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What you need to know about backlinks in 2019

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Do links still work?
How to interpret link data
A few fun data studies

Published in: Technology

What you need to know about backlinks in 2019

  1. 1. ~1 Billion pages We studied Photo by Aaron Burden on Unsplash
  2. 2. Are there pages in our database that get search traffic with 0 links? Photo by Matthew Henry on Unsplash
  3. 3. It IS possible to get search traffic to a page that has 0 backlinks. Photo by Mael BALLAND on Unsplash
  4. 4. It IS possible to get search traffic to a page that has 0 backlinks. But only if there's a lack of competition for that keyword. Photo by Mael BALLAND on Unsplash
  5. 5. Photo by Taylor Vick on Unsplash
  6. 6. Photo by DXL on Unsplash
  7. 7. 77.6% of domains in our sample size had less than 30% of their links as “added links.” Photo by Mael BALLAND on Unsplash
  8. 8. 77.6% of domains in our sample size had less than 30% of their links as “added links.”In other words... Links that appear together with the linking page are vastly more common than links that are added after the page went live. Photo by Mael BALLAND on Unsplash
  9. 9. https://ahrefs.com/blog/search-traffic-study/ https://ahrefs.com/blog/backlink-growth-study/ https://ahrefs.com/blog/reciprocal-links/

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