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How to Make Affiliate Marketing Your Career<br />Erin Cigich<br />Clickbooth.com<br />President and Managing Partner<br />
“ I had a better exposure to software development at a young age than I think anyone did in that period of time, and all b...
What<br />vs.<br />Who?<br />
Built Up<br />
1<br />Laying the Foundation<br />2<br />Building the Castle<br />3<br />Defending Your Castle<br />
1<br />Savings<br />2<br />Plan<br />3<br />Paperwork<br />
Work   S M A R T<br />“I will scale my traffic from $1,000/day to $10,000/day by the end of September by scaling my diet c...
P r i o r i t i z e<br />
It’s Time To Build!<br />
E v a l u a t e<br />
10 Networks x5minutes =1 hour<br />Negotiating 2 Contracts x5 hours =10 hours<br />Stats, invoices, advertiser follow-up =...
What Are You Good At?<br />
Market Research<br />Network<br />Publisher<br />Advertising<br />Legal<br />Accounting<br />
S c a l i n g<br />New Vertical<br />Same Placements<br />New Placements Same Niche<br />
Creative Design<br />
D i v e r s i f y<br />
Defending Your Castle!<br />
FTC<br />
Step 1 <br />Good Partners<br />
Step 2  <br />Add Consumer Value<br />
$22.7<br />US Online AD Spending 2009-2012 (in Billions)<br />Source: eMarketer, Nov 2012<br />
Sources<br />Gladwell, Malcolm (2008). Outliers. Little, Brown and Company. pp. VII–IX. <br />The LA Times retrieved from ...
Q u e s t io n s ?<br />
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Making Affiliate Marketing a Career

Create a long-term career in Affiliate Marketing. Emphasis placed on how to scale and diversify campaigns to ensure growth and stability. Also covered: Forming an LLC, hiring and business planning.

Experience level: Intermediate
Target audience: Affiliates/Publishers
Niche/vertical: Affiliate Marketing

Erin Cigich, President & Managing Partner, Clickbooth (Twitter @ErinClickbooth)

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Making Affiliate Marketing a Career

  1. 1. How to Make Affiliate Marketing Your Career<br />Erin Cigich<br />Clickbooth.com<br />President and Managing Partner<br />
  2. 2.
  3. 3.
  4. 4.
  5. 5.
  6. 6. “ I had a better exposure to software development at a young age than I think anyone did in that period of time, and all because of an incredibly lucky series of events.”<br />- Bill Gates<br />
  7. 7.
  8. 8. What<br />vs.<br />Who?<br />
  9. 9.
  10. 10.
  11. 11. Built Up<br />
  12. 12. 1<br />Laying the Foundation<br />2<br />Building the Castle<br />3<br />Defending Your Castle<br />
  13. 13. 1<br />Savings<br />2<br />Plan<br />3<br />Paperwork<br />
  14. 14.
  15. 15.
  16. 16.
  17. 17.
  18. 18. Work S M A R T<br />“I will scale my traffic from $1,000/day to $10,000/day by the end of September by scaling my diet campaign and launching a skincare campaign,”<br />
  19. 19. P r i o r i t i z e<br />
  20. 20.
  21. 21. It’s Time To Build!<br />
  22. 22. E v a l u a t e<br />
  23. 23.
  24. 24.
  25. 25. 10 Networks x5minutes =1 hour<br />Negotiating 2 Contracts x5 hours =10 hours<br />Stats, invoices, advertiser follow-up = 2hours<br />Designing 1 Jump Page = 8hours<br />Coding 1 Jump Page = 2hours<br />Optimizing Your Buys = 2 – 3 hours per day<br />= 33 hours of your REGULAR work week!<br />
  26. 26.
  27. 27. What Are You Good At?<br />
  28. 28.
  29. 29. Market Research<br />Network<br />Publisher<br />Advertising<br />Legal<br />Accounting<br />
  30. 30. S c a l i n g<br />New Vertical<br />Same Placements<br />New Placements Same Niche<br />
  31. 31. Creative Design<br />
  32. 32.
  33. 33.
  34. 34.
  35. 35. D i v e r s i f y<br />
  36. 36. Defending Your Castle!<br />
  37. 37. FTC<br />
  38. 38. Step 1 <br />Good Partners<br />
  39. 39. Step 2 <br />Add Consumer Value<br />
  40. 40.
  41. 41.
  42. 42.
  43. 43.
  44. 44. $22.7<br />US Online AD Spending 2009-2012 (in Billions)<br />Source: eMarketer, Nov 2012<br />
  45. 45. Sources<br />Gladwell, Malcolm (2008). Outliers. Little, Brown and Company. pp. VII–IX. <br />The LA Times retrieved from http://www.latimes.com/<br />“US Digital AD Spending: Online, Mobile, Social”. eMarketer Digital Intelligence, retrieved from http://www.emarketer.com/Reports/All/Emarketer_2000794.aspx<br />LegalZoom, retrieved from http://www.legalzoom.com/limited-liability-company/limited-liability-company-overview.html<br />DMCA retrieved from http://www.dmca.com/<br />Verified Credible retrieved from http://www.verifiedcredible.com/<br />
  46. 46. Q u e s t io n s ?<br />

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