Drools &
                            Predictive Analytics
                            Follow Your Rules and
              ...
Outline


  1) Rules + Predictive Analytics - Why?

  2) How? ADAPA Decision Engine

  3) Drools Extensions

  4) Sample S...
Predictive Analytics + Rules
Enhanced Decisioning

Rules = Expert Knowledge
Logic used by experts to solve
problems can be...
Enhanced Decisioning 1
Predictive Analytics + Rules




   Zementis © - Confidential
Enhanced Decisioning 2
Predictive Analytics + Rules




   Zementis © - Confidential
Enhanced Decisioning 3
Predictive Analytics + Rules




   Zementis © - Confidential
Outline


  1) Rules + Predictive Analytics - Why?

  2) How? ADAPA Decision Engine

  3) Drools Extensions

  4) Sample S...
ADAPA: Bringing together the power of
predictive analytics and rules


                               PMML




  Business ...
ADAPA & Amazon Cloud


   ADAPA by Zementis
        Predictive Decisioning Platform
        Standards-based Predictive ...
Invoking Predictive Models from Rules




 Zementis © - Confidential
Deployment Options




   (Predictive
Analytics + Rules)
  On the Cloud




               (Predictive Analytics On the Cl...
Outline


  1) Rules + Predictive Analytics - Why?

  2) How? ADAPA Decision Engine

  3) Drools Extensions

  4) Sample S...
Drools Extensions




  Zementis © - Confidential
Drools Extensions
DAV Framework




  Zementis © - Confidential
Outline


  1) Rules + Predictive Analytics - Why?

  2) How? ADAPA Decision Engine

  3) Drools Extensions

  4) Sample S...
Sample Solution:
Zementis Mortgage Company offers …




  Zementis © - Confidential
ADAPA Solution – Demo
Predictive Models




   Zementis © - Confidential   17
ADAPA Solution – Demo
Rule Sets




   Zementis © - Confidential   18
ADAPA Solution – Demo
Resources




  Zementis © - Confidential   19
ADAPA = EDM
Integrating across all systems and processes



      Applications                              Data




     ...
Thank You!




U.S.A Headquarters                        Asia Office
6125 Cornerstone Court East               19/F., Unit...
ADAPA Solution - Demo




  Zementis © - Confidential   22
Sample Solution:
Invoking models from rules




  Zementis © - Confidential
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Zementis ADAPA - Predictive Analtyics & Rules

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Predictive Analytics + Rules = Enhanced Decisioning.

Presentation given at the Drools Bootcamp in San Diego, April 2010.

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Zementis ADAPA - Predictive Analtyics & Rules

  1. 1. Drools & Predictive Analytics Follow Your Rules and Listen to Your Data Alex Guazzelli – VP Analytics Kostas Stathatos – VP Engineering Zementis, Inc. Zementis © - Confidential
  2. 2. Outline 1) Rules + Predictive Analytics - Why? 2) How? ADAPA Decision Engine 3) Drools Extensions 4) Sample Solution & Demo Zementis © - Confidential
  3. 3. Predictive Analytics + Rules Enhanced Decisioning Rules = Expert Knowledge Logic used by experts to solve problems can be represented as business rules: When body temperature more than X AND blood pressure more than Y, then … Predictive Analytics = Data-Driven Knowledge Based on the ability to automatically recognize patterns in data not obvious to the expert eye. Learn from past behavior present in historical data to predict the future. Zementis © - Confidential
  4. 4. Enhanced Decisioning 1 Predictive Analytics + Rules Zementis © - Confidential
  5. 5. Enhanced Decisioning 2 Predictive Analytics + Rules Zementis © - Confidential
  6. 6. Enhanced Decisioning 3 Predictive Analytics + Rules Zementis © - Confidential
  7. 7. Outline 1) Rules + Predictive Analytics - Why? 2) How? ADAPA Decision Engine 3) Drools Extensions 4) Sample Solution & Demo Zementis © - Confidential
  8. 8. ADAPA: Bringing together the power of predictive analytics and rules PMML Business Rules Predictive Analytics Zementis © - Confidential
  9. 9. ADAPA & Amazon Cloud  ADAPA by Zementis  Predictive Decisioning Platform  Standards-based Predictive Analytics  PMML (www.dmg.org)  Generated by SAS, IBM/SPSS, KXEN, R, KNIME, …  Drools to integrate business logic  Accessed through web services  Scalable execution platform  ADAPA on Amazon Elastic Computing Cloud  Software as a service  Up/Down scaling as needed  Pay-as-you-go, no up-front capital investment  Amazon Payments  Amazon experience & reliability Zementis © - Confidential
  10. 10. Invoking Predictive Models from Rules Zementis © - Confidential
  11. 11. Deployment Options (Predictive Analytics + Rules) On the Cloud (Predictive Analytics On the Cloud) + (Rules On Site) Zementis © - Confidential
  12. 12. Outline 1) Rules + Predictive Analytics - Why? 2) How? ADAPA Decision Engine 3) Drools Extensions 4) Sample Solution & Demo Zementis © - Confidential
  13. 13. Drools Extensions Zementis © - Confidential
  14. 14. Drools Extensions DAV Framework Zementis © - Confidential
  15. 15. Outline 1) Rules + Predictive Analytics - Why? 2) How? ADAPA Decision Engine 3) Drools Extensions 4) Sample Solution & Demo Zementis © - Confidential
  16. 16. Sample Solution: Zementis Mortgage Company offers … Zementis © - Confidential
  17. 17. ADAPA Solution – Demo Predictive Models Zementis © - Confidential 17
  18. 18. ADAPA Solution – Demo Rule Sets Zementis © - Confidential 18
  19. 19. ADAPA Solution – Demo Resources Zementis © - Confidential 19
  20. 20. ADAPA = EDM Integrating across all systems and processes Applications Data Computer CRM Systems Systems Zementis © - Confidential 20
  21. 21. Thank You! U.S.A Headquarters Asia Office 6125 Cornerstone Court East 19/F., Unit A Suite 250 Ho Lee Commercial Building San Diego, CA, 92121 38-44 D’Aguilar Street Central, Hong Kong (S.A.R.) Tel: +852 2868-0878 Tel: +1 619 330-0780 Fax: +852 2845-6027 Fax: +1 858 535-0227 E-mail: info@zementis.com Zementis © - Confidential
  22. 22. ADAPA Solution - Demo Zementis © - Confidential 22
  23. 23. Sample Solution: Invoking models from rules Zementis © - Confidential

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