Joelle Norwood

Joelle Norwood YouTube
YouTube For Business

Joelle Norwood YouTube For Business
Not Too Long Ago Today
• Interruption Push Marketing
• Farming Permission Marketing
• Consumer is in Control
• Mass vs Nic...
Why Your Business
Should Use YouTube?
Joelle Norwood YouTube
Good News About YouTube

•

YouTube has 490 million users worldwide (unique
visitors per month)

•

It generates an estima...
YouTube Factiods
•Every second there are 46,296 YouTube
videos being viewed all around the world.

•YouTube INFOGRAPHIC
•

Reason #1

* YouTube is free!
* Free Distribution WOW!
* Open 24/7
Joelle Norwood YouTube For Business
•

Reason # 2– Video Delivers!

• If

A Photo is Worth a Thousand Words
Video is Worth A Million Words!!!!

Joelle Norwood...
Video Delivers
• SHOW + TELL
• Jamaica Web
• Jamaica Video
See & Feel
• See Home
• See Home
•

Reason #3: You can attract
a global audience.

Joelle Norwood YouTube
•

Reason #4: Promote Your
Business & Stay Connected

Joelle Norwood YouTube
•

Reason #5: Like and Trust
Factor. YouTube gives your
business a face.

Joelle Norwood YouTube
People Use YouTube

• #1 Be entertained + laugh
• #2 Get information How To’s
• #3 News
• #4 To Be Inspired
Who Should Use Youtube
GET STARTED
• 7 P’S OF PRODUCTION
• TAKE TIME TO CREATE
CHANNEL

YOUR YT
Your YouTube Channel
• STEP #1 Get a Google Email
• STEP #2 Choose a User Name IN SYNC
WITH YOUR BUSINESS

• Your Channel ...
Get Started
• Think Like a Producer
• Name Your Channel
• Set An Intention for Your Content
THINK like A

Producer

• WHO IS YOUR TARGET AUDIENCE?
• WHAT’S YOUR BRAND & BUSINESS?
• WHAT’S YOUR MESSAGE?
YOUR MESSAGE

SCRIPT

• Write a script... yes write it down.
• SECRET TIP Write a headline for your
video. You will delive...
SCRIPT Your Message
• Give them1-2

reasons why they should

watch.

• Give the solution.
• Finish with a strong call to a...
YT Examples
• Vegan Cooking
• How To Get More Listings
• How To Stage A Home
• 5 Must Haves for New Moms
Rehearse Rehearse

• Rehearse Rehearse

Rehearse Rehearse
HowTo Be On Camera
• Authentic - Be Real
• No Technical Jargon
• Show Your personality
• Give Good Information
• Don’t Ram...
YouTube For Business
• 8 weeks YouTube For Business Webinar
• From Set UP to Video SEO
• Includes iPhone Hero ( How to use...
Camera Ready
• YouTube Tour Shoot and Edit on YT
• Fill out the information.
• Share Your Video on Your Blog & Social
Medi...
•

www.TheMediaMama.com
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YouTube for Business Joelle Norwood aka The Media Mama

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YouTube for Business Joelle Norwood aka The Media Mama

  1. 1. Joelle Norwood Joelle Norwood YouTube
  2. 2. YouTube For Business Joelle Norwood YouTube For Business
  3. 3. Not Too Long Ago Today • Interruption Push Marketing • Farming Permission Marketing • Consumer is in Control • Mass vs Niche Communication
  4. 4. Why Your Business Should Use YouTube? Joelle Norwood YouTube
  5. 5. Good News About YouTube • YouTube has 490 million users worldwide (unique visitors per month) • It generates an estimated 92 billion page views each month. • 2nd Largest Search Engine after Google. Joelle Norwood YouTube
  6. 6. YouTube Factiods •Every second there are 46,296 YouTube videos being viewed all around the world. •YouTube INFOGRAPHIC
  7. 7. • Reason #1 * YouTube is free! * Free Distribution WOW! * Open 24/7 Joelle Norwood YouTube For Business
  8. 8. • Reason # 2– Video Delivers! • If A Photo is Worth a Thousand Words Video is Worth A Million Words!!!! Joelle Norwood YouTube
  9. 9. Video Delivers • SHOW + TELL • Jamaica Web • Jamaica Video
  10. 10. See & Feel • See Home • See Home
  11. 11. • Reason #3: You can attract a global audience. Joelle Norwood YouTube
  12. 12. • Reason #4: Promote Your Business & Stay Connected Joelle Norwood YouTube
  13. 13. • Reason #5: Like and Trust Factor. YouTube gives your business a face. Joelle Norwood YouTube
  14. 14. People Use YouTube • #1 Be entertained + laugh • #2 Get information How To’s • #3 News • #4 To Be Inspired
  15. 15. Who Should Use Youtube
  16. 16. GET STARTED • 7 P’S OF PRODUCTION • TAKE TIME TO CREATE CHANNEL YOUR YT
  17. 17. Your YouTube Channel • STEP #1 Get a Google Email • STEP #2 Choose a User Name IN SYNC WITH YOUR BUSINESS • Your Channel is Your Network • One Network Many Shows
  18. 18. Get Started • Think Like a Producer • Name Your Channel • Set An Intention for Your Content
  19. 19. THINK like A Producer • WHO IS YOUR TARGET AUDIENCE? • WHAT’S YOUR BRAND & BUSINESS? • WHAT’S YOUR MESSAGE?
  20. 20. YOUR MESSAGE SCRIPT • Write a script... yes write it down. • SECRET TIP Write a headline for your video. You will deliver to the headline. • Introduce Yourself and Name Your Show. • Set up a problem that your clients may need help with.
  21. 21. SCRIPT Your Message • Give them1-2 reasons why they should watch. • Give the solution. • Finish with a strong call to action.
  22. 22. YT Examples • Vegan Cooking • How To Get More Listings • How To Stage A Home • 5 Must Haves for New Moms
  23. 23. Rehearse Rehearse • Rehearse Rehearse Rehearse Rehearse
  24. 24. HowTo Be On Camera • Authentic - Be Real • No Technical Jargon • Show Your personality • Give Good Information • Don’t Ramble • Call To Action - build your audience.
  25. 25. YouTube For Business • 8 weeks YouTube For Business Webinar • From Set UP to Video SEO • Includes iPhone Hero ( How to use your iphone to shoot) $97.00 No charge. • 1 60 min coach session with Joelle • $750.00 NOW AT $497.00 • Dec 2013
  26. 26. Camera Ready • YouTube Tour Shoot and Edit on YT • Fill out the information. • Share Your Video on Your Blog & Social Media
  27. 27. • www.TheMediaMama.com

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