Recruitment	
  &	
  
Reten,on	
  
Tara  Cantwell  	
Volunteering  Victoria  	
	
  
Session	
  outline	
  
•  Current	
  trends	
  in	
  volunteering	
  
•  Learn	
  strategies	
  for	
  recruitment	
  for	...
Current	
  trends	
  and	
  demographics	
  
	
  
•  Women	
  are	
  slightly	
  more	
  likely	
  to	
  volunteer	
  (38%...
Current	
  trends	
  and	
  demographics	
  
	
  
•  On	
  average	
  people	
  volunteer	
  for	
  1	
  hour	
  per	
  we...
4	
  Steps	
  for	
  successful	
  recruitment	
  
	
  
1.  Iden,fy	
  all	
  volunteer	
  roles 	
   	
  	
  
2.  Create	...
Volunteer	
  Mo8va8on	
  	
  
	
  
The	
  Func8onal	
  Approach	
  (Clary	
  et	
  al.,	
  1998)	
  	
  
•  Values:	
  	
 ...
Who	
  is	
  your	
  target	
  audience?	
  
•  Re8rees?	
  
•  Youth?	
  
•  Corporate	
  volunteer?	
  
•  Someone	
  fr...
Go	
  volunteer	
  
8	
  
Go	
  volunteer	
  
Benefits	
  
•  Used	
  Australia	
  wide	
  
•  Most	
  Volunteer	
  resource	
  centers	
  use	
  the...
4	
  Steps	
  for	
  Successful	
  Reten8on	
  
1. Support	
  and	
  supervision	
  	
  
2. Performance	
  management	
  	...
12	
  steps	
  to	
  great	
  support	
  
Buckingham	
  and	
  Coffman	
  “First,	
  Break	
  All	
  The	
  Rules”	
  	
  
...
Recogni8on	
  and	
  apprecia8on	
  
	
  You	
  have	
  been	
  given	
  a	
  small	
  grant	
  that	
  allows	
  you	
  t...
Summary	
  	
  
	
   	
  4	
  steps	
  recruitment	
  	
  
1.  Roles 	
   	
  	
  
2.  posi,on	
  descrip,on	
  	
  
3.  i...
14	
  
Level	
  2/491	
  King	
  Street	
  
West	
  Melbourne	
  VIC	
  3003	
  
	
  
Ph	
  03	
  8327	
  8500	
  	
  
Fax...
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Volunteer Recruit & Retain 2014

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Volunteer Recruit & Retain 2014

