25 List Building Tricks


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Want to learn 25 proven ways to increase your sales, with real examples? Get actionable ideas to boost your blog, email and social sales. Attendees are also eligible for a complimentary site review.

Experience level: Intermediate
Target audience: Affiliates/Publishers
Niche/vertical: Email

Hunter Boyle, Sr Business Development Manager, AWeber (Twitter @hunterboyle)

Published in: Business, Technology
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25 List Building Tricks

  1. 1. 25 List Building Tricks Ideas, Examples and Resources to Improve Your Email ROI Hunter Boyle Sr. Business Development Manager, AWeber @hunterboyle - @aweber Tuesday, Aug. 14, 2012 #ASE12
  2. 2. The Big Five Identify your UVP(unique value proposition) #ASE12
  3. 3. The Big FiveStart a Swipe File #ASE12
  4. 4. The Big FiveListen to your readers #ASE12
  5. 5. The Big FiveClarify your UVP #ASE12
  6. 6. The Big FiveTEST, TEST, TEST (with a calendar) #ASE12
  7. 7. The Top 20Engagement Scorecard - David Daniels, ClickZ @EmailDaniels bit.ly/engage-index #ASE12
  8. 8. The Top 20Video Opt-In Plug 38% more opt-ins vs. annotations - Tim Carter, AsktheBuilder.com bit.ly/38-video-gain #ASE12
  9. 9. The Top 20 Pop-Up/LightboxWeekly opt-in averageincreased 64.7% #ASE12
  10. 10. The Top 20 Pop-Up/LightboxPop-up drives 70% of - @Mike_Stelzner,email sign-ups SocialMediaExaminer.com #ASE12
  11. 11. The Top 20 Pop-Up/LightboxWithout it, subscriptions - @CSPenn,“fell off a cliff” ChristopherSPenn.com #ASE12
  12. 12. The Top 20 Free Updates Tab2% of traffic - @DerekHalpern,20% CVN rate SocialTriggers.com1,000 new names in 3 mo. #ASE12
  13. 13. The Top 20Free Ebooks 5,000 new readers per year, four years running - Bob Serling, ProfitAlchemy.com bit.ly/40-sales-gains #ASE12
  14. 14. The Top 20 Free Webinar Series200% list growth YTD - @DannyIny,(Jan-July 2012) FirepoleMarketing.com #ASE12
  15. 15. The Top 20Put Forms Near Content Blog updates list tripled in five months - @DerekHalpern, SocialTriggers.com #ASE12
  16. 16. The Top 20 Go ROGUE ~30% more opens vs. series average; strong social buzz - Ann Handley, MarketingProfs.com #ASE12
  17. 17. The Top 20 Get HIGH on BlogsTIP: Find guest blogs that put your bio/link above the post for more traffic - Jeff Ente, WhosBloggingWhat.com #ASE12
  18. 18. The Top 20 Play Up Social ProofTIP: Use strong 3rd-party credibility indicators (quotes, awards, stats) with opt-in forms #ASE12
  19. 19. The Top 20Create AutorespondersTIP: Turn confirmation or welcome emails into a series encouraging interaction #ASE12
  20. 20. The Top 20Leave Readers Hanging (not new subscribers) #ASE12
  21. 21. The Top 20 SEGMENTTIP: Segment Actives vs. Inactives;Send reactivation series to Inactives #ASE12
  22. 22. The Top 20 Research ClickZ Copyblogger Marketing Sherpa Marketing Experiments Marketing Land Marketing Pilgrim Marketing Profs Which Test Won Whos Blogging What #ASE12
  23. 23. The Top 20 Gimme Five!(Your turn + Q&A) #ASE12
  24. 24. Thank You!Hunter BoyleSr. Business Development Manager, AWeberConnect with me …  Follow me on Twitter: @hunterboyle  Email me at: hunterb@aweber.comFor more ideas and examples, visit: www.AWeber.com/BlogBecome an AWeber Affiliate and get 30% monthly recurring commissions #asw12