Successfully reported this slideshow.
We use your LinkedIn profile and activity data to personalize ads and to show you more relevant ads. You can change your ad preferences anytime.

Twitter Twaining

2,155 views

Published on

Published in: Technology, Business
  • Be the first to comment

Twitter Twaining

  1. 1. Presented by: Melanie De Vito melEmel Niki Dominguez NikiDominguez
  2. 2. Agenda What is Twitter?  Marketing Application  Setting up Twitter Account  Tweeting  Growing your Database  Tweetiquette  Expanding your Twitterverse 
  3. 3. What is Twitter? Micro Blog  Search Engine  Common belief that it is Facebook status 
  4. 4. Marketing Application Networking  Brand Awareness  (Talking “with” people not “to” them)  Sharing information on demand  Being a part of a conversation – engaging your  audience SEO  Another tool in the marketing mix,  not a strategy
  5. 5. Getting Started 1 3 2 4
  6. 6. The Big Question ?
  7. 7. Tweeting Basic tweets (in 140 characters)  @ replies  Re-tweet (RT)  Direct message  Sent privately from one person to another  Hashtags (#)  See image on right 
  8. 8. Following/Followers It’s all about the audience  the one you have and the one you participate in  Growing your database  Seek followers through search.twitter.com  Digging for following/followers via Twitter through your  friends’ profiles Re-tweets (RT) 
  9. 9. Tweetiquette Be authentic and personable  Be engaged in conversation  Be human, before you’re a brand  Provide your opinion / commentary  Seek out more than one topic  You want an audience 
  10. 10. Expanding your Twitterverse http://Tr.im  Alternative to TinyURL.com  Great for characters diet  Track traffic  http://search.twitter.com  Search based on conversations, think SEO  http://twitpic.com  Upload pics  http://tweetchat.com  Ways to get your Twitter-feed - http://twitter.com/downloads  Tweet Symbols ♥  http://thenextweb.com/2008/09/16/twitterkeys-enhance-your-  twitter-conversations/ Pre-Tweets  http://www.tweetlater.com/ 
  11. 11. Recommended Twitter-ers AgentArt Niki Dominguez   Art_Institutes marketing_power   AiNewEngland SocialMedia411   AiLV MrTweet   AiSanDiego Twitter   ArtInstituteFL Ypulse   AdAge HubSpot   AMA HighEdMarketing   PGHJeanie NASA   melEmel 

×