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yola meydan oxu real endirim hara istəsən think about it To get wide awareness of the model amongst target audience having...
Immediately catched attention of the drivers without loading them with info about price, discounts, etc. OUTDOOR yola meyd...
Added a promo info to raise interest. Click to listen! RADiO yola meydan oxu real endirim hara istəsən think about it endi...
Used first time ever an overlay banner to surprise local internet users and guarantee word-of-mouth advertising as well. C...
PROMO WEBSITE Developed separate website for the model to bold its identity and give detailed info.  LEGACY.AZ yola meydan...
RESULTS yola meydan oxu real endirim hara istəsən think about it endirim yağışı 2,29 Pages/Visit 00:01:07 Average time on ...
To stand out of tons Sales ads during a seasonal discounts. CHALLENGE yola meydan oxu real endirim hara istəsən think abou...
iNTERACTiVE BANNER Gave a clear presentation of discounts in a very simple and interactive way. Click to interact! yola me...
RADiO Just pushed sales! Click to listen! yola meydan oxu real endirim hara istəsən think about it endirim yağışı
RESULTS yola meydan oxu real endirim hara istəsən think about it endirim yağışı 80 000 MMS Reach 2.36 Pages/Visit 00:02:17...
Another small budget. Another push to Sale. CHALLENGE yola meydan oxu real endirim hara istəsən think about it endirim yağ...
BANNER What can catch attention of the audience during the  infernal heat? Rain! yola meydan oxu real endirim hara istəsən...
EXPANDABLE BANNER Downpour! Click to see! yola meydan oxu real endirim hara istəsən think about it endirim yağışı
WEBSiTE Well, it’s good to see what you’re offered to buy. Even if discounted. yola meydan oxu real endirim hara istəsən t...
RESULTS yola meydan oxu real endirim hara istəsən think about it endirim yağışı 36 000 Promo website visits 1,33 Pages/Vis...
To make a promo for the new collection. In a different way. Really different. CHALLENGE yola meydan oxu real endirim hara ...
SEYAHET.iM A social network was developed. At first, without mentioning the Client. Click to visit seyahet.im! yola meydan...
SEYAHET.iM yola meydan oxu real endirim hara istəsən think about it endirim yağışı A social network was developed. At firs...
FACEBOOK.COM/SEYAHETiM The Facebook application integrated into the main site, so that your comments could be shown  on bo...
OVERLAY CREATiVE Teasing and sparking probably the widest word-of-mouth in Aznet. Click to see  the teaser  &  the main  c...
LANDiNG PAGE yola meydan oxu real endirim hara istəsən think about it endirim yağışı
RADiO Yeah, it’s a commercial, guys :) Click to listen! yola meydan oxu real endirim hara istəsən think about it endirim y...
MMS A video MMS used first time ever. Click to watch! yola meydan oxu real endirim hara istəsən think about it endirim yağ...
PHOTO SHOOTiNG yola meydan oxu real endirim hara istəsən think about it endirim yağışı Click to watch!
SEYAHETiM PHOTO CONTEST New collection or Sale, we never forget about Brand image. A photo contest exclusively for the Fac...
SEYAHETiM PHOTO CONTEST yola meydan oxu real endirim hara istəsən think about it endirim yağışı New collection or Sale, we...
LOTTERY And the winner is... Click to watch! yola meydan oxu real endirim hara istəsən think about it endirim yağışı
RESULTS yola meydan oxu real endirim hara istəsən think about it endirim yağışı ~ 220 Facebook user photos ~ 4500 Facebook...
To stand out in a very competitive compact crossover SUV category. CHALLENGE yola meydan oxu real endirim hara istəsən thi...
iNTERACTiVE BANNER To be Attractive, you have to be Interactive. Click to interact! yola meydan oxu real endirim hara istə...
HYUNDAi.AZ A banner on the Hyundai Azerbaijan home page. yola meydan oxu real endirim hara istəsən think about it endirim ...
HYUNDAi.AZ/iX35 A little tuning of the boring home page. yola meydan oxu real endirim hara istəsən think about it endirim ...
RESULTS yola meydan oxu real endirim hara istəsən think about it endirim yağışı ~  2 000 Click 00:00:58 Average interactio...
48 Nizami str., apt. 46 Baku/Azerbaijan Tel: (+99412) 437 83 80 Fax: (+99412) 493 00 30
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digitalbr@nd 2010

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Some of the latest works from digitalbr@nd - interactive agency, with short descriptions and stats. Some parts of works were done together with PeopleBrand - sibling advertising agency.

