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Akendi

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Akendi Design Methods

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Akendi

  1. 1. Company overview
  2. 2. About us Akendi is an end-to-end experience design, research and strategy firm. We are passionate about the design And creation of intentional product and service experiences, whether those experiences involve physical products, face-to-face, online, or bricks-and- mortar interactions.
  3. 3. EXPERIENCES Products Customers SPATIAL ENVIRONMENT Software Users Clients Services EVENTS
  4. 4. Why End-to-end Experience Design? ? – It’s what your audience lives through in the end – It’s what is delivered / provided / created
  5. 5. ORGANISATION INTERNAL PROCESS: 4 X 4 BUSINESS HUMAN CONTENT TECH EXPERIENCE Software Service Space Product
  6. 6. STRATEGY RESEARCH DESIGN TEST Personas Key Models Ethnographic Plan Vision Measure Scenarios Sketch Performance Wireframes Field research Roadmap Market Learn Environment Ideate Indicators & Visuals Interviews Requirements Mandate Design Brief Metrics Specs Survey Survey Focus Group Focus Group Interviews Interviews Panel Panel Omnibus Omnibus
  7. 7. Akendi Services • Strategy – Product, web, experience – Stakeholder analysis, end-to-end awareness • Experience Research – User, customer – behavioural view – Field research, contextual inquiry, ethnographic – Personas, Usage scenarios – Experience Mapping • Experience Design – Communication Systems – Information architecture – information design, conceptual design – Interaction design - wireframes – Visual design, Branding • Testing – Usability, User Experience
  8. 8. Lipstick on the tap point Hygienic concerns when a bottle is (re) used Biggest water users have coffee mug - meetings in different buildings Waste water retainer dirty Often overflows – used as drain Hard to take out and empty in kitchen
  9. 9. Total product experience love.
  10. 10. A shared experience.
  11. 11. Help!
  12. 12. EXPERIENCE LIFECYCLE EXPERIENCE DESIGN TECHNOLOGY AWARE BUSINESS CONTENT HUMAN EXPLORE COMPARE PURCHASE EXPERIENCE OUT OF BOX SETUP Software Service OPERATE Product Space MAINTAIN UPGRADE STRATEGY RESEARCH TEST DESIGN RECYCLE

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