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Building a $120K Website With Lean Methodology and 80 Bucks

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This presentation is from Affiliate Summit East 2017 (July 30 - August 1, 2017 in New York).

Session description: In this session you will learn how to use lean methodology for affiliate marketing campaigns; how to find your industry loophole; and why you should expand what already works.

Published in: Business
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Building a $120K Website With Lean Methodology and 80 Bucks

  1. 1. HOW I CREATED A $120K ANNUAL REVENUE STREAM WITH LEAN METHODOLOGY AND 80 BUCKS
  2. 2. What will you learn?
  3. 3. What will you learn? Lean Methodology and how to use it1
  4. 4. What will you learn? Lean Methodology and how to use it The power of focus 1 2
  5. 5. What will you learn? Lean Methodology and how to use it The power of focus How to find your X-Factor 1 2 3
  6. 6. This is me...
  7. 7. Lean Methodology Assume, then Prove (as lazy as possible)
  8. 8. Lean Methodology Assume, then Prove (as lazy as possible) Is there a big enough need?1
  9. 9. Lean Methodology Assume, then Prove (as lazy as possible) Is there a big enough need? Can I monetize this need? 1 2
  10. 10. Lean Methodology Assume, then Prove (as lazy as possible) Is there a big enough need? Can I monetize this need? Do I have an X-factor? 1 2 3
  11. 11. Is there a big enough need?
  12. 12. Is there a big enough need?
  13. 13. Is there a big enough need?
  14. 14. Can I monetize this?
  15. 15. Can I monetize this?
  16. 16. Let’s break it down Writing a FB note - 15 minutes1
  17. 17. Let’s break it down Writing a FB note - 15 minutes Posting on two Bitcoin FB groups - 2 minutes 1 2
  18. 18. Let’s break it down Writing a FB note - 15 minutes Posting on two Bitcoin FB groups - 2 minutes Results: 3 conversions in 4 hours 1 2 3
  19. 19. Let’s break it down Writing a FB note - 15 minutes Posting on two Bitcoin FB groups - 2 minutes Results: 3 conversions in 4 hours Post seen by 40 people - at least 10% conversion 1 2 3 4
  20. 20. Let’s break it down Writing a FB note - 15 minutes Posting on two Bitcoin FB groups - 2 minutes Results: 3 conversions in 4 hours Post seen by 40 people - at least 10% conversion 1 2 3 4
  21. 21. Do I have an X-factor?
  22. 22. Do I have an X-factor? First marketer advantage1
  23. 23. Do I have an X-factor? First marketer advantage Mainly developer explanations 1 2
  24. 24. Do I have an X-factor? First marketer advantage Mainly developer explanations Young industry that hasn’t crossed the chasm 1 2 3
  25. 25. Spotting a young industry Laggards 16% Late Majority 34% Early Majority 34% Early Addopters 13.5% Inno- vators 2.5% chasm
  26. 26. First marketer advantage Mainly developer explanations Young industry that hasn’t crossed the chasm 1 2 3 Do I have an X-factor?
  27. 27. OK I GUESS I NEED TO ACTUALLY GET TO WORK...
  28. 28. Creating a (lazy) MVP
  29. 29. MVP breakdown
  30. 30. MVP breakdown Spammy domain name - $101
  31. 31. MVP breakdown Spammy domain name - $10 Hosting provider - Already had one2 1
  32. 32. MVP breakdown Spammy domain name - $10 Hosting provider - Already had one WP template - reuse an old one 2 1 3
  33. 33. MVP breakdown Spammy domain name - $10 Hosting provider - Already had one WP template - reuse an old one Creating video tutorials with Jing + Youtube - free 2 1 3 4 5
  34. 34. MVP breakdown Spammy domain name - $10 Hosting provider - Already had one WP template - reuse an old one Creating video tutorials with Jing + Youtube - free Get some content on the site - $50 on Upwork 2 1 3 4 5
  35. 35. MVP breakdown Spammy domain name - $10 Hosting provider - Already had one WP template - reuse an old one Creating video tutorials with Jing + Youtube - free Get some content on the site - $50 on Upwork Bad SEO practices on Fiverr - $20 2 1 3 4 5 6
  36. 36. DONE is better than PERFECT
  37. 37. Now we wait... Apr. 2013 May 2013 June 2013 July 2013 Aug. 2013 Sep. 2013 Oct. 2013 $68 $134 $289 $706 $1094 $1276 $1622 Reinvesting 100% of the revenue into SEO Focusing on what already works
  38. 38. And focus...
  39. 39. FOCUS Translations on Fiverr1
  40. 40. FOCUS Translations on Fiverr Language specific sidebars 1 2
  41. 41. FOCUS Translations on Fiverr Language specific sidebars Selling other products for the same need 1 2 3
  42. 42. DONE is better than PERFECT
  43. 43. And then this happened...
  44. 44. TO SUM IT UP
  45. 45. TO SUM IT UP Assume, then prove (in a lazy manner)1
  46. 46. TO SUM IT UP Assume, then prove (in a lazy manner) Find your X-factor 1 2
  47. 47. TO SUM IT UP Assume, then prove (in a lazy manner) Find your X-factor Focus on what you’ve already proved 1 2 3
  48. 48. DONE is better than PERFECT
  49. 49. Questions?
  50. 50. Thank You!

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