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Wordcamp Sacramento 2017 Presentation - How to build your email list

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Presentation of how to get started building your email list, after you've started your blog. Learn 5 tips to making your email list a success.

Published in: Marketing
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Wordcamp Sacramento 2017 Presentation - How to build your email list

  1. 1. H O W TO B U I L D A N E M A I L L I S T A N D G E N E R AT E Q UA L I F I E D L E A D S U S I N G WO R D P R E S S
  2. 2. I ’ V E S TA R T E D A B L OG B U T I ’ M N OT G E T T I N G T H E T R A F F I C I T H O U G H T I ’ D G E T
  3. 3. H O W DO I G R O W T R A F F I C TO M Y B L OG ?
  4. 4. W H Y B U I L D A L I S T ? 1. Aside from your website, it’s the only thing you have control over. 2. Email subscribers are more likely to be product buyers. 3. It’s the easiest way to keep in touch 4. Sending email updates is easy, fast and affordable. 5. Sending regular updates is the best way to build trust.
  5. 5. W H Y B U I L D A L I S T ? 7. You could rebuild your entire business with just your email list. 8. An email list is the cheapest way to communicate with your audience. 9. People prefer email as a communication channel for commercial messages. People buy from email.
  6. 6. H O W DO I S TA R T A N E M A I L L I S T
  7. 7. F I N D I N G A G OO D E M A I L L I S T S O F T WA R E
  8. 8. HOW TO GROW YOUR EMAIL LIST • Give away a discount or coupon of a product your selling • You can give away a piece of free content • Put Your Email List form on your Website
  9. 9. GIVE AWAY A DISCOUNT OR COUPON
  10. 10. PIECE OF FREE CONTENT
  11. 11. ADDING EMAIL LIST FORMS ON YOUR WEBSITE
  12. 12. A F T E R
  13. 13. S O C I A L P R O O F
  14. 14. A F T E R P O S T S
  15. 15. S L I D E I N
  16. 16. E X I T I N T E N T
  17. 17. SEND THIS EMAIL TO EVERYONE WHO JOINS YOUR LISTS
  18. 18. HI <NAME>, THANK YOU FOR JOINING MY EMAIL LIST. I’M <YOUR NAME>. I’M THE <INSERT TITLE AND YOUR BLOG.> HERE’S THE LINK TO THE FREE EBOOK I PROMISED YOU. BUT I HAVE ONE QUESTION FIRST. “WHAT ARE YOU CURRENTLY STRUGGLING WITH?” EVEN IF IT’S SMALL. I’D LOVE TO HEAR IT. <INSERT EBOOK TITLE WITH LINK> TALK SOONN, <YOUR NAME> P.S. I READ EVERY ONE OF THESE, AND WILL REPLY TO EACH OF YOU. REALLY!
  19. 19. WAY S T O C O N TA C T M E aj@ajmorris.me Twitter: @ajmorris Facebook: MrAJMorris

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