Personal Information
Organization / Workplace
Sydney, Australia Australia
Occupation
Strategic Communications Consultant at HOYTS Group
Industry
Advertising / Marketing / PR
About
Creative media, comms and content team leader and strategist. I have led award winning agency teams working on consumer and b2b brands in UK and Australia.
My specialism is creative integration planning of paid, owned and earned channels - advertising, branded content, channel strategy, PR and sponsorship. I have a passion for consumer insight and behaviour.
I have grown and led successful agency teams engaged in Media Strategy, Traditional and Digital Content, Social Media and PR.
I get most reward from: discovering and converting insight into winning outcomes; the innovative and daring use of content and media; and helping those around me create exciting work.
Some highlights:
- P...
- Presentations
- Documents
- Infographics
Best Practice Content Marketing
Phil Brown
•
7 years ago
Cannes Lions 2016 Unwrapped
CaratAUNZ
•
7 years ago
The Atomic Guide to Content Strategy
frankdelmelle
•
8 years ago
You Suck At PowerPoint! by @jessedee
Jesse Desjardins - @jessedee
•
13 years ago
Design Thinking - Bootcamp
Jan Schmiedgen
•
10 years ago
Digital Strategy 101
Bud Caddell
•
10 years ago
The Future of Marketing: Make Things People Want or Make People Want Things?
John V Willshire
•
12 years ago