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digitalbr@nd 2010

  1. 2. yola meydan oxu real endirim hara istəsən think about it To get wide awareness of the model amongst target audience having a very small budget. CHALLENGE endirim yağışı
  2. 3. Immediately catched attention of the drivers without loading them with info about price, discounts, etc. OUTDOOR yola meydan oxu real endirim hara istəsən think about it endirim yağışı
  3. 4. Added a promo info to raise interest. Click to listen! RADiO yola meydan oxu real endirim hara istəsən think about it endirim yağışı
  4. 5. Used first time ever an overlay banner to surprise local internet users and guarantee word-of-mouth advertising as well. Click to see! iNTERNET yola meydan oxu real endirim hara istəsən think about it endirim yağışı
  5. 6. PROMO WEBSITE Developed separate website for the model to bold its identity and give detailed info. LEGACY.AZ yola meydan oxu real endirim hara istəsən think about it endirim yağışı
  6. 7. RESULTS yola meydan oxu real endirim hara istəsən think about it endirim yağışı 2,29 Pages/Visit 00:01:07 Average time on promo website ~ 26 000 Promo website visits ~ 1,7 Frequency ~ 260 000 Impressions ~ 145 000 Reach
  7. 8. To stand out of tons Sales ads during a seasonal discounts. CHALLENGE yola meydan oxu real endirim hara istəsən think about it endirim yağışı
  8. 9. iNTERACTiVE BANNER Gave a clear presentation of discounts in a very simple and interactive way. Click to interact! yola meydan oxu real endirim hara istəsən think about it endirim yağışı
  9. 10. RADiO Just pushed sales! Click to listen! yola meydan oxu real endirim hara istəsən think about it endirim yağışı
  10. 11. RESULTS yola meydan oxu real endirim hara istəsən think about it endirim yağışı 80 000 MMS Reach 2.36 Pages/Visit 00:02:17 Average time on promo website ~ 1 000 Promo website visits ~ 320 000 Impressions ~ 100 000 Reach
  11. 12. Another small budget. Another push to Sale. CHALLENGE yola meydan oxu real endirim hara istəsən think about it endirim yağışı
  12. 13. BANNER What can catch attention of the audience during the infernal heat? Rain! yola meydan oxu real endirim hara istəsən think about it endirim yağışı
  13. 14. EXPANDABLE BANNER Downpour! Click to see! yola meydan oxu real endirim hara istəsən think about it endirim yağışı
  14. 15. WEBSiTE Well, it’s good to see what you’re offered to buy. Even if discounted. yola meydan oxu real endirim hara istəsən think about it endirim yağışı
  15. 16. RESULTS yola meydan oxu real endirim hara istəsən think about it endirim yağışı 36 000 Promo website visits 1,33 Pages/Visit 00:00:40 Average time on promo website 36 000 Promo website visits ~ 32 000 000 Impressions ~ 750 000 Reach
  16. 17. To make a promo for the new collection. In a different way. Really different. CHALLENGE yola meydan oxu real endirim hara istəsən think about it endirim yağışı
  17. 18. SEYAHET.iM A social network was developed. At first, without mentioning the Client. Click to visit seyahet.im! yola meydan oxu real endirim hara istəsən think about it endirim yağışı
  18. 19. SEYAHET.iM yola meydan oxu real endirim hara istəsən think about it endirim yağışı A social network was developed. At first, without mentioning the Client.
  19. 20. FACEBOOK.COM/SEYAHETiM The Facebook application integrated into the main site, so that your comments could be shown on both, no matter where you input it. Click to add application! yola meydan oxu real endirim hara istəsən think about it endirim yağışı
  20. 21. OVERLAY CREATiVE Teasing and sparking probably the widest word-of-mouth in Aznet. Click to see the teaser & the main creative! yola meydan oxu real endirim hara istəsən think about it endirim yağışı
  21. 22. LANDiNG PAGE yola meydan oxu real endirim hara istəsən think about it endirim yağışı
  22. 23. RADiO Yeah, it’s a commercial, guys :) Click to listen! yola meydan oxu real endirim hara istəsən think about it endirim yağışı
  23. 24. MMS A video MMS used first time ever. Click to watch! yola meydan oxu real endirim hara istəsən think about it endirim yağışı
  24. 25. PHOTO SHOOTiNG yola meydan oxu real endirim hara istəsən think about it endirim yağışı Click to watch!
  25. 26. SEYAHETiM PHOTO CONTEST New collection or Sale, we never forget about Brand image. A photo contest exclusively for the Facebook fans. yola meydan oxu real endirim hara istəsən think about it endirim yağışı
  26. 27. SEYAHETiM PHOTO CONTEST yola meydan oxu real endirim hara istəsən think about it endirim yağışı New collection or Sale, we never forget about Brand image. A photo contest exclusively for the Facebook fans. Click to watch!
  27. 28. LOTTERY And the winner is... Click to watch! yola meydan oxu real endirim hara istəsən think about it endirim yağışı
  28. 29. RESULTS yola meydan oxu real endirim hara istəsən think about it endirim yağışı ~ 220 Facebook user photos ~ 4500 Facebook likes ~ 965 Facebook comments ~ 2700 Facebook fans 2,53 Pages/Visit 00:01:16 Average time on promo website ~ 48 000 Promo website visitors ~ 60 000 Promo website visits ~ 28 000 000 Impressions ~ 450 000 Reach
  29. 30. To stand out in a very competitive compact crossover SUV category. CHALLENGE yola meydan oxu real endirim hara istəsən think about it endirim yağışı
  30. 31. iNTERACTiVE BANNER To be Attractive, you have to be Interactive. Click to interact! yola meydan oxu real endirim hara istəsən think about it endirim yağışı
  31. 32. HYUNDAi.AZ A banner on the Hyundai Azerbaijan home page. yola meydan oxu real endirim hara istəsən think about it endirim yağışı
  32. 33. HYUNDAi.AZ/iX35 A little tuning of the boring home page. yola meydan oxu real endirim hara istəsən think about it endirim yağışı
  33. 34. RESULTS yola meydan oxu real endirim hara istəsən think about it endirim yağışı ~ 2 000 Click 00:00:58 Average interaction time % 0.04 CTR ~ 20 000 Interactions ~ 4 200 000 Impressions ~ 300 000 Reach
  34. 35. 48 Nizami str., apt. 46 Baku/Azerbaijan Tel: (+99412) 437 83 80 Fax: (+99412) 493 00 30

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