Title:Cloud Computing and Startups
Abstract: Early stage companies, typically referred to as startups,
usually have very small resources to play with and, at the same time,
a strong demand for flexibility and scalability. To be able to
develop business ideas into services quickly, and at the same time be
able to adopt to the customer feedback is vital for these companies.
Cloud computing brings the ability to scale both technologically and
business-wise using pay-as-you-go paradigm, allowing the users to
concentrate more resources and time on their ideas. The match between
startups and cloud computing was identified early, making many of the
startups early adopters of this paradigm shift. In this presentation
we look more closely on how cloud computing accelerates the highly
iterative innovation cycle for startups. A number of examples is
given, we also discuss how cloud computing changes the overall
landscape for startups and investors in startups.
2. Åke Edlund - “academic entrepreneur”
Seed Accelerator
Cloud
Day 14/9
Co-founder C!C
2011
KTH-SICS
Founder Cloud Innovation Center
Coach
Cycore
Sony Ericsson EU-Supply
Parallel Systems Ericsson Business Innovation
1993
Uppsala, Rice, Berkeley, Technion
Startups Academia Industry And advisor at
3. What do you expect from cloud computing?
More flexibility
Cost savings
Better scalability
Complexity reduction
More (core) business focus
Collaboration
Switch from CapEx to OpEx
Green IT
Advanced technology
Better functionality
Improved security
0 20 40 60 80
Source: KPMG the Netherlands, 2010
4. How to chose: “The Cloud Mindmap”
Want ready to
go services
SaaS user
Web applications
Want high level tools to
create my own services
PaaS
= SaaS provider
= IaaS user
Want bare Utility computing
metal resources
IaaS
10. le
xa mp
E
2002. Stockholm. Startup.
A typical Saturday evening...
- 3 months of buying
- Weeks to get it right
- 1 month of POC
- Years of ownership
11. le
xa mp
E
2002. Stockholm. Startup.
A typical Saturday evening...
Using clouds
- 3 months of buying
- Weeks to get it right
- 1 month of POC
- Years of ownership
20. SEED ACCELERATOR
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21. SEED ACCELERATOR
x!
x!
KTH-SICS
Cloud Innovation Center
KTH Innovation
x2-jobs (9m)! startups (3m)! pilots (>2m)! studies (>1m)!
23. Thanks!
“You miss 100% of the shots you never take.”
Wayne Gretzky (thanks, John Greathouse)
Åke Edlund
edlund@sics.se
SEED ACCELERATOR
sics.se/seedaccelerator fortune1m.com