Defining the Crowd Economy - Overviewing the Top 14 Segments of Crowd, Sharing and On-Demand Economies
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Pioneering work on classifying, studying, tracking and codifying the fast growing crowd economy - so much more beyond Uber, Airbnb and Kickstarter -- part of the presentation series from precog Digital, CSW2 and Sean Moffitt
Defining the Crowd Economy - Overviewing the Top 14 Segments of Crowd, Sharing and On-Demand Economies
THE CROWD ECONOMY IS
DOUBLING EVERY 18 MONTHS.
SOURCE: CSW2/WIKIBRANDS
IMPORTANCE
INSPIRATION
“THERE ARE MORE SMART PEOPLE
OUTSIDE YOUR COMPANY, THAN WITHIN
IT. IT’S THE LAW OF NUMBERS. BE
ADAPTIVE.”
REID HOFFMAN, LINKEDIN FOUNDER
ENVIRONMENT/CONTEXT
“THERE ARE VERY FEW PEOPLE
INSIDE COMPANIES WHO KNOW
HOW CROWD COLLABORATIONS
WORK – 95% AGREE.”
SOURCE: CSW2/WIKIBRANDS
OBJECTIVES
ü OVERVIEW the 14 segments, sub-‐segments,
growth rates and dynamics of the crowd, sharing
and on-‐demand economy
ü SHARE the latest survey insights and research
on the best pracVces for companies to tap into the
crowd economy
ü DEMONSTRATE how orgnaizaVons of every
size are disrupVng their industries and how to
launch, pivot and opVmize your offerings.
KEY
AUDIENCES
• C-‐Suite, Execu8ve Boards and Strategists
• Partnership and Incubator Groups
• “New Economy” Events & Associa8ons
• Venture/Angels, Consultants and Agencies
• Planners, Researchers and Business Analysts
SEVEN
LEAD
COMPONENTS
q What is the Crowd Economy?
q The Key Dynamics That Drive the Crowd
Economy
q The 14 Segments of the Crowd Economy
q Key Crowd Pla[orms and Pla[orm Drivers
q Leading Opinions and Behaviours of ParVcipants
q Top Crowd Corporate Incumbents, Enablers and
Disrupters
q The Future Crowd Economy Landscape
OUR
CREDIBILITY
• Keynoted, curated and hosted the only global
conferences dedicated to the crowd economy
• Conduct annual research study and posi8on paper
from key crowd industry insiders
• Network of 500+ leading crowd economy
thoughtleaders and par8cipants
• First comprehensive breakdown and taxonomy of the
crowd economy segments
PERFORMANCE
PRECOG & CSW2’s SEAN MOFFITT’S presenta8ons
and workshops deliver:
• Customiza8on for Each Audience
• Credibility & Professional Approach
• Energy, Provoca8on & Empathe8c Delivery
• Prac8cal & Valuable Tools and Content
• Fresh & Up-‐to-‐Date Insights
LET’S
CONNECT
WE ACCELERATE YOUR DIGITAL MATURITY
www.precog.digital
sean@precog.digtal
sean@wiki-‐brands.com
For all presentaVon and workshop enquiries, please contact:
Brandie McCallum at (914) 621-‐6854 brandie@precog.digital