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Cloud Computing
               &
            Startups
                   Åke Edlund
                   edlund@sics.se



SEED ACCELERATOR
Åke Edlund - “academic entrepreneur”

                           Seed Accelerator
                                                                Cloud
                                                               Day 14/9

             Co-founder                       C!C
2011




                                             KTH-SICS
              Founder                 Cloud Innovation Center


                Coach

                                         Cycore
         Sony Ericsson                 EU-Supply
        Parallel Systems      Ericsson Business Innovation
1993




                  Uppsala, Rice, Berkeley, Technion


Startups     Academia      Industry           And advisor at
What do you expect from cloud computing?
           More flexibility

              Cost savings

         Better scalability

     Complexity reduction

More (core) business focus

             Collaboration

Switch from CapEx to OpEx

                  Green IT

     Advanced technology

       Better functionality

        Improved security

                              0   20   40                60               80
                                            Source: KPMG the Netherlands, 2010
How to chose: “The Cloud Mindmap”
         Want ready to
          go services
                              SaaS user

                                     Web applications
   Want high level tools to
   create my own services
                              PaaS
                              = SaaS provider
                              = IaaS user
          Want bare                  Utility computing
        metal resources
                              IaaS
There’s no free lunch...

                        Cloud	
  Clients
Lock-in        (e.g.	
  Browsers,	
  Devices)
                  Cloud	
  Applica5on
                      (e.g.	
  SaaS)
                    Cloud	
  Services
                  (e.g.	
  Web	
  Services)
                    Cloud	
  Pla7orm
                   (e.g.	
  App	
  Server)
                     Cloud	
  Storage
                    (e.g.	
  Database)

                    Cloud	
  Infrastructure
           (e.g.	
  Physical/Virtual	
  Hardware)
When to (maybe) use Clouds today?




Time limited tasks
Pilots
Peaks
Startups   Cloud
le
    xa mp
E
                2002. Stockholm. Startup.
               A typical Saturday evening...


                                  - 3 months of buying
                                  - Weeks to get it right
                                  - 1 month of POC
                                  - Years of ownership
le
    xa mp
E
                2002. Stockholm. Startup.
               A typical Saturday evening...

                                   Using clouds
                                  - 3 months of buying
                                  - Weeks to get it right
                                  - 1 month of POC
                                  - Years of ownership
le
    xa mp
E
ple
Exam
le
    xa mp
E
le
    xa mp
E




               Runs on Amazon
SICS = Startups
              www.sics.se/spin-off




                                         What’s
                         ?           next? How to
Asimus                                increase the
                                       number of
                                     startups from
          VerySolid
                                         SICS?
SEED ACCELERATOR



Creating
Startups from Scratch

Helping
Existing Startups & Innovative Companies
X2-jobs - a way to start
SEED ACCELERATOR   startups from scratch
SEED ACCELERATOR


 Researchers                 Share           Project

 goes business

                   Present                             Pilot




                             Book             PoF
                                     Start




                                     SICS
SEED ACCELERATOR


 Researchers                  Share                     Project

 goes business

                                         ppro ach:
                               agma tic a
                        Pr
                    Present
                                                   in pa ralell
                                                           Pilot

                                              velop others
                                         nd de - and
                            dopt  ers, a
                    early a          SICS  cases
           At tract     m ea   rlier
              Lea rn fro
                          Book                         PoF
                                            Start




                                            SICS
SEED ACCELERATOR




                                                x!

                          x!

                                                                    KTH-SICS
                                                             Cloud Innovation Center




                                    KTH Innovation


   x2-jobs (9m)!   startups (3m)!          pilots (>2m)!   studies (>1m)!
SICS Seed Accelerator helping
SEED ACCELERATOR
                    Attendium and Severalnines
Thanks!



       “You miss 100% of the shots you never take.”
                           Wayne Gretzky (thanks, John Greathouse)




                    Åke Edlund
                    edlund@sics.se
SEED ACCELERATOR

sics.se/seedaccelerator                   fortune1m.com

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Ake edlund sics-openday-2011

  • 1. Cloud Computing & Startups Åke Edlund edlund@sics.se SEED ACCELERATOR
  • 2. Åke Edlund - “academic entrepreneur” Seed Accelerator Cloud Day 14/9 Co-founder C!C 2011 KTH-SICS Founder Cloud Innovation Center Coach Cycore Sony Ericsson EU-Supply Parallel Systems Ericsson Business Innovation 1993 Uppsala, Rice, Berkeley, Technion Startups Academia Industry And advisor at
  • 3. What do you expect from cloud computing? More flexibility Cost savings Better scalability Complexity reduction More (core) business focus Collaboration Switch from CapEx to OpEx Green IT Advanced technology Better functionality Improved security 0 20 40 60 80 Source: KPMG the Netherlands, 2010
  • 4. How to chose: “The Cloud Mindmap” Want ready to go services SaaS user Web applications Want high level tools to create my own services PaaS = SaaS provider = IaaS user Want bare Utility computing metal resources IaaS
  • 5. There’s no free lunch... Cloud  Clients Lock-in (e.g.  Browsers,  Devices) Cloud  Applica5on (e.g.  SaaS) Cloud  Services (e.g.  Web  Services) Cloud  Pla7orm (e.g.  App  Server) Cloud  Storage (e.g.  Database) Cloud  Infrastructure (e.g.  Physical/Virtual  Hardware)
  • 6. When to (maybe) use Clouds today? Time limited tasks
  • 9. Startups Cloud
  • 10. le xa mp E 2002. Stockholm. Startup. A typical Saturday evening... - 3 months of buying - Weeks to get it right - 1 month of POC - Years of ownership
  • 11. le xa mp E 2002. Stockholm. Startup. A typical Saturday evening... Using clouds - 3 months of buying - Weeks to get it right - 1 month of POC - Years of ownership
  • 12. le xa mp E
  • 14. le xa mp E
  • 15. le xa mp E Runs on Amazon
  • 16. SICS = Startups www.sics.se/spin-off What’s ? next? How to Asimus increase the number of startups from VerySolid SICS?
  • 17. SEED ACCELERATOR Creating Startups from Scratch Helping Existing Startups & Innovative Companies
  • 18. X2-jobs - a way to start SEED ACCELERATOR startups from scratch
  • 19. SEED ACCELERATOR Researchers Share Project goes business Present Pilot Book PoF Start SICS
  • 20. SEED ACCELERATOR Researchers Share Project goes business ppro ach: agma tic a Pr Present in pa ralell Pilot velop others nd de - and dopt ers, a early a SICS cases At tract m ea rlier Lea rn fro Book PoF Start SICS
  • 21. SEED ACCELERATOR x! x! KTH-SICS Cloud Innovation Center KTH Innovation x2-jobs (9m)! startups (3m)! pilots (>2m)! studies (>1m)!
  • 22. SICS Seed Accelerator helping SEED ACCELERATOR Attendium and Severalnines
  • 23. Thanks! “You miss 100% of the shots you never take.” Wayne Gretzky (thanks, John Greathouse) Åke Edlund edlund@sics.se SEED ACCELERATOR sics.se/seedaccelerator fortune1m.com