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SAIIE - Advice to graduates - How to market yourself online

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South African Institute of Industrial Engineers, University of Stellenbosch - a talk given by Ute Gass on "how to brand yourself to get the career you desire."

Published in: Career, Technology, Business
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SAIIE - Advice to graduates - How to market yourself online

  1. 1. HOW DO PEOPLE FIND YOU?
  2. 2. WHAT IS YOUR PERSONAL BRAND?
  3. 3. How to Build Your Professional Brand HELLO, MY NAME IS
  4. 4. Skills and Expertise Profile completeness
  5. 5. Invest time in your LinkedIn profile. Benchmark yourself against industry peers Get recommendations. Post status updates on LinkedIn, Twitter, and Facebook
  6. 6. LinkedIn • Personal profile • Groups • Connections • Events • Companies
  7. 7. Building your professional brand isn't just a one-time event . You need to make a long-term commitment to being a thought leader in your industry in order to open doors to more career opportunities.
  8. 8. BLOW YOUR OWN TRUMPET
  9. 9. You don’t have to be SHAKESPEARE to blog.
  10. 10. Tell me about a time when you were a member of a great team. What role did you play in making the team great? Tell me about a time when you were given a task to accomplish without any direction. Tell me about a time you had to multitask Tell me about a time when you were creative in solving a problem Describe a challenge you faced in university and how you handled it.
  11. 11. Context, Action, Result Behavioural Event Interview " Tell me about a time when...." “The situation I'm thinking of took place when ….” Describe the action you took to complete the task or resolve the problem Lastly talk about the result you were able to achieve.
  12. 12. WHAT HAPPENS IN VEGAS STAYS……
  13. 13. Leapfrog over your competitors
  14. 14. QUESTIONS?

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