FROM HATTIE MCDANIEL
TO SWEET BROWN: A
FULL CIRCLE OF
NEGATIVE AFRICAN
AMERICAN WOMEN
MEDIA STEREOTYPES

A’Kena LongBenton...
MAMMY PORTRAYALS
COURTESY OF GOOGLE IMAGES

Mammy character from Gone with the Wind, 1939
fire interviewee

Sweet Brown (2...
SWEET BROWN’S INTERVIEW

http://goo.gl/zPRlk
“I didn’t grab no shoes or nothing,
Jesus…and then the smoke got me. I
got br...
SWEET BROWN’S MAKEOVER
SWEET BROWN’S SUCCESS

htp://goo.gl/Wy3RE
 Sweet Brown has appeared in television commercials (with over
7,000,000 combi...
REFERENCES
 LongBenton, A . (2013). Mammy por trayals. Retrieved from
http://goo.gl/Kyl35
 Wilkins, K. (2012). Cold pop ...
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From Hattie McDaniel to Sweet Brown: A Full Circle of Negative African American Women

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From Hattie McDaniel to Sweet Brown: A Full Circle of Negative African American Women
Media Stereotypes

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From Hattie McDaniel to Sweet Brown: A Full Circle of Negative African American Women

  1. 1. FROM HATTIE MCDANIEL TO SWEET BROWN: A FULL CIRCLE OF NEGATIVE AFRICAN AMERICAN WOMEN MEDIA STEREOTYPES A’Kena LongBenton, EdS, PMC Wayne State University 2/28/14
  2. 2. MAMMY PORTRAYALS COURTESY OF GOOGLE IMAGES Mammy character from Gone with the Wind, 1939 fire interviewee Sweet Brown (2012), Oklahoma
  3. 3. SWEET BROWN’S INTERVIEW http://goo.gl/zPRlk “I didn’t grab no shoes or nothing, Jesus…and then the smoke got me. I got bronchitis. Ain’t nobody got time for that!”
  4. 4. SWEET BROWN’S MAKEOVER
  5. 5. SWEET BROWN’S SUCCESS htp://goo.gl/Wy3RE  Sweet Brown has appeared in television commercials (with over 7,000,000 combined YouTube views)  made T V appearances  will have an upcoming reality television show, The Sweet Browns  and had a upcoming cameo appearance in Tyler Perry’s A Madea Christmas
  6. 6. REFERENCES  LongBenton, A . (2013). Mammy por trayals. Retrieved from http://goo.gl/Kyl35  Wilkins, K. (2012). Cold pop escape. Retrieved from http://goo.gl/zPRlk  Wilkins, K. (2012). My fashion weekly. Retrieved from http://goo.gl/OdjS5s  Wilkins, K. (2012). New reality show for Sweet Brown? The Grio. Retrieved from http://goo.gl/Wy3RE

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