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Maximizing Performance by Having the Best Processes


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This presentation is from Affiliate Summit East 2013 (August 18-20, 2013) in Philadelphia, PA). Session Description: Affiliate campaigns need to have the best tracking and reporting, and consistently deliver account growth. In an environment of continual evolution we discuss the best practices for success.

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Maximizing Performance by Having the Best Processes

  1. 1. Maximizing Performance by having the best processes
  2. 2. Today’s Panel o Mark Smith from Linkdex o Charles Calabrese from Performance Horizon Group o Chris Graham from Digital Net Agency o Erik Homfrom NexTag
  3. 3. Tales from the floor
  4. 4. Panel Questions • What does “the best process” mean to each of you? • What are the basics – what do we need to always be aware of? • How would you advise a start-up – what are the pitfalls of affiliate management and publisher recruitment, for example? • Which technologies have you integrated to streamline process? • What’s your advice on bringing different third party tech together? • What one thing has made the biggest difference to each of you? • We all make mistakes – what do you wish you’d known earlier?
  5. 5. Inviting Questions • Audience Q & A
  6. 6. Thank you