S H O P P IN GP E R F U M E S AN D C O LO G N E S P R E S E N TATIO N
H is tory The original Eau de Cologne is a spirit-citrus perfume launched in Cologne in 1709 by Giovanni Maria Farina (1685–1766), an Italian perfume maker from Santa Maria Maggiore Valle Vigezzo, Italy. In 1708, Farina wrote to his brother Jean Baptiste: "I have found a fragrance that reminds me of an Italian spring morning, of mountain daffodils and orange blossoms after the rain". He named his fragrance Eau de Cologne, in honour of his new hometown. The Original Eau de Cologne composed by Farina was used only as a perfume and delivered to "nearly all royal houses in Europe". His ability to produce a constantly homogenous fragrance consisting of dozens of monoessences was seen as a sensation at the time. At the time, a single vial of this aqua mirabilis (Latin: miracle water) cost half the annual salary of a civil servant. When free trade was established in Cologne by the French in 1797, the success of Eau de Cologne prompted countless other businessmen to sell their own fragrances under the name of Eau de Cologne. 4711, "Original Eau de Cologne" Giovanni Maria Farinas formula has been produced in Cologne since 1709 by Farina opposite the Jülichplatz and to this day remains a secret. His shop at Obenmarspforten opened in 1709 and is today the worlds oldest fragrance factory. Other Colognes were launched over 100 years after Farinas one, such as the famous Cologne 4711, named after its location at "Glockengasse No. 4711". In 1806, Jean Marie Joseph Farina, a grand-grand-nephew of Giovanni Maria Farina (1685–1766), opened a perfumery business in Paris that was later sold to Roger &
Calvin Klein perfumes and colognes Calvin Klein Inc. is an American fashion brand started by Calvin Klein at the end of the 1960s. The brand is famous for its minimalism and classic style, and helped launch the craze for designer jeans in the 1970s when Klein began adding his name on the back pocket. Today, Calvin Klein is known worldwide for their jeans, casual collections, underwear collections and perfumes. Watches and a jewelry collection became part of the brands offering in 1997. The companys "cK" logo is as recognizable as its brand name and adorns many products in their line. The companys first perfume, Calvin, was launched in 1981. Calvin Klein has since launched a series of successful perfumes that, for many, capture the spirit of the decades in which they were introduced, including Obsession (1985 for Women, 1986 for Men), cK One (one of the first fragrances marketed as unisex, in 1994), and Euphoria (2005 for women, 2006 for Men). Kleins license for perfumes now belongs to Coty. Designer Calvin Klein has 86 perfumes in our fragrance base. The earliest edition was created in 1978 and the newest is from 2012. Calvin Klein fragrances were made in collaboration with perfumers Sophie Labbe, Ann Gottlieb, Rodrigo Flores-Roux, Ellen Molner, Bruno Jovanovic, Jean-Marc Chaillan, Loc Dong, Carlos Benaim, Alberto Morillas, Harry Fremont, IFF, Richard Herpin, Pierre Wargnye, Yves Cassar, Pascal Guarin, Honorine Blanc, Pierre Negrin, Steve Demercado, Sophia Grojsman, Jacques Cavallier, Clement Gavarry, Dominique Ropion, Coty, Jean Guichard, Bob Slattery, Rene Morgenthaler, Givaudan and Thierry Wasser.
HISTORY OF PERFUMES Perfume is one of those products that may influence our emotions. People`s sense of smell influences behavior and sets different moods. It may even bring up memories of the past. As a marketing tool, perfume is also present in our everyday lives and it can be found in lots of consumer products. Some anthropologists say that perfume was used by primitive man thru the burning of gums and resins for incense. Eventually from 7000 to 4000 bc, richly scented plants, animal and fatty oils of olive and sesame are thought to have been combined with fragrant plants to create original ointments. Three thousand years ago in ancient Egypt, historians believe that perfume was first used in rituals, as part of their religious ceremonies, creating a pleasant smell. These scents came from gums, resin trees, oil and from a variety of plants resulting in a perfume unguent that was rubbed into the skin. Hundreds of years later, women of Egypt were using perfume for their cosmetic qualities. It is believed that Egytptian queen Cleopatra had her own exclusive balms and scents used as cosmetics and aphrodisiac, which helped her to conquer Julius Caesar and later Mark Anthony. Also from this same era, it is believed that perfume was used in Mesopotamia for ritual ceremonies. And farther east, in China, aromatic herbs were used for medicine purposes.Later on as trade routes expanded, perfume became very popular and demand for scent products increased trade among different civilizations. Africa and India started to supply Middle Eastern civilization with spikenard and ginger. Syrians sold fragrant goods to Arabia. Mediterranean civilization began buying cymbopogon and ginger from South Arabia. And so the trade of scent goods kept on, and as it continued to swell, fragrance perfume was eventually introduced thru time to several civilizations such as Hindus, Israelites, Carthaginians, Arabs, Greeks, Romans and finally reintroduced hundreds of years later in Italy and France. By the 13th century Italy was doing major trades of spices and perfumes with Eastern civilizations. Portugal and Spain were also trying to establish important trades of spices by having exclusive routes to the East. That`s how the new world of America got to be discovered. As Italian perfume influence swept over neighboring countries, France began expanding the use of perfume by first offering perfumed gloves, which were most often perfumed with neroli or animal scents such as ambergris and civet. From then on, French perfume has become famous worldwide and today sets the standard for excellence.