  1. 1. Recruitment  &   Reten,on   Tara  Cantwell   Volunteering  Victoria    
  2. 2. Session  outline   •  Current  trends  in  volunteering   •  Learn  strategies  for  recruitment  for  any   demographic     •  Learn  strategies  for  reten,on          for  any  demographic       2  www.volunteeringvictoria.org.au  
  3. 3. Current  trends  and  demographics     •  Women  are  slightly  more  likely  to  volunteer  (38%)  than  men  (34%).       •  People  in  the  major  ci,es  are  less  likely  to  volunteer  (34%)  than   people  in  other  areas  (42%).     •  Peak  of  volunteering  in  the  45–54  age  group       •  Rates  of  volunteering  have  grown  in  sport,  religion  and  educa,on,   but  have  declined  in  community  services  and  emergency   management.           •  People  who  work  are  more  likely  to  volunteer  (40%)  than  people   who  are  unemployed  (20%)  or  not  in  the  labour  force  (31%).     3  www.volunteeringvictoria.org.au  
  4. 4. Current  trends  and  demographics     •  On  average  people  volunteer  for  1  hour  per  week     •  More  volunteers  want  roles  that  are  flexible,  or  require  shorter   hours  or  a  shorter-­‐term  commitment.  Volunteers  are  now  more   likely  to  spend  shorter  periods  of  ,me  in  mul,ple  roles.     •  More  people  are  volunteering,  but  for  less  ,me  than  in  the  past.       •  People  are  increasingly  ,me  poor,  and  volunteering  ac,vi,es   compete  with  greater  work  and  caring  responsibili,es.   •  People  are  also  more  mobile  than  in  the  past,  making  it  less  likely   that  a  volunteer  will  stay  for  many  years  in  a  single  role   4  www.volunteeringvictoria.org.au  
  5. 5. 4  Steps  for  successful  recruitment     1.  Iden,fy  all  volunteer  roles       2.  Create  a  posi,on  descrip,on     3.  Iden,fy  some  ideal  volunteers   4.  Establish  where  and  how  to  find  them     5  www.volunteeringvictoria.org.au  
  6. 6. Volunteer  Mo8va8on       The  Func8onal  Approach  (Clary  et  al.,  1998)     •  Values:                                          giving  back  to  the  community   •  Understanding:            learn  more  about  something   •  Social:                                  strengthen  certain  social  rela4onships   •  Career:                                        gain  career  related  experience   •  Protec,ve:                          reduce  nega4ve  feelings  eg  guilt   •  Enhancement:            develop  psychologically  eg  improve             self  esteem  
  7. 7. Who  is  your  target  audience?   •  Re8rees?   •  Youth?   •  Corporate  volunteer?   •  Someone  from  a  Culturally  and  Linguis,cally   diverse  background      What  are  the  interests  of  this  group?    What  are  they  likely  to  read?    How  do  they  like  to  be  communicated  with?    
  8. 8. Go  volunteer   8  
  9. 9. Go  volunteer   Benefits   •  Used  Australia  wide   •  Most  Volunteer  resource  centers  use  the   service   •  Easy  customer  service     •  Reminders  to  renew  your  ad  every  month       *  Must  have  volunteer  insurance  to  register   9  
  10. 10. 4  Steps  for  Successful  Reten8on   1. Support  and  supervision     2. Performance  management     3. Recogni,on  &  apprecia,on     4. Ongoing  training      
  11. 11. 12  steps  to  great  support   Buckingham  and  Coffman  “First,  Break  All  The  Rules”       Staff  who  are  well  supported  can  answer  ‘yes’  to  the  following    12  ques,ons.       1.  Do  I  know  what  is  expected  of  me  at  work?   2.  Do  I  have  the  materials  and  equipment  needed  to  do  my  work  correctly?   3.  At  work  do  I  have  the  opportunity  to  do  what  I  do  best  every  day?   4.  In  the  last  7  days  have  I  received  recogni,on  or  praise  for  good  work?   5.  Does  my  supervisor  or  someone  at  work  seem  to  care  about  me  as  a  person     6.  Is  there  someone  at  work  who  encourages  my  development?   7.  At  work  do  my  opinions  count   8.  Does  my  company’s  purpose  make  me  feel  like  my  work  is  important?   9.  Are  my  co-­‐workers  commiied  to  doing  quality  work?   10. Do  I  have  a  best  friend  at  work?   11. In  the  last  6  months  have  I  talked  to  someone  about  my  progress?   12. This  year,  have  I  had  opportuni,es  at  work  to  learn  and  grow?  
  12. 12. Recogni8on  and  apprecia8on    You  have  been  given  a  small  grant  that  allows  you  to   celebrate  volunteers  for  Na,onal  Volunteer  Week.   Based  on  your  volunteer  target  audience  -­‐  what  would   you  do?        Could  you  include  2  different  op,ons  to  allow  for   different  mo,va,ons?    
  13. 13. Summary        4  steps  recruitment     1.  Roles       2.  posi,on  descrip,on     3.  ideal  volunteer   4.  Where  and  how  to  find  them        4  steps  for  reten8on     1.  Support  and  supervision     2.  Performance  management     3.  Recogni,on  &  apprecia,on     4.  Ongoing  training     13  
  14. 14. 14   Level  2/491  King  Street   West  Melbourne  VIC  3003     Ph  03  8327  8500     Fax  03  8327  8599     ABN  79  378  017  212       Volunteering  Victoria  is  endorsed  as  a  Deduc,ble  Gin  Recipient  (DGR)     www.volunteeringvictoria.org.au  

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