Online Learning Plenary Andrew Gossen

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Online Learning Plenary Andrew Gossen

  1. 1. Online Education v.2.0 Andrew Gossen, Princeton Scott Vento, UC Berkeley Steve Victor, Yale
  2. 2. <ul><li>By end of 2002, US colleges and universities had invested $100 million in web-based course offerings </li></ul><ul><li>In 2000 alone, $482 million of venture capital invested in companies developing online learning tools for higher ed </li></ul>
  3. 3. <ul><li>NYUOnline (1998-2001; $25 million) </li></ul><ul><li>Fathom (Columbia; 1999 - 2003; $25 million) </li></ul><ul><li>UMUC Online (closed July 2001) </li></ul><ul><li>Virtual Temple (closed July 2001) </li></ul><ul><li>Alliance for Lifelong Learning/AllLearn (2000 – 2006; $12 million initial funding) </li></ul>
  4. 4. Survivors <ul><li>For Profit </li></ul><ul><ul><li>eCornell </li></ul></ul><ul><li>Not for Profit </li></ul><ul><ul><li>UMass Online </li></ul></ul><ul><ul><li>Penn State World Campus </li></ul></ul>
  5. 5. Lessons Learned from Online Education v.1.0 <ul><li>Not a realistic profit center </li></ul><ul><li>Alumni audiences alone can’t sustain a full-fledged online learning program, either on an institutional basis on in a consortium </li></ul><ul><li>Enrichment/edutainment has limited appeal -> people want credit </li></ul><ul><li>The days of easy funding are over </li></ul>
  6. 6. Questions facing us <ul><li>Online content for alumni vs. online content for the general public </li></ul><ul><li>Format </li></ul><ul><li>Funding </li></ul><ul><li>Production and distribution division of labor </li></ul><ul><li>Defining success: actual usage or keeping up appearances? </li></ul>
  7. 7. Quick and Cheap Alumni Education Online Books Clubs and Discussion Group-based Programs
  8. 8. Book Groups <ul><li>Stanford Book Salon (Fall 2002) </li></ul><ul><li>Tiger Tomes (Fall 2005) </li></ul><ul><li>Duke Reads (Fall 2007) </li></ul>
  9. 13. Home Study Courses – “Alumni Studies”
  10. 14. Syllabus
  11. 15. Readings
  12. 16. Pricing <ul><li>$50 w/online readings </li></ul><ul><li>$85 w/hard copies of readings </li></ul>

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