooks 1. Why? Tie to mission, goals, objectives, needs, gaps. Mobile Phones 2. How? Decide which tools best meet goals. Podcasts RSS 3. What? Content is the key to success. Social Bookmarking 4. Who? Assign owner/contributors; define audience. Social Virtual Networking Videos 5. When? Create a schedule to implement and evaluate. Virtual Worlds (Second Life) Web-Based Calling Webcasts/Webinars Wikis
  72. 72. • 3-D • Mobile / Clouds • Aggregation

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