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If you have an active Facebook page, you’re probably pretty good at responding to comments on your organic posts. And you probably spend some money on Facebook advertising, boosted posts, or promoted posts.
How quickly do you respond to comments on your unpublished posts (also called dark posts) — those posts that appear in users’ news feeds when you create a Facebook ad and target the news feed?
Probably not as good as you should, right? We'll show you the best ways to communicate with all these important comments. After all, they'll improve the ROI of these Facebook ads!