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wooCommerce
Multilingual
sell global with WordPress
wooCommerce and WPML
About me
Agnes Bury
● WPML and Toolset
plugins case study writer
● WordPress blogger
● marketing and
community manager of
...
eCommerce - the hot topic for 2014
WordPress + eCommerce = wooCommerce
Year 2012

source: http://anstip.com/woocommerce-celebrate-100000-downloads-only-100/
...
Why wooCommerce plugin
● it’s free WP
repository
● easy to configure
● supports variety of
products, including
virtual and...
Why eCommerce Multilingual
● Enhance your
customer reach
sell products to all
customers, irrespective of
the language they...
Getting ready for multilingual eCommerce
What matters for site
visitors
● each single page in
visitor’s language
● languag...
Getting ready for multilingual eCommerce
What matters for
WordPress editors
● users expect to
create the store
once, in si...
Easy product translation management
● configuration - all
product elements
which require
translation gathered
in one place...
wooCommerce Multilingual
What you will need
● WooCommerce
● WPML 2.9.3 +

○ String Translation
○ Translation
Management
○ ...
How to configure
● make sure you have
wooCommerce
standard pages in
your main language
● more info
docs.woothemes.
com/doc...
wooCommerce Multilingual - where to start
● go to WPML ->
WooCommerce
Multilingual to
manage your
product translations
wooCommerce Multilingual general settings
plugin helps to
● check if you have all
needed plugins
installed
● create
wooCom...
Translating categories, tags, attributes
● wooCommerce
Multilingual can
automatically detect
wooCommerce:
○
○
○
○

product...
Size and Color tabs added automatically
Product translations
Product translations
● you can manage all
product translations
in one panel
● plugin will identify
products which miss
tra...
Front-end view
wooCommerce Multilingual - other features
● support for
wooCommerce
product variations
● automatic inventory
updates
● sup...
Support and documentation
● wooCommerce
Multilingual support
at wpml.org
● support at
wordpress.org
● documentation
wpml.o...
wooCommerce extensions compatibility
● WPML makers work
extensively with
wooCommerce team
to make
wooCommerce
extensions
c...
Contact me
● agnes.b@icanlocalize.com
● Twitter: @agnesbury
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wooCommerce Multilingual

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How to make your WordPress-based wooCommerce store multilingual

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wooCommerce Multilingual

  1. 1. wooCommerce Multilingual sell global with WordPress wooCommerce and WPML
  2. 2. About me Agnes Bury ● WPML and Toolset plugins case study writer ● WordPress blogger ● marketing and community manager of onTheGoSystems @agnesbury
  3. 3. eCommerce - the hot topic for 2014
  4. 4. WordPress + eCommerce = wooCommerce Year 2012 source: http://anstip.com/woocommerce-celebrate-100000-downloads-only-100/ Year 2014 Downloads: 2,364,513 http://wordpress.org/plugins/woocommerce-multilingual/
  5. 5. Why wooCommerce plugin ● it’s free WP repository ● easy to configure ● supports variety of products, including virtual and downloadable ones ● more than a single plugin (it’s a toolkit) ● lots of beautiful, ready to use themes compatible ● lots of extensions ● constantly developed to meet the latest eCommerce trends ● popular
  6. 6. Why eCommerce Multilingual ● Enhance your customer reach sell products to all customers, irrespective of the language they speak ● Increase competitiveness ● Gain business credibility and customer trust ● Be professional Keep all your multilingual elements in different languages, including products ● Let yourself grow discovering different customers needs
  7. 7. Getting ready for multilingual eCommerce What matters for site visitors ● each single page in visitor’s language ● language switching made easily ● site for different languages on separate URLs What to translate ● pages listing all products ● product description ● product categories ● product fields ● product attributes (size, weight, ...) ● currencies ● images
  8. 8. Getting ready for multilingual eCommerce What matters for WordPress editors ● users expect to create the store once, in site main language ● then they should only care of product translations ● product translation management should be easy both to configure and to translate
  9. 9. Easy product translation management ● configuration - all product elements which require translation gathered in one place ● filter options to see missing translations ● preview original language when translating ● flexibility to translate all product information including currency, attributes, images ● manual work limited to minimum
  10. 10. wooCommerce Multilingual What you will need ● WooCommerce ● WPML 2.9.3 + ○ String Translation ○ Translation Management ○ Media Translation ● WooCommerce Multilingual 3.0+ it’s free in wordpress.org
  11. 11. How to configure ● make sure you have wooCommerce standard pages in your main language ● more info docs.woothemes. com/document/wooco mmerce-pages/
  12. 12. wooCommerce Multilingual - where to start ● go to WPML -> WooCommerce Multilingual to manage your product translations
  13. 13. wooCommerce Multilingual general settings plugin helps to ● check if you have all needed plugins installed ● create wooCommerce store pages for missing languages ● detect taxonomies missing translations
  14. 14. Translating categories, tags, attributes ● wooCommerce Multilingual can automatically detect wooCommerce: ○ ○ ○ ○ product categories, tags, shipping classes, and attributes for translation
  15. 15. Size and Color tabs added automatically
  16. 16. Product translations
  17. 17. Product translations ● you can manage all product translations in one panel ● plugin will identify products which miss translations ● easy access to product title, content, excerpt, images translations ● you can search products ● you can filter products by category ● you can view products in all languages or limit it to a specific language only
  18. 18. Front-end view
  19. 19. wooCommerce Multilingual - other features ● support for wooCommerce product variations ● automatic inventory updates ● support for multicurrency ● two product translation interfaces to choose: ○ translation table (as presented before) ○ native WooCommerce product editing screen
  20. 20. Support and documentation ● wooCommerce Multilingual support at wpml.org ● support at wordpress.org ● documentation wpml.org/documentation/ related-projects/ woocommerce-multilingual/
  21. 21. wooCommerce extensions compatibility ● WPML makers work extensively with wooCommerce team to make wooCommerce extensions compatible with wooCommerce Multilingual plugin Multilingual ready ● Tab Manager ● Subscriptions ● Table rate shipping http://wpml.org/2014/02/woocommerce-extensions-wpml-tabmanager-subscription-table-rate-shipping/
  22. 22. Contact me ● agnes.b@icanlocalize.com ● Twitter: @agnesbury

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