2. How was it marketed? The Inbetweeners film was marketed to the British public through teaser trailers in order to generate hype and create and enigma that would entice the target audience. Film Posters where created because they built up the films popularity by integrating them into the audiences lifestyle. For instance, at bus stops and billboards.
3. Where was it Marketed? The Inbetweeners Movie was marketed all around the UK through various media platforms such as: Cinema, Television, Radio, Posters, Magazine.
4. Why was it Marketed? The Inbetweeners Movie was marketed in order to promote the film and attract it’s target audience so that it can successful within cross media platforms. If it wasn’t marketed then the consumer will not have become known to the product. Therefore integrating the product into there general lifestyles through advertisement reinforces it’s popularity.
